10 kinds of catering mode will do people are making money

01, personal stall: personal entrepreneurship simple mode

Stall is the first step in many people's entrepreneurship, especially for the lack of any experience in the industry, but also a lack of start-up capital entrepreneurs, stall is the lowest cost of trial and error options.

Breakfast stalls, night market stalls, subway entrances, and community food stalls, don't look at the small business, do a good job is still very profitable. I know a stall selling pancakes before, in an urban village village stalls, selling five hours a day in the morning, a year to earn two or three hundred thousand. Doing business without perseverance is not possible, as the saying goes, "no perseverance, no constant production". If you decide to set up a stall, you have to work hard to become the "king of stalls". The mission and vision of the stall is also needed, driven by the vision, it is possible to make a roadside stall into a super giant such as Wenheyou.

02, husband and wife store: entrepreneurial start-up preferred mode of earning money

Husband and wife store is generally opened in the community, schools or office buildings around, only to solve the problem of the customer's two meals a day. Because of the solution is the customer's rigid demand, do a good job is also very profitable. In front of our neighborhood there is a risotto store, the store is not big, but every day to the meal time business is very good, husband and wife operating for more than 10 years, I heard in Xi'an also bought several suites.

Money-making husband and wife store, the area does not need to be too large, generally fifty or sixty square feet can be, but have to do clean and hygienic; the product does not need to be too complex, does not need to be too novel, popular products, good taste, quality and stability can be; also do not need to be over-service, a little bit of easy-going, sincere attitude can be; also do not need any publicity and concessions, as long as the daily business on time, busy and idle a same, customers do not need to bother, customers need when not to bother, customers need when not to bother, customers need when not to bother. Do not bother when you need, you will always be there when you need ...... The husband and wife store's way of doing business is to repeat a simple thing 10,000 times, through constant screening to precipitate those who belong to their own loyal customers. This belongs to the self-management blossom mode, I only do my own, the rest of the things to customers and the market.

Husband and wife stores if you do well can be made into a direct chain, you can also take the route of the franchise, in any case, the business to do a big future will naturally be more worthy of expectation.

03, group meal stall store: individual entrepreneurial practice mode

The concept of group meal many people may be relatively rusty, a simple understanding of the cafeteria and restaurant, including school canteens, enterprises and institutions canteen. Group meal stalls and a variety of food city stalls outside, these are worthy of the first line of catering entrepreneurs preferred good project. The biggest advantage of the cafeteria and food city stalls is that there is no shortage of customers, and the source is very accurate, usually students and office workers, all young people. Many restaurants also have business restrictions, in the internal formation of a monopoly on the operation of the competitive environment, which is undoubtedly a good thing for entrepreneurs.

Want to run a good business to grasp the three principles of the basic can be: ① good value for money. Products should be affordable, taste good, whether students or office workers, as a daily working meal cost-effective or very important. Occasionally eat a meal, a little more expensive nothing, but the daily work meals, or the need to eat and affordable. ② Be fast. Go to the cafeteria and food court to eat people, time is limited, the restaurant every day meal time is also relatively short, so the speed is equal to the income, want to sell more have to be fast. Moreover, no one wants to stay too long in the noisy environment of fumes, they want to eat quickly and leave early, so the efficiency of improving customer satisfaction is also very effective. Why is the restaurant generally fast food are sold well, because fast food is the most rapid and convenient.

3 service to be good. Some people say that this kind of business still need what service? Stall service is mainly reflected in the attitude of the guests, attitude and a little more amiable, send some free soup, send some free small dishes, eat and then send a napkin, I believe that many people will be willing to often come to you to eat this.

The canteen and food city stalls are more suitable for individual entrepreneurship, relative to the roadside stalls to stabilize some, do a good job of making money by no means less than the roadside stalls. And stalls run well, and then open a physical store can be a step closer to success.

04, private dining room: niche mode to earn big money

Private dining room this model existed a long time ago, the difference is that the previous operation of the private dining room to rely on the owner's personal network of resources to start, and later to rely on word of mouth to maintain. Now with the help of short video platforms, platforms such as reviews and group purchases, as well as various types of self-media platforms, it is easier for private restaurants to get traffic.

