In order to ensure that things or work in an orderly and effective manner, often need to prepare a specific, detailed, targeted program in advance, the program is to solve a problem or a project, a subject of the detailed process. So the question is, how should the program be written? The following is my carefully organized KTV May Day activity planning program, for reference only, we take a look at it.
First, the purpose of the activity:
Stabilize the original source of customers, increase the new source of customers, to promote the golden week of May Day xxx quantitative marketing KTV rooms and xxx vernacular bar. Business sales, further increase the bar's promotional efforts, make full use of the spare time of the private rooms, so that the existing resources of the xxx branch has been reasonably effective use.
Second, planning ideas:
With affordable prices to attract the attention of consumers, so that prospective consumers to strengthen their desire to come to xxx consumption, the effective use of xxx two stores in the afternoon and midnight two free time. Let "our 51st plan" lead "consumer 51st plan", and plan for those who don't have a plan.
Third, the advertising slogan:
Leisure and entertainment May Day, xxx singing more affordable. Unlimited time to sing, 51 yuan cap.
Fourth, the activities of the object: xxx volume trafficking KTV new and old customers.
V. Activity time: May 1, 20xx May 7, 20xx
VI.
VII. Theme of the event: 20xxxx Code 51 program.
VIII, the content of the activities:
All customers who consume to xxx two stores during the golden week of May Day can participate in the 51 yuan unlimited time singing activities and xxx Benjamin bar 51 yuan value package consumption. Activity program is as follows:
(1) May 1, May 7, before 20:00 pm, after midnight 0:00 in xxx two store customers can enjoy unlimited singing discount. Room charge less than 51 yuan according to the actual consumption, more than 51 yuan according to 51 yuan (except luxury package);
(2) May Day Golden Week room charge discount, prime time: 20:000:00, 20% off; leisure time: 14:0020:00, after midnight 0:00 50% off.
(3) xxx branch of this activity has the final interpretation.
(4)xxx Benjamin's Bar is proud to present a 51 RMB value package. The package types are as follows:
Golden Confusion:
Dynasty Big Sharp Red Wine 1 bottle (36.00)+Sprite 2 listens (8.00)+Fruit Salad 1 plate (16.00)+Popcorn 1 package (9.00)+Kiss Me Raisin 1 package (4.00)
Total price: 73.00 yuan (you can save 22.00 yuan)
Blue Fantasy:
1 bottle of Blue Essence Velvet(15.00)+2 bottles of Snow Deer Beer(12.00)+1 cup of Screwdriver(16.00)+1 plate of Fruit Salad(16.00)+1 pack of Popcorn(9.00)+1 pack of Old Chaika Melon Seeds(5.00)
Total Price: RMB 73.00(You can save RMB 22.00)
Silver Storm ) + 2 bottles of Snow Deer Beer (12.00) + 1 plate of Fruit Salad (16.00)
Kiss Me Raisins 1 pack (4.00) + 1 pack of Popcorn (9.00) + 1 pack of Subic Potato Chips (7.00)
Total: $73.00 (You can save $22.00)
(5) Do you want to be the Unlimited Singing Hero? Please decrypt the code name 201951xxx top secret plan, the joy is in it.