1. As one of the channels for purchasing liquor, the B2B platform of liquor is very convenient and preferential to purchase liquor through the online platform. However, it should be noted that there are many manufacturers selling fake liquor online, and these manufacturers may not really exist, just selling dog meat, and there is no real factory or reliable source, so retailers must be cautious when choosing online purchase channels. Many online manufacturers and wholesalers will offer attractive preferential policies in order to attract customers, but remember not to cooperate with them rashly because of greed and cheapness, and you will only suffer in the end.
2. Joining, the fifth channel of liquor purchase is joining. Now there are many enterprises that invite liquor to join in the market, which makes it more difficult for many entrepreneurs to choose. Here I have some suggestions for you. First of all, although there are many brands, some liquor categories are not necessarily suitable for local sales. Don't blindly choose so-called well-known brands or hot projects; Secondly, many enterprises engaged in liquor investment are not as strong as advertised, and those who want to enter the industry had better make a choice after on-the-spot investigation at the headquarters and factories of liquor brands; Finally, one of the pitfalls of attracting investment to join is the so-called preferential policies for joining. In order to quickly occupy the limited market share and realize the rapid distribution of products, many liquor merchants often put forward attractive joining policies to attract entrepreneurs. At this time, it should be noted that many franchise policies are not practical or the words of preferential policies are vague. These are some common pitfalls that entrepreneurs should pay attention to.
Liquor aging
What are the precautions for liquor agents?
1, with enough enthusiasm to join the liquor industry.
Whether it is "love a line, do a line" or "do a line, love a line", in the liquor agency business, it is more convenient to have enough enthusiasm for liquor and be interested in the follow-up work.
2, market operation and public relations ability
Being a liquor agent is a great test for operators' market operation ability and public relations ability. Doing liquor sales needs to deal with the market every day, and a certain market operation ability is the cornerstone of entrepreneurial success.
3. Is the capital chain normal?
Doing business requires a certain amount of capital investment, and liquor agents need a certain amount of time to distribute goods, sell and withdraw funds in the later stage, in addition to the cost of purchasing goods and opening stores in the early stage. Therefore, it is required that the capital chain must not be broken, otherwise the market will not turn around and affect the later operation.
4. Have decision-making power
To be a liquor agent, you need to find a brand in the early stage, determine the manufacturer, determine the joining area and joining form, and open a shop in the later stage. Every link requires entrepreneurs to have certain decision-making power and make appropriate decisions after they have a certain understanding of the market.
Bian Xiao concluded that B2B platform, as one of the purchase channels, has a very convenient and preferential price, and will not be opportunistic. However, when we buy a platform, we must also go to the toilet. In order to attract customers better, some wholesalers will offer many preferential prices, but it is very likely that the blended liquor will not only be harmful to our health, but also bring no economic benefits, which will eventually lead to infringement on ourselves. If you want to represent a liquor, you should not only have a certain understanding and enthusiasm for the liquor industry, but also have an all-round understanding of the capital chain and market operation, which is the basis for successful entrepreneurship.