Pay attention to signboard design in shop decoration
Every consumer's understanding of a strange shop starts with its signboard. Generally speaking, signboards with novel designs can achieve striking effects and leave a deep impression on people. In the eyes of many consumers, the design of the signboard has largely determined the grade of the goods in it. The general view is that if a shop has a fashionable and innovative signboard design, the goods in it should also be high-grade and its quality is excellent. If the signboard of a shop is not beautiful enough, it is easy for everyone to think that the goods in it are also low-grade and their quality is not good enough. It can be seen that the design of signboards is the first impression of consumers, and we need to pay enough attention to it. Generally speaking, the signboard design of a store needs to be novel, concise and integrated with the interior design of the store. Its color must be eye-catching and the handwriting on it must be clear enough. So that pedestrians can clearly see the contents of the signboard from a distance.
The second point for attention in shop decoration: lighting design
Pay attention to lighting design in shop decoration
Different wavelengths are in people's eyes. It becomes a different color. By matching different lighting intensities with different colors of lights, not only can a comfortable shopping environment be brewed for customers, but its color can also achieve the purpose of stimulating consumers' desire to buy. For new products launched in shops, we can carry out special lighting treatment to enhance the quality of products through lighting. For the lighting design in the shop, we need to pay attention to the highlights: First, the lighting color should not be too miscellaneous, and the colorful lighting effect not only appears chaotic, but also adversely affects consumers' emotions. Light people feel dizzy and unwell, and severe people will cause nausea, vomiting and other reactions. Secondly, the intensity of light irradiation should not be too strong. Too strong light irradiation will cause discomfort to customers' eyes.
Precautions for store decoration (3): Precautionary design
Precautionary design for store decoration requires attention to its preventive measures. Not only fire prevention measures need to be considered, but also a certain degree of anti-theft needs to be designed. If there are too many lights in the shop, and the numerous lines are laid carelessly, it will leave a fire safety hazard. Therefore, for the decoration materials in the store, they must have fire-proof performance. At the same time, all the designs in the store need to ensure that the later circuit maintenance is convenient. For the anti-theft measures in the store, it is divided into two procedures. The first anti-theft measure is the shop gate, which must be of high quality and need to be equipped with anti-theft alarm devices. The second anti-theft measure is counter anti-theft. For light, easy-to-take and expensive goods, they need to be placed in shelves with glass doors. If it is a clothing store, it is necessary to set anti-theft buckles for all clothes.
four points for attention in store decoration: the principle of being clear at a glance
The so-called clear at a glance means that in the decoration and design of the facade, it must be straight to the point and clear at a glance, which means that customers passing by can see the items operated by the store at a glance. This can be expressed by words, pictures or, of course, a unique logo. For example, no one doesn't know the logo of Nike, so you don't need too many words, just a logo is enough. Facade design is a very important aspect of store decoration knowledge.
five points for attention in store decoration: adhere to the principle of simplicity
The so-called principle of simplicity refers to the furnishings and decoration style in the store. For any store, no matter what kind of products it operates, if the store is squeezed too slowly and accumulated too slowly, it always gives people a sense of oppression, so that they will not stay in the store for too long. On the contrary, these simple stores can give customers a pleasant effect.
six points for attention in shop decoration: decorate according to the characteristics of the product
For many shop decoration knowledge, a very important content is mentioned, that is, the decoration must reflect the characteristics of the product and integrate the decoration style with the characteristics of the product, which is the best publicity for the product itself, so as to make customers feel the advantages of the product and thus increase sales. In the decoration, we should fully consider the characteristics of the product, and then carry out targeted decoration.