Poster typesetting and composition skills

Poster typesetting and composition skills are as follows:

① Surrounding picture. Rotate and diverge around a center. Or a composition form in which patterns are arranged in a circumferential manner. It's called a wrap-around picture. ② Central symmetrical picture. A symmetrical picture with a central vertical axis or a horizontal axis or a central point is called a central symmetrical picture.

③ diagonal balanced picture. Have a strong sense of movement. A picture in which the main images are distributed diagonally is called a diagonal balanced picture. ④ Scatter balanced picture. The theme image is scattered in size. Or distributed on the screen according to C-shape, S-shape, etc. And form a certain space perspective feeling picture. It's called a scatter balanced picture. ⑤ Plane repetitive picture. There is almost no distinction between the size of the theme image. Evenly dispersed or neatly arranged. A picture that produces a repetitive effect is called a plane repetitive picture. ⑥ Contrast symmetrical pictures. The picture is similar to symmetry, but it also presents a strewn at random contrast relationship (that is, contrast difference), so it forms a sharp contrast picture, which is called contrast symmetry picture. ⑦ Balanced picture. The main image is in one corner of the picture and the secondary image is in the corresponding other corner, which is called a balanced picture. ⑧ Central relaxed picture. The center of the picture is relaxed, leaving a lot of blanks, and the image is scattered outside the center, which makes people daydream. This composition is called the center-relaxed picture. How to make a poster to look good? Let's talk about what a poster is first, which is actually a carrier to convey information. The main purpose is to express the required information in the simplest way, fastest and clearest, and try our best to impress the audience. The requirements for posters have been the same for thousands of years, namely: high-end atmosphere and modernity, low-key luxury and internationalization. Tell how to make a good-looking poster from the following items: 1> Typesetting ① Fonts should be aligned as much as possible; (2) Try to avoid long vertical texts, except for posters with Chinese style; ③ The word spacing is moderate, so it's better to be loose than too dense. (4) copy as far as possible with fewer words to express rich content, the fewer words, the more impressive. 2> Font ① Font should be matched with poster style. Posters with Chinese style should not use Founder comprehensive art style, and posters with modern sense should not use Kangxi dictionary style (although it looks good TT); ② Don't use more than three fonts on a poster! (Unless you are a poster introducing fonts = =); 3 Try not to change the aspect ratio of the font, try not to bold the font (just choose a thicker font), and try not to use italics; (4) Don't use that word art word 3> Color matching is a very profound knowledge. I dare not talk about it here. If you can't make color matching, try to make it simple and elegant. If you are a designer, I suggest that you read and describe more and modify it according to your own ideas; If it's Xiaobai, I recommend using Maker Sticker, which has already selected fonts for everyone, provided rich materials and a large number of templates, so you can make the posters you want by yourself. How to better grasp the skills of poster typesetting?

Today, I'm going to talk to you about common typesetting skills.

Central composition

First, let's talk about a composition mode that we use most often, which is called central composition. This composition is mainly to attract the audience's attention and focus their attention on a central point, so the important information of the poster should be placed at the focus of the central composition, so as to help you convey the information. Remember to focus on the center of this composition.

Trigonometric composition

This kind of composition mostly divides the horizontal and vertical directions of the canvas into three equal parts, and your visual focus mostly falls on the intersection of these lines, which is especially common in camera photography. Compared with the center alignment, this trisection composition is more flexible, and it is no longer just a simple center and symmetrical presentation.

there are two main ways to create visual moving lines

: creating visual classes and using guiding lines. The visual class first creates the center point, and then provides the audience with a visual path that can be vaguely guided. This makes the design look more hierarchical and makes it easier for the audience to know the relative importance of the information in the poster.

guide line

This is to adopt the natural shape of the element itself, or draw a solid line directly, and guide the realization of the public to other elements through the trajectory of the line.

Balance the picture

Balance the elements in the picture, and also consider the designer's basic skills. At present, the most commonly used balance method is symmetrical balance, which can make the picture more harmonious, but at the same time it will make people feel bored because of its square rules.

Asymmetric balance

This method is easy to make a fool of itself if it is not handled well, so it will test the designer's basic skills even more. This kind of balance will also be used more, because this kind of effect is more lively and energetic.

element amplification

This way is what we call to highlight the key points by amplifying the key content of a certain part, which is what we often call element amplification. The way to highlight the key points we said we should learn.

Contrast technique: By contrast, the element is different from other parts, which makes it more prominent. Realistic focus.

The above are some graphic design skills that Xiaoguang has mastered. I hope it will help you.