It's easy to open a shop, but difficult to keep it. What should I do to keep a restaurant open for a long time? I believe many people will encounter such problems. It's hot to open a shop. Few customers. First of all, whether the positioning is clear, whether there are stable and useful talents, whether a brand is formed, and whether the top-level design of the operation is reasonable all determine whether the store can operate for a long time.

Precautions for site selection. In the past, many people chose to open a restaurant and stop by the roadside, but this is not a scientific method. Site selection must follow four principles: "Visible, accessible, available and available. Visible means that the location of the store must be clearly marked. "Accessibility" is the best direct route, which means that you can reach the location. "Availability" refers to the real estate conditions. It should be possible to use water, electricity, gas, smoke, etc "Accessible" refers to compliance with applicable government regulations (environmental sanitation permit, lease right).

in addition, a good store location can improve your brand image, and consumers often judge brand strength according to nearby brands. Many people think that the better the dining environment, the easier it is to attract guests. It's actually wrong! The decoration is so luxurious that customers will feel very expensive and will feel restrained. Restaurants should be decorated according to their location and attractive people. In order to find high-end consumption, styles will be higher and higher. In order to find moderate consumption, restaurants should provide people with a simple method based on simplicity.

the bigger the store, the more employees there are. Catering personnel must understand decentralization, management training and administrative authority. Employee motivation, in order to make employees serve you better, you must first manage employees! Satisfying the mobility of employees is a common problem in the industry. Soothing employees' thoughts through stock incentives and innovative corporate culture can help employees form a virtuous circle and bring them to restaurants by providing real services to customers.