Pizza Hut is an American brand.

Pizza Hut is one of the pizza franchise chains. In 1958, Frank Carney and Dan Carney founded the first Pizza Hut restaurant in Wichita, Kansas, with the money borrowed from their mother. Its logo is characterized by taking the roof as a prominent sign of the appearance of the restaurant. Pizza Hut belongs to Yum Brands.

Pizza Hut has always kept strict checks on food raw materials and production technology. In order to meet the different taste needs of all kinds of diners, Pizza Hut has been innovating for many years. It has not only been producing traditional style pizzas, but also been developing and innovating, constantly breaking through the new concept of pizza, and always introducing delicious, unique and thoughtful pizza food. Pizza Hut's logo combines the letters of pizza and the appearance of pizza, and its font and picture design are three-dimensional and eye-catching, which is free and unrestrained, which matches its fast food culture very well.

Pizza Hut's brand concept

In October p>2113, China Pizza Hut opened more than 111 stores, taking this as a new starting point, and Pizza Hut gradually changed from "casual dining" to "happy restaurant", which also became the brand concept of the brand. In October, since the management right of South China Pizza Hut was recovered, after half a year's adjustment, Pizza Hut has realized a comprehensive transformation of its image.

Luo Weiren, general manager of Pizza Hut in China, declared that from now on, Pizza Hut will bring consumers a new experience of "Happy Restaurant" with more delicious food, more comfortable environment and more humanized service. This marks the official launch of Pizza Hut's new development plan.

"We are just trying to bring a new catering fashion and actively seek self-breakthrough. When the living standard of consumers has exceeded your service level, you must think of how to guide them to a higher level. Happy life is a world trend and the meaning of life. " A Pizza Hut executive said.

above content reference: Baidu Encyclopedia-Pizza Hut