What remains unchanged is that for private restaurants to develop over time, they still have to rely on features and word of mouth to attract people. Because customers go to these places to eat, to be fresh experience, if you can not bring surprise and freshness to the customer, it is difficult to form repurchase and spread.

Private dining room is suitable for a slightly higher unit price, the product is more characteristic of the project, is not suitable for too popular catering. Xi'an has a private restaurant, specializing in creative dishes and Jianghu cuisine, opened in the office building, the store is very small, but the business model is very good, year after year on the must eat list. Now also opened a number of branches, become a lot of young people scrambling to hit the net red store.

Private dining room is suitable for those who have a certain restaurant business experience, a large number of human resources, and at the same time have a marketing mind, know how to do a good job of private flow of individuals and teams to do. Many people do not understand the restaurant, just think of small investment blindly open the store to the side of the building, the results of the defeat is very bad.

In addition to this, you think the private dining room is simply rely on selling food to make money? In fact, there is a lot of learning here, a lot of selling wine, selling cigarettes, selling tea, selling antiques and paintings, are doing business with the help of private dining room. Because the restaurant is a scene extremely strong, repurchase extremely strong place, catering is just to provide a social scene, extended out of the social outside things, may be the real business.

05, pure takeaway store: thinking determines the way out

The fire of the takeaway let a lot of people found a new business opportunity, many people are optimistic about the pure takeaway mode, because the investment is small, the income is big.

In the takeaway just emerged, the platform control is not so strict, many people in the urban village to rent a set of private houses to transform a kitchen, the same products, more than a few stores, which account order to change the packaging, a small kitchen three platforms (that will be Baidu Nuomi is still in) to open nine stores, a store more than 200 orders a day, the whole day down to more than 2,000 orders, easily beyond the majority of the Chinese restaurants and fast food restaurants.

The products and services of takeout are completely different from dine-in, and different from retail, but a combination of dine-in and retail thinking in one of the new species. So the pure takeaway store seems simple, but it is not easy, coupled with fierce competition and killing has long become a red sea.

How to make money in a pure takeaway store? There are four core points:

Study the traffic rules of the platform, learn to spend money to buy traffic if effective;

Study the platform's operating routines, know how to do a good job of fine-tuning the operation and customer experience;

Study the habits of the clientele to do around the clientele of the products and services, and customers to establish contacts and interactions, so that the customer always keep a sense of freshness; thin margins and high sales through the accumulation of volume Reduce the cost, realize the increase of profit.

Of course, want to rely on a pure takeaway store to make money is also very difficult to make money ultimately have to rely on the scale to win. Because the scale of operation will enhance the overall competitiveness, and at the same time can reduce costs and marginal costs. Therefore, the pure takeaway store may seem to be a small investment, but in fact it is a small store to open more, and make money by scale. If you can figure out the reasoning, then good thinking can give you a new way out.

06, takeaway franchise: choice is greater than effort

"If you want to do takeaway but don't know, join a brand can make money not?" Often people ask this question. Join of course can make money, of course, there may be cut leeks, the key is how to choose, how to do.

The former spoke of pure takeaway points to make money in four points, which happens to be a pure takeaway project is worth doing four points:

① Look at the brand store size. How many stores the company opened, relying on the scale effect whether you can get lower product raw materials from the brand, whether there is a higher gross profit. If you join the brand to calculate the cost than do it yourself is still high, of course, is not worth recommending.

②Look at the brand influence. Brand influence is a very key reference point is to see the relationship between the brand and the platform, to see whether the franchise brand can get a lower point when signing up for the platform can explain the problem. For example, normal own store buckle 25 points, many chain brands can be as low as a dozen points. If a brand does not have the bargaining power in this regard, it shows that the brand influence is not enough, in this case it is necessary to reconsider the consideration.

3 look at the brand's ability to operate on behalf of. The core of the takeaway ratio is not the product ability, but the ability to operate on behalf of the operation. The ability to operate on behalf of the platform is to understand the rules of the platform, whether you know the details of the operation and skills. If a brand does not care how the franchisee does online operations, or just teach the franchisee how to advertise to buy traffic, then such a brand is open to question.

