Enterprise spirit: unity, diligence, innovation and hard work
Business philosophy: competition for survival, innovation and development
Over the past 20 years, as a border nationalities enterprise, Jingcheng Group has always been following the pulse of the country's economic development, and insisting on advancing in the direction pointed out by the Party and the government. Under the care and support of the party committees and governments at all levels, based on the enterprise spirit of "unity, diligence, innovation and hard work" and the business philosophy of "competition for survival and innovation for development", we have the courage to innovate, forge ahead and grow strong.
Jingxingxing line, the big weapon Tiancheng! Over the past 20 years, Jingcheng Group has written a page of splendor, has been awarded the "China's honesty and integrity of the AAA enterprise", "Youth Employment and Entrepreneurship Internship Base of the Central Committee of the Youth League", "" Yunnan Province employment and social security advanced private enterprises, "the", "the" and "the". Advanced Private Enterprise in Employment and Social Security in Yunnan Province", "Top 100 Private Enterprises in Yunnan Province", "Advanced Private Enterprise in Yunnan Province", "Harmonious Enterprise in Labor Relations", "Harmonious Enterprise in Tax Payment ", "Class I Enterprise with Tax Payment Credit", "Advanced Enterprise in Foreign Trade and Economic Cooperation", "Special Prize of Foreign Trade in Dehong Prefecture in 2007", "First Prize of Foreign Trade of Dehong Prefecture in 2008", "Advanced Enterprise of Non-public Operation in Dehong Prefecture", "Advanced Collective of United Front Work", "Ruili City Individual Private Advanced Enterprise" and other honorary titles. Mr. Dong Lecheng's legendary entrepreneurial experience has attracted a lot of media attention. 1996, CCTV and Beijing Film Academy jointly filmed an eight-episode TV series called "Sun Lot" with Mr. Dong Lecheng's entrepreneurial experience as the theme and background. 1997, Zhongshan Television and Art Center and Yunnan Television co-produced a documentary TV series called "Jingpo Hanzi", which was selected by CCTV as one of the top 100 short dramas in China in 1997, and was also awarded as one of the best short dramas in China. It was selected by CCTV as one of the 100 best short dramas in 1997.
National World
Successful entrepreneurs must have unique personal charms, and excellent enterprises must have excellent corporate culture. Jingcheng has formed its own distinctive corporate culture in its long-term development.
Dong Lecheng comes from Jingpo ethnic group, which originated from the bitterly cold Yunnan-Guizhou Plateau. From the far north of the Sun and Moon Mountains to the south to "there is a beautiful place" in Dehong, the Jingpo ancestors traveled thousands of mountains and broke through the difficulties and obstacles. The history of Jingpo's migration has been sublimated and evolved into the essence of Jingpo's culture: hard-working and enduring, scaling great heights, never giving up, treating people with sincerity, and cooperating in solidarity.
Mr. Dong Lecheng, a Jingpo man from Jingpo Mountain, who has worked tirelessly for the success of his business, has tasted all the pains and sorrows of entrepreneurship. The toughness and wisdom of the Jingpo people have been his weapon in overcoming all the difficulties.
Jingcheng Group has fully drawn the essence of Jingpo's traditional culture in the construction of its corporate culture, and its corporate spirit of "unity, diligence, creativity
newness, and hard work" has been borrowed from Jingpo's culture. It can be said that Jingpo culture is the soul of Jingcheng Group's corporate culture and the lighthouse that guides Jingcheng Group to move forward. Jingpo culture is integrated into every corner of Jingcheng Group, is the intellectual fulcrum of Jingcheng Group's brilliant career.
Jingcheng Group's corporate logo is designed by Mr. Dong Zujian, former president of Kunming Nonferrous Metallurgical Design Institute, senior engineer and expert enjoying government allowance of the State Council. It consists of "Jingcheng" the first letter of the word pinyin "J" and "C" art combination. The top point in the middle of the logo is a sharp knife of the Jingpo people, highlighting the tough, strong and resolute character of the Jingpo people. The Jingpo people live in the mountainous area, and there are two "mountain
" characters in the logo, which means that Dong LeCheng came down from the Jingpo Mountain, and at the same time, it symbolizes that Jingcheng Group stands high like a big mountain, adding new glory to the flat earth. "J" and "C" are close together, indicating that brothers and sisters of all ethnic groups working in Jingcheng Group are one family, closely united together to work hard and strive to support the group. After more than ten years of use practice has proved that this logo is very successful, it is characterized by distinctive and profound meaning.
Jingcheng Group's own creation of "Jingcheng song" began with this song: "Jingcheng from Jingpo mountains, started the ideal
journey, Jingcheng is the wave of the feat is my Jingpo people's honor and pride ...... you listen to the footsteps that pick up the sun, shiny Jingpo Swords and swords, out of the mysterious mountains, step by step forward came ......
In order to revitalize the Jingcheng corporate culture, inheritance and carry forward the traditional culture and art of Jingpo, in November 2005, Jingcheng Group built the perfect combination of the traditional Jingpo culture and modern commercial collection of masterpieces! --In November 2005, Jingcheng Group built the Jingpo Ethnic Village, which is a perfect combination of traditional Jingpo culture and modern business, and then set up the Jingcheng Wenbeng Band. At night, on the bank of Nampat River in Sisqo, Ruili City, the hall of the ethnic village is brightly lit. Drinking a glass of sweet water wine, tasting a Jingpo green leaf banquet, watching the beautiful dance of Jingpo girls and boys, dancing a section of "Menao Song", feeling the infinite flavor of Jingpo culture while feeling the melodious and beautiful music brought by the Wembeng Band. At present, Jingcheng Group is preparing to build the Jingpo Ancient Village project, which is a high-grade and large-scale ethnic tourism project integrating the Jingpo Museum, ethnic culture display, development of ethnic tourism products, ethnic food and beverage, and ethnic singing and dancing performances.
The more ethnic it is, the more global it is. Rooted in Jingpo culture, Jingcheng Group's corporate culture radiates the light of philosophy and has experienced the test of time.