DIY paper arts and crafts stores can also make a lot of money

DIY paper arts and crafts stores can also make a lot of money

A few simple flower papers and a few paper vines , a few thin wires and a small plastic rod magically turned into beautiful paper flowers amid the scissors flying up and down. Nowadays, paper flower DIY (do-it-yourself) has become a popular fashion integrating leisure and entertainment. Xiao Min, who had been working as an insurance agent for eight years, keenly saw the business opportunities and opened a handmade paper craft shop in Dongmen in 2004. He recovered his investment in just three months. Last year, she built another franchise store in Baoan, and two more franchise stores will open around October 1st.

?Clumsy hands can also make flowers?

People without any manual skills can also make beautiful roses in half an hour. ?In the paper art museum called "Paper Love Square" on the second floor of the East Gate Shenzhen Theater, Miss Xiao confidently introduces paper art to people who come to learn paper art.

?September 30th is my girlfriend’s birthday, and I want to give her a special gift. ?Mr. Sun from Shilian Real Estate made his intention clear as soon as he entered the store.

Mr. Sun picked up the scissors a little clumsily, and under Miss Xiao’s guidance, he made nine roses in almost two hours.

In this paper art museum, the reporter saw that the counter was filled with handmade paper art works, including delicate roses, budding calla lilies, lifelike lilies, and lifelike mandarins. Tianxing? Xiao Min said that many of them are masterpieces from customers.

80% of the customers are white-collar workers

According to the store owner, Ms. Xiao, the customers are mainly young white-collar workers and students, of which 80% are white-collar workers, and the majority are women.

Ms. Xiao introduced that Zhiqingfang uses a membership system as its main business model, that is, members learn to make paper art in the store, and the store provides raw materials for free. It costs 30 yuan to learn one kind of flower. There are also package series that combine several kinds of flowers. If you want to learn 10 kinds of flowers, the price is 280 yuan.

?The fun lies in doing it yourself. ?Ms. Xiao explained this way why the customer return rate of Zhiqingfang is 99%, while the Dongmen store has more than 300 members.

In addition to adopting a membership system, the paper art store also retails paper crafts. The paper flowers sold in the store cost about 10 yuan each. Ms. Xiao said that retail sales are mainly for large customers such as etiquette companies and clothing companies, and their demand is large every time. Zhiqingfang has signed long-term contracts with several etiquette companies, specializing in the production of corsages worn by emcees.

During holidays, the paper art shop’s business will be particularly good. Ms. Xiao revealed that no matter how high the price the customer pays, she will only accept one order of 999 roses on Valentine’s Day because of this The order takes too long.

You can open a shop with an investment of 10,000 yuan

Ms. Xiao said that investing in a paper art store costs very little. If you can do paper art and publicize it well, the initial investment will only be 10,000 yuan. You can earn more than 7,000 yuan per month.

It is reported that the initial investment includes rent and some materials for making paper flowers, including various special paper, wrapping paper, thin wire, etc., as well as various novel and unique flowerpots and vases. According to Ms. Xiao, there are more paper art shops in Shanghai and Guangzhou and they are larger in scale. The main supply of paper rattan is in Shanghai, and the supply of other small things such as stamens is in Zhejiang. The prices are not expensive. On average, the cost of each flower is About 1.5 yuan. The quality of Taiwanese paper is better and the price is slightly more expensive.

Ms. Xiao said that location selection is an important factor in the success of opening a store. It is best located near high-end office buildings and communities, and can be close to target consumer groups. However, rents in these areas tend to be higher and there are relatively more entertainment facilities, so the market share of paper art stores may be affected.

The store should not be large. Usually 15 square meters can basically meet the business requirements. Depending on the specific situation, one clerk may be required to be responsible for sales and teaching. ;