Jewelry store decoration style:
1, first of all, we must meet the basic functions of implantable advertising, and even the beautiful side is just a display;
2. Under the condition of 1, change the shape appropriately;
3, the overall situation first, then the local, and finally the details, make full use of the limited storefront space. Just like painting, first draw a general frame, then draw eyes, and then add and subtract strokes in details to make the whole look more imaginative and expressive;
4. According to the product function, plan the front, rear, left and right structures in an orderly manner. For example, the general jewelry store cashier is placed on the left-hand side of the entrance, followed by the hairpin cabinet, hairband cabinet, headdress cabinet, neck chain cabinet and bracelet cabinet; Large product cabinets such as doll bags are placed on the back wall of the door; The cosmetic side cabinet is placed on the wall opposite the checkout counter, and some flat products are placed in the middle of the middle island cabinet. When designing containers, we must consider the relevance of products, such as putting mirrors on combs or
A cupboard next door and so on. . . . . .
Jewelry store decoration color:
1, the VI color of the whole storefront, generally, the large area or decoration color of a storefront should not exceed three colors, among which the excellent facade color is very important, because it is the first shopping guide for consumers. Now some shopkeepers decorate, and in order to save costs, they use the facade signboard materials from seven or eight years ago to "paint". Using spray paint as a signboard is a bit like "chicken ribs" at this stage. You know, making an ordinary signboard may save 2000-3000 yuan compared with LED lights or plastic signboards. Don't think you have earned it. You can calculate an account. The contract period of general stores ranges from 2 to 3 years. Because the "painting" signboard is not good-looking, 10 customers are introduced less every day. Even if only one of the 10 customers pays the bill and only spends 5 yuan money, it will be 1825 yuan one year later and 5475 yuan three years later. This is the most conservative algorithm. Tell me, have you got it or lost it? Don't look too far into the store decoration. I watched it for three years. It's not easy to decorate once. We must ensure that we will not lag behind for at least three years and will not be easily surpassed by competitors.
2. The main color of the decoration of popular jewelry stores is: red+pure white (alas); Pure white+black+gray (seven-color flower, beautiful explosion);
3. Advertising painting: This is a very important embellishment project. Light blue and white+creative advertising language+image spokesperson are popular this year. Don't fill the picture with jewelry photos. Most people know that you must have pictures to sell advertising pictures. This is a big mistake. The consumer has entered the store, and there are a lot of objects in front of him. There is no need to gild the lily. But judging from the layout, advertising language and screen color.
Decorative lighting of jewelry store:
Without lights, it is darkness. I think everyone knows what I mean. To a great extent, products are beautiful, value for money and eye-catching by scientific and orderly lighting. Especially when it is open at night, people will feel it when they go shopping. Even if the brightly lit road surface is not the product they want, they can't help but take a look or walk in. Generally, jewelry stores are dominated by pure white light, because jewelry itself is colored. If you use colored light to illuminate, it will only make the product feel old, discolored and low-grade. The side of the side cabinet can be painted with light blue paint, and the effect is quite good under pure white light. The ceiling needs to be equipped with a chandelier every1.2m for the lighting of main shops. The light source of advertising light box is paving lighting, and the light source of middle shelf or cosmetic side cabinet is local product lighting. Generally divided into this level of lighting, can create a brand image of jewelry stores.
Before the store is renovated, you must give yourself, the decoration team and the weather budget time. Slow is better than fast. Poor store decoration will affect the operation for two to three years.