Valentine's Day focuses on sweetness and lovers:

1, couple set cosmetics sales (men's and women's couples bundled sales)

2, lip protection series promotion (sweet kiss theme)

3, make-up series promotion (colorful love theme)

4, make-up promotion (choose your love color)

Each series of themes has a communication activity, which is briefly described as follows:

1, theme: "love care products"-buy a couple's set of cosmetics and send a "happiness certificate" during Valentine's Day. Maintain your love and witness your happiness! Activity content: during the festival, women's skin care products will be bundled with men's skin care products for sale (please refer to the actual sales target group according to the situation in the store). Customers who order couples' suits in the store or online shop can get a "happiness certificate", which can be designed with reference to the marriage certificate. The purpose of the activity is to promote the sales of cosmetics and men's cosmetics by Valentine's Day. Note: If the store is not mainly selling men's skin care products, you can also choose a small amount of skin care products suitable for men to use as a gift.

2. The theme of "Sweet kiss"-"* * * (a variety of brand names) and" Sweet kiss for Valentine's Day "lip care series have less profit, so this activity is suggested to be an auxiliary activity or a part of promotion. The landlord can make inferences about the content of the activity according to the situation in his store: the activity can be limited to promotion, or it can be developed into a roadshow theme: all customers who buy cosmetics (or customers who buy lip care).

This way can be transformed into: kiss freeze-frame, touching your sweet kiss, suggesting that online publicity can be a little ahead of time, inviting customers to participate with pictures and words, and sharing your sweet kiss with you soon.

3, colorful love theme: "colorful love"-buy makeup, free design of dating image theme has not been decided yet, to be determined. Activity content: During the promotion period, customers buy a certain amount of makeup (or designated exhibits), and can enjoy free makeup design in the store during Valentine's Day with a small ticket to create the most beautiful side of your Valentine's Day.

4. Theme of "What color is your love": It is also a makeup promotion. This promotion is mainly aimed at men who choose gifts for their girlfriends on Valentine's Day, and introduces "What color is your love", inviting men to choose makeup as gifts for their girlfriends. The landlord can promote it online and offline simultaneously. To create a new concept of Valentine's Day gifts, "Send roses? Nothing new; Send candy? Not creative; Send cash? Not sincere; What to give your beloved girlfriend for Valentine's Day? In fact, sending her beauty can best express your love. Dear boyfriends, don't act quickly, choose makeup for your girlfriend on Valentine's Day, send out your love color and impress her heart. " Activity content: gifts can be added to the promotion (roses, lovers' rings, scarves, lovers' bracelets, etc.).