Weili has the largest washing machine production base in South China, forming a solid golden triangle layout with the bases in Southwest China and North China; It has two refrigerator production bases, Zhongshan and Ningbo, and is moving towards the strategic goal of Dabai Electric Industry. The production scale of Weili microwave oven is the third in China. For a long time, it has been produced by first-line brands such as Haier and Sanyo, and its sales network covers overseas markets such as Europe, America, the Middle East and Africa. In 20 10, it entered the domestic market with Weili brand. After 30 years' dedicated achievement, it has won the love of 50 million consumers all over the world. It is the only brand in China officially awarded the title of "China washing machine king" by the state. The company developed the first single-cylinder washing machine with independent technology in China, the first one in the industry to put an advertisement on a TV station, the only brand in the industry to insure a full range of products, and the first washing machine enterprise in the industry with annual production and sales exceeding1000000. From 1989 to 1995, it achieved the first sales volume in the country for seven consecutive years.
1986, Weili washing machine was the first in the industry to pass the quality certification; 1989, the first batch of Weili was named as "national first-class enterprise"; 1990, Weili was the first in the industry to win the "National Quality Management Award"; 199 1 year, Weili washing machine won the title of "National Best-selling Commodity" by the Ministry of Commerce; In 200 1 year, Weili won the titles of "National Inspection-Free Product" and "China Famous Brand Product" for the first time.
"Owning a powerful washing machine" was once the dream of the older generation in China. In 2005, Guangdong Dongling Kaiqin Group, known as the champion of the Western Expedition, invested10.50 billion yuan, which made this dream continue. Relying on Dongling Kaiqin Group's powerful overseas marketing network, leading R&D and manufacturing strength, advanced management concept and perfect product supporting line, and on the basis of making full use of the manufacturing equipment of the original Weili Company, Weili has successively invested heavily in restoring the R&D and manufacturing of washing machine business, reorganizing R&D, production, quality assurance and marketing systems, and vigorously promoting the systematization, production matching, manufacturing scale and marketing integration of household appliances.
In 20071February, Weili Electric moved to its new site-Weili Fusha Industrial Park. The new industrial park covers an area of 300 mu, with a total investment of more than 500 million yuan, and has a world-class washing machine production line 15.
Dongling Kaiqin Group entered Power, and once again inserted the wings of the once brilliant power washing machine. In 2008, Weili washing machine won the title of "Guangdong Famous Trademark"; In 2009, Weili Washing Machine won the honorary titles of "Excellent Enterprise for Serving Home Appliances to the Countryside in 2009", "Guangdong High-tech Enterprise", "the fastest growing brand of washing machine in China" and "the favorite consumer brand of farmers in South China". In 20 10, Weili won the title of "Top Ten Brands with the Most National Competitiveness" by Guangdong General Administration of Household Appliances; On 20 1 1 year, Weili won the "Guangdong Famous Trademark" again, and was recognized as the first batch of "China Well-known Trademark" by the State Administration for Industry and Commerce this year, and was awarded the "Guangdong Provincial Enterprise Technology Center" and the "China Household Appliances Market Promotion Contribution Award".
At present, the company has established a quality management system with international advanced level, and passed ISO900 1 quality system certification, ISO 1400 1 environmental management system certification, and all products have passed 3C certification; At the same time, Weili has passed more than ten international authoritative certifications such as CE, GS, EMC, EMF, ROHS, ETL, CETL and FCC.