When Mr. Chen was a child, there were many guests at home, and many chefs were skilled, so he not only tasted the delicacies of mountains and seas, but also cultivated his keen sense of color, smell and touch than ordinary people, which extended to the requirements of food quality, which also laid the foundation for his great achievements in the catering industry. ?
After losing to America in his early years, Mr. Chen returned to Hong Kong with a master's degree in science. We should run a school, two English middle schools, be principals and coaches. However, President Chen's desire for high-quality food has never stopped. He often laughs that most people eat to survive, while he lives to eat. He's tough? I believe I have the ability to run a restaurant well, to provide the highest enjoyment for the guests, and at the same time to take into account a healthy diet. In the end, he ignored the advice of a group of relatives and friends and opened the first Liyuan restaurant in Sham Shui Po at 1973. But in the early days? A scholar, regardless of the location of the store, business policy, products, etc. , quite strange. For a group of red trousers-born chefs and managers, even if the scholar met a soldier, he couldn't say for sure, so six years before the opening, * * * lost more than two million. ?
But Mr. Wang is not discouraged. In order to master the secret of success, he went one step further. Since I entered the kitchen to learn how to stir-fry and cook, I have been looking for people of insight in the industry and I am not ashamed to ask questions. In the end, with perseverance, scientific thinking logic and modern management mode, Liyuan Restaurant will be developed to 15 this year. Shop, spanning Hong Kong, Macau, Singapore, Guangzhou and Beijing, has a catering kingdom with more than 2,200 employees. Strong strength, each branch is unique and has won numerous awards. 1992, Mr. Chen won Singapore? Appreciated by the government, Huai was approved as an "excellent entrepreneur" to immigrate to the local area to open the Liyuan Hotel. He lived up to expectations and immediately became the top local restaurant, winning Singapore? Tatler was selected as one of the best restaurants in Singapore; Hong Kong Liyuan Branch has won many awards in Hong Kong in the past six months. Kong? Tatler was selected as one of the best local restaurants, and Hong Kong Senior Magazine awarded Liyuan Restaurant the title of outstanding administrative brand in the capital since 2005. ?
Education work? Never stop?
Regarding the brand declaration, Mr. Chen confidently said that "he founded not a brand, but a famous brand". As long as he knows how to appreciate food, he is full of praise for the pear garden. With this self-confidence, Mr. Chen gives ideological education to his employees every day, and the employees are never tired of his strict requirements, and they also know that the boss's careful teaching will definitely achieve something in the future. ?
Strictly speaking, Mr. Chen is very strict with the restaurant, management and everything? Every employee has strict requirements. Exchange information with employees of the Group 15 Branch by video conference every week, conduct "ideological education", supervise the restaurant operation, and "cultivate one's morality first, then educate people". In line with the principle of "no class left in education", we not only cultivate employees' spirit of "paying attention to customers and knowing what customers think", but also instill in them the purpose of being a man and the skills that 65,438+02 can make life full and happy? Art has made his "students" deeply understand the truth of "benefiting others and benefiting themselves, knowing that benefiting others will ultimately benefit themselves". Mr. Chen attaches great importance to personal health and pays more attention to the health of customers. He keeps practicing qigong for an hour every day. An hour? After walking for more than 40 years, he is convinced that "as long as you know how to save, time can be earned back in multiples." It is this persistence that supports the operation of 15 Power Source and the trust and trust of more than 2,000 employees. Rely on. He even "puts himself in the shoes", encourages employees to do exercise every day to keep their minds sharp, and shares his set of healthy eating habits with employees and every customer. ?
Four principles? Eat first?
Liyuan Hotel has been operating for more than 30 years. Under the strict requirements of teacher Chen, its quality has been affirmed by the public and the industry. However, President Chen is not satisfied with himself. With the attitude of "far from the goal, we still need to work hard", he actively strives to improve his work, adheres to the four principles of "safety, hygiene, health and delicacy", fulfills his promise and creates a "colorful" pear garden. ?
Mr. Chen said that with the current strength of Liyuan, we should adhere to the four principles and? Not difficult. He failed to pass his own level in aesthetic taste. The "delicacy" he pursues is "natural delicacy". "Chicken doesn't smell like chicken, fish doesn't smell like fish, and vegetables don't smell like vegetables." This old man with a keen sense of taste has been talking for so many years? Dissatisfied with the social development, he decided to carry out a major reform, so that these deteriorated items could "return to nature" and stay away from chemicals, catalysts and genetic modification, thus creating "organic" healthy food. Use the pear garden series? With the continuous expansion of the group's business, the demand for food has greatly increased. Therefore, Mr. Chen plans to open a 400-acre farm in Zhanjiang, start aquaculture, and raise pigs, chickens and vegetables by himself to meet the needs of daily life? The ingredients should not only meet the daily supply of the group's ingredients, but also meet Mr. Chen's ideal of "returning to nature" and process "the most delicious food" in the most primitive and environmentally friendly way. ?
Take root in Hong Kong? Open up new markets?
Liyuan Group, known as the Shaolin Temple in the catering industry in Hong Kong, is located in Chen? Under the business philosophy of "being a man first, then doing things", Mr. Wang insists on providing customers with noble and authentic exquisite Cantonese cuisine with healthy raw materials and exquisite cooking methods. With the most natural color and delicious food? Together, we will fully display the most delicious side of food in front of customers and constantly innovate dishes. In the past 30 years, we have created thousands of dishes, blending the essence of China and other places into traditional Cantonese cuisine. Ever-changing, becoming the leader of the new school of Cantonese cuisine. ?
At present, the Group is positioned in the high-end and mid-end markets. Mr. Chen said that Liyuan Restaurant will continue to develop on the basis of Hong Kong, and finally hopes to put Liyuan into more markets so that all Hong Kong citizens can taste the best products of Liyuan. Next, I hope to open branches in Korea, Japan and the United States to promote China cuisine. ?
Mr. Chen is called a "legend". He kept smoking and talking. Although he is nearly eighty years old, he is full of energy, strength and clear and agile thinking every day. At first glance, people feel that "this old man is by no means a fuel-efficient lamp." His legend and outstanding performance have been affirmed by the catering industry in China. The Chinese Restaurant Association of the Mainland has passed and will award the "Lifetime Achievement Award" in August. There is a saying: Li Yuan Shu Jie is the only educator in the world.