The cost of developing a community small program ranges from thousands to tens of thousands, which needs to be discussed in detail. It depends mainly on your needs. The community group purchase applet mainly combines the functions of Solitaire group purchase and distribution, aiming at the mode of self-raising in local communities. Merchants recruit heads in various communities and establish community groups. Merchants regularly publish Solitaire group purchase activities, and the heads forward the activities to the community groups. After the activities, the merchants deliver them to the heads, and the heads arrange the buyers in the communities to raise their own money or the heads deliver them. In the process, the heads will not be exposed to the money paid by the buyers, and there is no need to hoard goods. The profits will be automatically settled to the heads in such communities after the group purchase.
Recently, many businesses have made a living by community group buying. For example, players such as "You, Me and You", Food Enjoyment Club, Stupid Radish, Neighbourhood One, etc. broke the news of financing one after another, bringing the "community group buying" mode around the community fresh market into the spotlight. The cost of the community small program mode has been gradually reduced from the high cost in the past to the present, which also means that the difficulty is rising, if we do not seize the opportunity decisively! Then miss the wind!
"Community group buying mode is a contact point closer to consumers between traditional pre-warehouses, stores and consumers. In short, it is the difference between opening an app and opening a WeChat applet. "
community group buying is a kind of shopping consumption behavior of residents' groups in real communities, and it is a regionalized, niche and localized group buying form relying on real communities. Community group buying has created a brand-new group buying mode. The process is simple, convenient and fast: shops can publish their own group purchase information at will by using the community group purchase publishing platform.
According to its introduction, the basic operation modes of a good community group buying system are as follows:
1. Look for the community KOL, that is, the "head of the group", which is often a treasure mother who is idle at home;
2. The "team leader" organizes a WeChat group, that is, a virtual store. The members of the "store" are the mothers of the community;
3. The platform provides brand, technology, products, logistics, customer service and other related services. When the Head of Mission collects the order, the platform delivers the goods from the city warehouse to the Head of Mission's home, and the community consumers pick them up. Usually, the logistics time of the order is 3-4 days.
the origin of community group buying system
The earliest classic cases of similar community group buying can be said to be Meituan and Pinduoduo.
And the emerging community group buying is the third round of innovation.
around p>2111, the first wave of internet group buying appeared. At that time, one practice of group buying was to look for "heads" in various places, just to let the "heads" push and find users to order on the website.
In p>2115, Pinduoduo and Pinhao, which were born successively, also adopted the mode of "group leader", but there will be a little change-mobilization. Through the transformation of mobile social media, Pinduoduo (merged with Pinhao Goods in 2116) achieved a very fast speed of obtaining traffic and users. "So it is a miracle that Pinduoduo went public in three years."
The core feature of an easy-to-use community group buying system
The core feature of an easy-to-use community group buying system is to use small programs and WeChat groups to collect everyone's orders. Compared with Pinduoduo's era, the present patchwork is actually a small procedural change.
There's nothing that the community group buying system can't do. If there is, it's that your peers did it before you, and you missed the opportunity. You can't afford to fly in the air. What else can you do? The only thing that can do is to be killed by others!