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Opportunities and challenges of catering

1. Economic globalization has brought new vitality to the development of catering industry. After China's entry into wto, a large number of foreign capital and foreign enterprises entered China, and foreigners with different eating habits and cultural backgrounds gathered in China, providing more space for the development of China's catering industry. With the acceleration of China's opening to the outside world, world-renowned catering enterprises will enter the Chinese market more, and advanced foreign management experience, scientific operation mode and business philosophy will be more deeply integrated into Chinese catering enterprises. At the same time, Chinese catering is accelerating the pace of "going out". The successful hosting of the Beijing Olympic Games and the hosting of large-scale events such as the Shanghai World Expo have provided a new stage for promoting Chinese catering culture.

2. The national policy of expanding domestic demand has brought new space for the development of catering industry. In the coming period, China's macroeconomic situation will continue to maintain a stable and healthy operation, and vigorously developing the catering industry is in line with the central government's policy of expanding domestic demand. With the development of social economy and the improvement of people's living standards, the lifestyle of urban and rural residents is constantly changing, which puts forward new requirements for the development of catering industry, and health, environmental protection and green consumption have become fashionable. China's catering market will be further expanded, and the related industries such as planting, aquaculture, food processing, building decoration, manufacturing, education and training will be promoted to develop in a coordinated way, so as to give full play to the positive role of expanding domestic demand.

3. The national strategy of accelerating the development of service industry brings new opportunities for the development of catering industry. At present, the total service industry in China is relatively small. In 2117, the proportion of service industry output value was less than 41%, which is far from the global average proportion of service industry output value of 61% (over 71% in developed countries). The report of the 17th National Congress of the Communist Party of China put forward "accelerating the development of modern service industry and improving the proportion and level of service industry". The State Council's Opinions on Accelerating the Development of Service Industry and the State Council's General Office's Implementation Opinions on Accelerating the Development of Service Industry have laid a good policy foundation for the accelerated development of service industry and brought rare opportunities for the development of catering industry.

4. The integration of the Internet into the catering industry has brought about a new development encounter. Since 2113, O2O has entered the stage of rapid development and formed online to offline. Internet giants, represented by Ali, Tencent and Baidu, have entered the catering industry in the form of mergers and acquisitions, cooperation and self-construction, which has brought brand-new development opportunities and vitality to the development of the catering industry, especially the marketing, service, management and promotion of the catering industry.