Recently, Harbin, Zhengzhou, Wuxi liberalization, relaxation of pickup truck restrictions, pickup trucks to lift the ban on a larger scale in the country landing!
Since December 20, pickup trucks have been banned in Harbin, and can freely pass through the main city; Zhengzhou has also relaxed the restrictions on pickup trucks in the fourth ring; pickup trucks with Wuxi city license plates can freely pass through the corresponding areas at the specified time after applying for a long-term pass in advance. This proves that the multi-purpose status of pickup trucks is recognized by more and more local government departments.
Welcome a number of favorable policies, the pickup market has a million expansion potential
1994, pickup trucks were given the "truck" identity, the city trucks restriction of pickup trucks are often implicated in the user demand is suppressed. Since 2016, pickup trucks opened the prelude to the lifting of the ban, more than 90 cities in succession to liberalize and relax the restrictions on pickup trucks. According to the statistics on the insurance data, the demand for pickup trucks in the market of the lifting of the ban provinces has performed significantly better than that of the non-lifting of the ban provinces.
In October this year, China's first definition of the technical standards of pickup trucks, "General Technical Conditions for Multi-purpose Vehicles" was officially released, a clear identity of pickup trucks, the introduction of pickup management policies around the world to provide a standard basis, is expected to promote a wider range of pickup trucks lifting the ban, to promote the domestic pickup truck market to further expand the capacity.
Today, Harbin, Zhengzhou, Wuxi liberalization, relaxation of pickup truck restrictions, pickup trucks to lift the ban wave can be described as unstoppable! Harbin ban is strong, is expected to stimulate Harbin pickup truck sales to further enhance, promote the formation of the three northeastern provinces comprehensive ban situation. Zhengzhou to further relax the restrictions on pickup trucks into the city, will also play a leading role in the pickup truck ban demonstration. As one of the important cities in the Yangtze River Delta, Wuxi City is the first to respond to Jiangsu's encouraging policies on pickup trucks, which will play a leading role in demonstrating to other provinces in Jiangsu.
And as the wave of lifting the ban gradually sweeps across the country, the pickup truck market is also expanding, and the suppressed consumer demand has been released to varying degrees. According to professional statistics, by 2030, the domestic market demand for pickup trucks can reach more than 1 million units, the optimistic scenario plus export demand, the total sales of pickup trucks is expected to achieve about 2 million units.
Fighting the "cognitive battle" to lead the pickup 3.0 multipurpose passenger era
As an industry leader, Great Wall is committed to promoting the prosperity of the domestic pickup truck industry. In order to promote the upward development of the pickup truck industry, it is necessary to first fight a "cognitive battle". 2019, China's first globalized pickup truck brand Great Wall Cannon was born, redefining what is a pickup truck, changing the traditional perception of the Chinese people on pickup trucks, creating a new category of passenger pickup trucks, leading the industry into the 3.0 multi-purpose era of passenger use.
Adhering to category innovation, Great Wall Cannon has launched passenger, commercial and cross-country pickup trucks, as well as artillery, brigade cannon, black bomb, dragon bomb, and vajra cannon, etc., to meet the diversified and personalized needs of users in an all-round way. Standing on the new starting point of the global sales volume exceeding 2 million, the Great Wall Cannon brand will also be upgraded to two categories of passenger and leisure vehicles and fashionable commercial vehicles, and the global product map will realize the coverage of the whole lineup, the whole scenario, and the whole price band.
Meanwhile, Great Wall Cannon has spared no effort in user operation and user *** creation. Whether it's setting up the Cannon Fire Alliance car clubs in 31 provinces across the country, or building the first exclusive APP in the pickup truck industry - the Great Wall Cannon APP, or breaking the circle restriction and unlocking the eight outdoor circles such as cross-country, roadrunner, cycling, locomotive, camping and so on, the Great Wall Cannon has realized the in-depth linkage with the users and ignited the users' dream of pickup trucks, freedom and dream of creating a full-scene pickup truck. The Great Wall Cannon has realized deep links with users, igniting their dreams of pickup trucks and freedom, creating a full-scene pickup truck life and promoting Chinese pickup truck culture.
This time, taking advantage of the lifting of the ban on pickup trucks in Harbin, the Harbin Great Wall pickup truck dealer carried out a special group purchase activity, which was a hot scene, and the customers' enthusiasm for purchasing cars was high. The Great Wall pickup truck will attract more users to join the big family of pickup trucks, accurately satisfy their desire for pickup truck life, and **** the same to unlock a hundred different ways of pickup truck life.
In the future, with the further loosening of the pickup truck policy, Great Wall Cannon will further expand its own advantages and develop with the industry ****, so that more people will join the ranks of firing the cannon and experience the charm of Chinese pickup truck culture!