Four pillars of crowdfunding:
The first pillar is called the credit pillar.
As the leader of a project today, you should give all potential investors some credit for this project. You see, the credit system is the biggest and most important.
For the same project, if you take the lead and Ma Yun takes the lead, the effect will be different. Because Ma Yun's credit is better than yours, his success rate will be much higher than yours.
Therefore, we entrepreneurs must pay attention to your credit, without which there is nothing.
How does credit come from? Two aspects:
The first aspect, in our daily life, we always remember what we said, we should count, we should accumulate a little, our starting point.
The second aspect, don't talk nonsense. Many of us talk nonsense, promise others, and finally fail to honor them, and our credit will be gone.
The second pillar is called * * * the same goal.
People who invest in our project should have the same goal, for example, opening a restaurant. The same goal is to open 100 restaurants a year, and the goal is well designed. Some people say no, they can't open two stores a year, some say 100 stores a year, some say 100 stores a square meter, and some say two stores a square meter. The goal is different.
The third pillar is called * * * unchanging values.
There must be the same values. After someone voted for crowdfunding, in today's era of all-people investment, we should all be clear that if your project needs crowdfunding today, you must raise funds.
You should always remember that there are a lot of investments today, and 90% of the people who invest in the country are unprofessional. Always remember that unprofessional people are most likely to make the most fatal mistakes, which is called shortsightedness.
After he voted, he immediately wanted to make money. Is there such a person who skipped it without making money for two months?
The fourth pillar is called stakeholders.
Interests should be related, and everyone's interests should cross and be related. Encourage your employees with the equity of other companies, and then directly link the interests of the department. The interests of teams, customers and suppliers are all related, otherwise this will be unstable.