④Product capability. Takeaway platform customers get tired of eating cycle is very short, it is easy to like the old, so it is important to strengthen the operation to improve the relationship with customers. Another important factor is the ability to update and iterate products, which is also an important indicator to consider the strength of a brand. Can regularly on new products, can give franchisees more product support, this is an important factor in the examination of a takeaway brand.

Through the above four points, you can basically judge whether a pure takeaway brand is worth joining.

07, self-branding: from the door to the brand

Now more and more young people want to build their own brand, it is important to know that these are the first step to do the brand, but not all. The first step in making a brand, first of all, to make yourself look like a brand in the image. This most entrepreneurs are able to do,

Whether it is to imitate the big brands, or play their own wild imagination, can realize the importance of the image of the store. The second step in making a brand is to refine the core of the brand. This includes positioning the brand differentiation, shaping the differentiation, good management operations and product standardization, through which to achieve the goal of being able to bring consistent products and services to customers. At the same time, it is also necessary to allow their stores to get rid of experience-driven management mode, to be able to use a scientific and systematic approach to store operations and management.

The third step in branding is to expand and publicize, through the expansion of the number of stores as well as brand publicity and promotion, to enhance the brand's market share, so that more consumers know you, recognize you.

08, franchising: an extension of the direct mode

Franchise mode of the catering industry in two kinds, one is franchising, the other is a brand chain franchise.

Franchising is relatively reliable, because it is considered an extension of the direct mode. A lot of brands that do direct operation, the development of a certain scale, due to funding, resources, experience and other aspects of the limitations, will affect the speed of brand expansion, speed and scale will directly affect the competitiveness of the brand and the business model, so the franchise has become a new mode of expansion.

The cooperation mode of franchising is: the stores are developed and invested by the partners, but the management is done by the company. For example, Yum China is considered a super franchisee of Yum Global, join KFC and other brands, the franchisee is more like a store investor, because in addition to getting money and share money, other business-related things are the company unified to operate. This model is relatively reliable, many of the country's major brands are using the franchise model in the expansion, such as Shaanxi Wei Jia Liangpi, Beijing's West Young Masters, as well as McDonald's, Texaco, and many other brands, their expansion mode is franchising. If the hands of strong financial strength, join a first-tier brands, become their franchise partners, which is also a very good investment model, after all, the big brand trustworthiness will be higher, natural income will also be more secure.

09, brand franchising: do make fast money chaser

If you want to join a brand, then you may encounter two situations: one is the traditional restaurant franchise brand, the other is the emerging fast recruiting brand.

Traditional restaurant chain to join, refers to the brand to achieve a certain scale, the whole business model is mature, the company authorized a part of the franchisee to participate. The company provides brand, product and business model, the franchisee after systematic training and learning to operate their own stores independently.

The advantages of joining this kind of brand are: the brand is relatively mature, the market influence is big, the business risk is small. Of course, there are also disadvantages, one is to join the high cost and join the threshold, do not meet the conditions may be rejected, the second is the project is more traditional, belong to the long-term deep plowing project, want to make quick money is not easy. Join this type of project, as long as there is persistence, can choose a good location and long-term persistence, is also able to earn money.

Join the fast trick is to chase the wind mouth, each wind mouth is very short. So to react quickly, constantly switching track, in each category when the fire quickly into, wait until the category into the recession when the rapid withdrawal, if you can not follow the wind, then it will become the wind stopped after the fall down the pig.

10, handmade: collect young people's IQ tax

The last mode of making money is the mode of handmade. The traditional way is through the community and self media to promote themselves first, shaping their own artisanal persona, and then through the personal IP to do product bandwagon to achieve profitability. For example, the public number of the various food Ⅴ, and the circle of friends of the various artisanal craftsmen, these people and do the difference between private dining room is that they do not even have a restaurant, that is, there is a handicraft, by virtue of the handicraft through the community and the circle of friends to peddle products. The rise of short video to make this model to a big upgrade, like Li Ziqi, food, food station is considered more successful IP, short video platforms and a variety of traffic V, are through the content to attract people, and then through the product to cash.

In short, in the future, the trend of young people's consumption is the pursuit of personalization, disgusted with the uniformity. Handmade this way the market will still be more and more big, if you can combine short videos and other new media way to create a personal IP, I believe that through this road to realize the personal value of the realization will also become a popular entrepreneurial project.