Food is the best. Since the birth of mankind, the catering industry has become an indispensable social industry. After successive generations of inheritance and development, catering industry has become an important field of service industry in China.

In recent years, with the support and widespread popularity of mobile Internet services, the catering industry in China has become more and more lively and sexy. There have been many famous online red catering brands, such as Diaoniu Beef, Huangtaiji, Haidilao, Xibei, Chua's, Xishuoye, Fuguitang, Dadong, log cabin barbecue, Jiumao Liquor, etc. Some of them are very popular for a while, but they are short-lived, such as Niu Niu Breast Meat and Huangtaiji. For a chicken, etc. Some of them have been very popular and have been updated for a long time, such as the sea dungeon, the northwest, the log cabin barbecue, and ninety-nine cents.

? Why is the result so different? The author believes that there may be many reasons, but the core reason is the chef, because as a catering service, the external image is very important, while the internal quality is more important, including the taste of dishes, the speed of serving, food safety and so on. In the era of media, making shows can create online celebrities, but if you want to continue to be popular, you have to rely on internal strength, and the internal strength of catering lies in the kitchen.

? ? The hotel is mainly composed of a front hall and a back kitchen, which looks like a couple. The front desk pays attention to improving the external image and service, and takes the perceptual route. It is the "boss role" outside the main hall, while the rear kitchen is committed to improving internal quality and efficiency, emphasizing rationality and becoming the "boss role" inside the main hall. Although consumers will eat delicious food cooked by the kitchen when they come to the restaurant, they keep in touch with the front office service staff and see the decoration image of the front office. Therefore, many hotels only pay attention to the front desk service and image building, but pay little attention to the quality management of the kitchen, so I think it doesn't matter. Even, many restaurants dress up the front hall as a beautiful girl with heavy makeup, and then the kitchen is completely different-sewage is flowing, dirt is serious, it's a mess, and even rats, flies and cockroaches can be seen everywhere, which is really disgusting. This is a typical "golden jade". This is also the main reason why many restaurants put up signs that "the kitchen is forbidden because the kitchen is really invisible".