2020, who is working for whom, who should be burdened for whom?
01 layoffs and pay cuts
2020 at the end of January, a keen sense of crisis catering bosses have begun to anxiously think about and formulate a response to the policy, to the end of March, most of the small and medium-sized catering units layoffs reached 50%, while some catering chain units of the administrative category of the layoffs of management personnel and even as high as 80% of the data comes from the Shenzhen Joy Magpie Catering Enterprise Management Company message-associated catering units, Joyful Magpie participated in the development and implementation of layoff plans for some of the units.
If direct layoffs are a last resort for companies to save their lives, salary cuts are a way for catering bosses to retain that unbreakable bond, full of love for the business and attachment to the team. Happiness Magpie Company has reformed the salary system for the cooperative units and gradually implemented the program. At first, many enterprise employees did not understand the company's behavior, and even made the decision to leave. Catering bosses have to worry about rent wages on the one hand, and on the other hand, they have to do a good job of ideological counseling of team members. Not layoffs can not, not pay cuts can not, employees leave more can not ...... "Anxiety" has become a common problem for every restaurant business owner, the entire social system is also in a collective "anxiety" state.
02 retaliatory consumption
Happy Magpie company saw, January-March, catering bosses did not usher in the turnaround of retaliatory consumption, rent and wages can be delayed on the delay, credit card can be brushed on the brush, all the cost of expenditure all rely on the 2019 only "stock food". During the period there are many restaurants renovated at the end of 2019, originally intended to take advantage of the New Year to show off, a show of ambition, but from the preparatory period, the trial period jumped directly to the period of death, before the first death, suffering.
April-June, the situation is not imagined to be significantly better, the gradual opening of the market and the resumption of production, and did not bring most of the restaurants year-on-year corresponding to the turnaround in revenue. Joyful Magpie's message from its peers shows that a 30%-50% year-on-year decline in restaurant revenue is the normal range, knowing that a reasonable profit for a restaurant operation is around 15%-20% of turnover. And external data show that 1 to June 80% of the catering losses, in fact, more than, accurately should be 100% loss, only April-June 80% loss can be understood, hot pot, risotto, simple food staple food category of catering to recover the fastest, and individual or even compared to last year's year-on-year growth, but 1-3 months of the loss if the loss of the first half of the year, then it will be 100% of the loss.
03 operation and finance
The catering industry, small and medium-sized micro-restaurants, individual stores, 90% more than will not ask for professional financial management, their own financial management knowledge, for amortization and depreciation of the basic concept of depreciation, if counted on the depreciation of the restaurant's investment, then the actual loss is more serious. the end of June, the happy magpies for the service of catering enterprises are held in a variety of forms of "At the end of June, Joyful Magpie held various kinds of seminars for the catering enterprises and formulated relevant strategic adjustments and corresponding implementation strategies, which were mainly divided into two main sections: operation planning and financial planning. These two sets of strategies are centered on the idea of how to manage costs and how to improve the profitability mechanism.
Operational planning level is mainly on the enterprise, brand, project zero coordination, refine and improve the company and single-store operating model and rational planning of manpower costs, first of all to solve the single-store profitability model, etc.;
Financial planning level is mainly on the enterprise, brand, project to do a breakdown of cost statistics, and will be the owner of the restaurant's personal financial situation to reorganize a bit, and then formulate a reasonable operating Budgeting mechanism and so on.
Before 2020, the business management mechanism is no longer applicable;
Before 2020, the entrepreneurial thinking is no longer applicable.
04Partnership mechanism
In February, Happiness Magpie and its service catering units all formulated the enterprise development mechanism of "internal entrepreneurial partnership" and "external business partnership". Catering business owners first clear a hard truth, the enterprise may no longer have the ability and capital to hire high-paying professional managers and middle and senior management personnel. Now can not, later will slowly abandon the working mentality of the crowd.
Beginning in March, Happiness Magpie has been working from Shenzhen to Jiangmen, to Guiyang, Chongqing, Sichuan and other places to carry out a comprehensive reform of the company's performance planning for the enterprise units it serves and to carry out various forms of internal publicity, while at the same time formulating the recruitment initiative of "external business partnership". As of the end of June, all such regional cooperative enterprises have completed the transformation mechanism of "external business partnership", and have attracted excellent external business partners or teams, which greatly reduces the cost of business operation and management, and positively improves the functionality of business projects.
