1. clear activities of the operational objectives
You have to combine the current status of their own products, to analyze, to find a clearer operational objectives and launching point.
2. Design activity play
The design of activity play is a more important part of the activity operation process, usually speaking atmosphere: the design of the activity main line play and the design of activity branch play.
Now popular on-site big screen interactive system Lehou site is a good choice, the activities of a lot of ways, the presence of people involved in the high degree of participation, the atmosphere of the scene is warm.
3. Communication and adjustment program, confirmed on-line
For an event, basically play once confirmed, each stage will be out of an event planning program and instructions. The purpose of this planning note is to allow colleagues, partners, bosses and bosses can understand your thinking, reduce communication costs, so that you are willing to invest more resources to match your activities to promote, or willing to cooperate with you. At this point, it can be confirmed on-line.
4. Activity warm-up and promotion
Warm-up and promotion, it will help you and the user to establish closer interaction, and can be recognized by the user.
5. Activity implementation, data monitoring and optimization
Formal implementation of the process, we will see that the data is dynamically changing, this time according to the response of the data, to do some targeted optimization.
6. The end of the campaign and summarize
The last thing we need to do is to wrap up the implementation, if there are prizes, we need to make sure that the prizes are distributed smoothly, and we need to assess whether the campaign meets the expectations, and to look for key points in the process of implementation, and summarize them.