Nanjing Cha Yan Yue color is a chain brand, its stores include directly-managed stores and franchise stores. Nanjing Tea Yen Yue color brand is characterized by providing tea and snacks based fast food service, unique taste, loved by consumers. Currently, the Nanjing Tea Yum Yum brand has opened a number of stores nationwide, including directly-managed stores and franchise stores. Franchise refers to the enterprise to authorize its own brand and experience to the franchisee, the franchisee in a certain area to open stores and management, in order to achieve the brand promotion and expansion. Therefore, the Nanjing tea color also has a franchise existence, these stores are operated and managed by the franchisee, and under the guidance of the brand headquarters to provide products and services in line with the brand standards.