Who will be working for whom in 2020?
If some years ago, catering companies are still committed to discussing and verifying how to use performance incentives, equity reform, amoeba and other models to improve organizational growth mechanisms, then 2020, it is necessary to abandon the level of exploring how to apply, and should be carried out immediately, right away to the effectiveness of the implementation of the level.
2020, who is no longer working for anyone, who should not be burdened for anyone.
The external business partnership mechanism is an external promotion strategy when the internal entrepreneurial mechanism is not effective. In order to expand the degree of integration of the external market and business operations in the external market share, while the use of external forces to reverse stimulate the growth of internal organizations, low-cost and high-efficiency birth, low-cost and high-efficiency win. This is not a stopgap measure, this is a long-term solution, but also a plan for the long-term security of the enterprise.
05 top wage earners
2020, are working, are working you, must seriously think about three questions: I exist in the enterprise value is what? Am I irreplaceable? If I am eliminated, where will I be needed?
Maybe it's not the enterprise to eliminate you, maybe it's not the boss to eliminate you, maybe you also think you will not be eliminated, but the social and economic mechanism of the forward movement will no longer give you the idealization of things, the original idealization of the realization of the original but more bosses in the enjoyment of the community to enjoy the industry dividend is additional to give you, the boss has now lost the industry and the macro-benefit of the community, and no longer be able to give Any employee additional ideal required.
Social and economic mechanisms to eliminate you, because you have not kept pace with the social progress of the footsteps, and never to the human ideal will to shift.
In recent years, a lot of bosses of the lungs straight: all thought with the name of the boss is very good, good boss name that is many years ago. Happy Magpie Company believes that now the boss should be synonymous with "top wage earners", is to work for the staff, to the landlord of the wage earners. In fact, the real meaning of the word "boss" is time to be re-recognized and redefined by society.
Enterprises are nothing but a platform for partnership mechanisms, where bosses pay for resources, funds, and the equal pursuit of higher levels of energy and wealth. Employees pay hard work and ability, the same pursuit of higher level of knowledge and value, you pay what should be harvested, which is very fair, want to get extra should pay extra.
06 Zero-worker era
Western countries have long entered the "zero-worker era", this year's epidemic, so that the social system of our country has undergone positive changes, but also in advance into the "zero-worker era". "Zero work era" will give birth to "zero work economy", coupled with the rapid fermentation of the Internet mechanism, the next 3-5 years, the traditional meaning of the wage earners will disappear more than half of small and medium-sized enterprises will not go to rent a large office to support the qualifications, support team. Office began to family, motorized, in the cooperation mechanism of the enterprise platform everyone will be to complete the specific indicators for the prospective, completely free of management costs, everything is attributable to their own management of their own.
The birth of the "era of zero work", freelancers will increase significantly, the first to be eliminated is not suitable for the growth of the enterprise's "staff". The first batch of industry specialists to realize "freedom of time", such as writers, yoga instructors, consultants, career counselors, and even delivery workers, are all working for themselves and will formulate their own code of conduct, which will give rise to more marginal industries in the "zero work economy". Odd-job economy."
The birth of the "zero-work era" will require companies to abandon their internal centralized management mechanisms, and employees to abandon the mentality of working for the boss. The pursuit of humanistic consciousness, the pursuit of free breathing, the pursuit of family companionship, the pursuit of wealth freedom is impossible to achieve a beautiful transformation in the working mind.
07No one for anyone
2020, restaurant bosses need to reformulate the claims, and the past to do a farewell ceremony and draw a stop sign, the inertia of the business management model and humanistic thinking to empty, rethinking the positioning of the enterprise and the future outlook.
2020, work part-time colleagues, please re-recognize your boss, he is no longer your boss, he is only the platform provider and guardian, they do not have the responsibility and obligation for whom the burden.
In 2020, the partnership between bosses and employees and the rules of cooperation need to be redefined. No one is no longer working for anyone, and no one should pay for anyone, do good.