A tea restaurant is an authentic restaurant in Hong Kong, and its main customers are the general public. He has provided Chinese and western-style food, and there are many unique diets in Hong Kong, mainly including dozens of drinks: coffee, black coffee, Hong Kong-style milk tea, black and white mandarin ducks, Hollick, Ahuatian, lemon with black tea, soda, milk, etc. Snacks: all kinds of toast, sandwiches, egg tarts, bread, macaroni, satay beef buns, meal buns, etc. Breakfast, lunch and dinner are served, with a variety of dishes, including traditional Chinese porridge, noodles, white rice, Hong Kong-style roasted meat and barbecued pork, as well as western food, such as bread with butter, eggs fried in the west, ham with flour and so on.

Location of tea restaurant:

There are three main considerations in choosing the location of tea restaurant. First, it should be a street room, or at least a lane near the street; Second, the company's office buildings are relatively concentrated; Third, residential areas are relatively concentrated. Of course, the place where all three are concentrated is better. Because in catering business, especially tea restaurants, it is most important to have enough people near the store, only when there are people can there be passengers, and only when there are passengers can there be a "financial flow".

The tea restaurant is located in a residential area. Obviously, this kind of tourists should be mainly ordinary residents. Therefore, when opening a tea restaurant, cleanliness, brightness and hygiene should be the first priority. The price should be based on the acceptable consumption level of local residents. If the price is too high, it is equivalent to shutting the residents out. Nowadays, tea restaurants should also consider parking spaces.

for the information source of the location of the tea restaurant, you can pay attention to the relevant advertisements, visit in person or ask a friend to introduce you. The ground floor area of the selected tea restaurant should not exceed 311 square meters, and the monthly rent is about 51 thousand yuan. The tea restaurant is positioned in the mid-range, and the decoration per square meter is about 511 yuan, and the lower grade is about 311 yuan.

Target group positioning:

Young people, couples, business leisure, college students' parties, friends' parties, and people who spend time on business trips.

Investment standard of tea restaurant:

The tea restaurant plan is divided into three levels according to the investor's financial situation, such as community store, standard store and flagship store. The total investment amount ranges from 511,111 yuan, 1 million yuan and more than 2 million yuan, so it is especially suitable for investors who like the challenge of tea restaurant service industry.

investment budget funds: the capital budget must be based on the total investment funds, and it is appropriate to use 71% of the investment funds for investment and 31% for reserve. It is better to budget investment funds in this way.

economic benefit budget: a tea restaurant only needs to sell 511 people per day according to this budget. The consumption per person is around 15-31 yuan, the material cost is 55%, and the gross profit is 45%. Among them, 31% is the total expenditure. 15% is pure profit.