Lei Jun put about 20 products on the shelves, including Xiaomi 10 speed commemorative edition, K30 speed commemorative edition, Xiaomi Junneng gel pen, Xiaomi weighing scale, 98-inch Redmi TV, Xiaomi transparent TV and so on. The price of each product is between 1 and 49999 yuan. Some products were snapped up as soon as they were put on the shelves, and Lei Jun was also urged to replenish by netizens during the live broadcast.
The live broadcast was around 22 o'clock, that is, two hours after Lei Jun's live broadcast. The staff in the live broadcast room said that the sales had exceeded 100 million. 17 at 0: 56 am, Xiaomi's live sales exceeded 200 million yuan.
In this live broadcast, Xiaomi TV products have become the focus of everyone's attention, because Xiaomi has no choice in the delivery of boss Lei this time? Cost performance? High-end products, but deliberately choose the two most expensive products in the history of Xiaomi TV, namely, 49,999 yuan organic light-emitting diode transparent screen and1nine thousand nine hundred and ninety-nine yuan 98-inch 4K TV.
But what I didn't expect was that Lei Jun's ability to carry goods was true? Strength is bursting? . As soon as the products including 1000 transparent TV and10001nine thousand nine hundred and ninety-nine 98-inch giant screen TV are on the market? The second lamp? Sold out.
Xiaomi 98 inch and OLED transparent screen TV are all in Lei Jun's live broadcast? Little exposed edge? This will undoubtedly increase Xiaomi TV's determination to further reload and attack the high-end market, thus gradually changing Xiaomi TV in consumers' minds? Only low-end traffic? Stereotype.
On the behind-the-scenes story of 98-inch TV research and development
Designed to meet the needs of Ding Lei.
Speaking of 98-inch TV, Lei Jun revealed the behind-the-scenes story of R&D in the live broadcast.
Lei Jun recalled that he and Ding Lei had a drink at the Wuzhen Conference on 20 19. Ding Lei said that Xiaomi TV has been used in their offices, and there is a demand. Can we have a big screen TV for video conference? Within 50 thousand, you should buy 100 sets.
Lei Jun listened, picked up the phone and called the general manager of Xiaomi TV Department. In many companies, television is used instead of projectors. Can you make a big screen TV? Can you look into it? Then Xiaomi's R&D department will follow up immediately. It is bigger than a single bed and is 1.5 meters long.
After this live broadcast, you don't know how to bring the goods? Reese? Frankly speaking: It's still a sense of accomplishment that so many products have been robbed so quickly. ? He also said that he would consider a second live broadcast.