short video copy needs to be concise and clear, which can attract users' attention. The following are some writing suggestions:

1. Determine the target audience: Know who your target audience is and what their interests and needs are, which will help you better locate your copy.

2. Highlight the characteristics of products or services: clearly express the characteristics and advantages of your products or services in the copy, so that users can see its value at a glance.

3. create a sense of tension: create a sense of urgency and stimulate users' desire to buy by setting suspense or limited time offers.

4. Use fascinating language: Use vivid and interesting language to make users buzz and increase their interest in watching videos.

5. Guide the action: clearly tell users what you want them to do in the copy, such as clicking on links and sharing videos.

6. keep it simple and clear: the short video copy does not need to be too long, and the simple and clear copy is more likely to attract users' attention.

7. Use visual elements: If possible, you can use visual elements such as pictures and animations to assist the copy, making the information easier to understand.

8. test and optimize: constantly test and optimize your copy to see which way can attract users' attention best, and then make corresponding adjustments.