1, geographical restrictions, limited customers: there are a large number of small and medium-sized stores, with fierce competition and serious homogenization, and the efficiency of stores is generally low;
2, long-term offline, poor contact: offline stores have always been a lot, a lot, or a lot. As the saying goes, Xiao He also lost. Once the basic conditions of passenger flow to the store are blocked by the epidemic, everything is in vain; This fully exposes the biggest weakness of traditional offline small and medium-sized stores: there is no 24-hour online software system to achieve barrier-free communication and online transactions;
3. The transaction is simple and the service is unintentional: traditional offline small and medium-sized stores are generally so-called small businesses, and they don't pay much attention to value-added services to consumers or members. Although the neighbors are familiar with it, they have not really improved their operating efficiency and achieved a win-win situation through caring services;
4. There is no way to operate and chain: traditional offline small and medium-sized stores are often self-employed, limited by their own capabilities and objective conditions, and their development lags behind the market demand;
In today's new retail wave, if there is no effective way to quickly transform and upgrade, it will be quickly eliminated!
Where is the way out? The way out is to vigorously develop community marketing!