First of all, it is good to sell breakfast. People who eat breakfast every day are full. Then at noon and afternoon, the restaurant was crowded and seemed to be doing well all day. Instead of some restaurants, they either don't sell breakfast or contract it out.
Why does Nancheng Lane feel more and more popular in recent years and get more and more praise from everyone?
Wang Guoyu, the founder of Nancheng Lane, is from Wangjiang County, Anqing City, Anhui Province. Because his hometown is a poor farmer, Wang Guoyu and his lover decided to start going north. Wang Guoyu first sold electric kebabs in Yongdingmen, and accumulated original capital.
Like many grassroots entrepreneurs in those days, they had money, from setting up stalls to opening restaurants. Isn't it enough to open a restaurant and sell electric kebabs? So, he made a special trip to Shanghai, studied Shanghai's wonton, and introduced his own restaurant, so Nanchengxiang, a classic category, was born.
200 1 has been open for 20 years, not including the previous stalls. For 20 years, the name of the store has always been Nancheng Lane, and its main business direction has always been fast food. Its main business categories have always been electric skewers, wonton and other foods, and its main business location has always been the southern part of Beijing.
If you concentrate on one thing for 20 years in a row, it's hard not to do it well. The same is true of Nancheng Township. It has been rooted in Beijing for 20 years. Through the constant revision of dishes, tastes, prices and store design, Nancheng Lane has gradually determined the stable types and quality of dishes, which are in line with the tastes of Beijingers and are finally liked by consumers.
At present, Nancheng Lane has also perfected its own supply chain. Mutton comes from the designated Inner Mongolia base, and some semi-finished ingredients also come from cooperative high-quality factories.
Many fast food restaurants like to open in the office area, because the unit price can be very high, and no matter what the taste, people are always full at noon, which is a shortcut. Nancheng Lane, for 20 years, has been adhering to the people and taking the road of community catering.
The price of community catering should not be too high, and all the people who eat are nearby. The taste is not good, and it will soon be difficult to operate, which is more difficult than office fast food. But community catering also has a good place, that is, it can make breakfast, Chinese food and dinner. And office catering dinner is generally difficult to cook, and it is rare on holidays and weekends.
Wang Guoyu is interested in the full-time operation of community catering. He is confident in the brand he has built for more than ten years. At the same time, he also focused on improving the daily dining environment and quality of ordinary people.
Come from the common people, go to the common people. Nancheng Lane is now a dining place chosen by many people in the community. There are fried eggs, milk fritters and soybean milk wonton for breakfast. There are all kinds of bibimbap, wonton and mutton kebabs for lunch and dinner.
It can be seen that many old people also like to eat in Nancheng Lane, as well as children, middle-aged people and people of all ages. This also shows that Nancheng Lane has been recognized by people at many levels.