In order to ensure the effectiveness of an activity, it is usually required to make an activity plan in advance, which is a written plan for an activity. So do you know how to write the activity plan? The following is the planning scheme of Father's Day restaurant activities I collected for you. Welcome to read it. I hope you will like it. Father's day restaurant activity planning scheme 1
1. Time: Father's Day
2. Location: Western restaurant on the first floor of the hotel
3. Activity goal and purpose:
People's speeches have always been restrained and peaceful because of their father's love. The greatness of maternal love makes us ignore the existence and significance of paternal love, but for many people, paternal love has always influenced them in a unique and quiet way. That's the strange thing about the father's love. It is ashamed to express, neglected to make public, but lofty and heavy, so some wise people say that the father loves mountains. On the occasion of Father's Day, Regal Kangbo Hotel held a special reward activity, which will make customers leave many beautiful and warm memories and deepen their understanding of Regal Kangbo Hotel.
Fourth, marketing target:
Families and men during Father's Day.
5. Theme:
"A father loves a mountain, and a father also needs care"
6. Promotion activities
◆ On Father's Day, men who consume western food will be given a cup of nourishing stew (clear soup and Liaoshen) and a coupon for experience in the fitness center.
◆ Men over 71 enjoy a 51% discount on the buffet.
◆ Dining for four people and one person is free.
what gift should I give for Father's Day?
You can send carnations, cosmetics and beautiful gifts on Mother's Day ... But what should you give your father on Father's Day? Father's Day gifts must be difficult for many people.
Actually, you don't have to give your father a gift. You can treat your father to a big meal on Father's Day and express your silent love for him with delicious food!
activity time: on father's day
lunch buffet 11: 31-13: 31 RMB 88/person.
dinner buffet 18: 11-21: 11 RMB 98 yuan per person.
location: western restaurant on the 1 th floor of the hotel
VII. Budget and advertising planning:
TV and radio publicity and rolling broadcast, estimated at ¥511 yuan.
VIII. Estimated income:
Lunch: 88/person X61 = 5281
Diner: 98/person X61 = 5881
Total: 11161 Father's Day restaurant activity planning scheme 2
I. Activity purpose
. Give warm tips and gifts to customers who dine, and provide customers with other value-added services, so as to move customers and increase their emotional attention to our spicy style Furong restaurant, and constantly focus on spicy style, thereby improving our turnover, customers' return rate and loyalty to our spicy style Furong restaurant brand. Through our value-added service, it is an act of completing our brand strategy to continuously improve the market share of our spicy restaurant Furong in Langfang catering market.
second, the activity time: 21XX-16-XX
third, the activity place: Spicy Lotus Restaurant
fourth, the activity content:
1. Customers who come to our store for dinner on Father's Day can call their father for free, whether it is local or domestic long distance.
2. Customers who come to our store for dinner on Father's Day will have the opportunity to take a photo for free and send it to my father for free.
3. If a guest invites his father to our restaurant for dinner on Father's Day, he can enjoy the following benefits:
(1), a free photo;
(2), a photo frame;
(3) Send 1-3 special dishes to commemorate Father's Day;
(4) Give a gift (tie, etc.).
4. If you invite your father to dinner, you can enjoy the above discount and 8.8% discount on the whole order;
5. For fathers who celebrate their birthdays on Father's Day, our store provides a table of "Father's Day Family Package" free of charge for less than 11 people. (The father's birthday must be based on the date on the second-generation ID card, he has reached the legal age of marriage for more than one year, and he has taken photos with his children)
V. Publicity and atmosphere creation:
(1) External advertising
1. Two print media advertisements;
2. The second issue of TV advertisement;
3. Online advertising;
4. Advertisements for high-grade buildings
(2). Mass sending of short messages.
SMS content: 6.XX Father's Day is coming, and all staff of Spicy Wind wish your father or you health and happiness as a father! Father whose birthday is the same day can enjoy a free family package! There are more surprises! Reservation phone number:
6. Precautions:
1. Propagandizing manuscripts, words and expressions should be appropriate, accurate and in place. If they are too much, they will be false. If they are not enough, they will not be able to have feelings with customers, and it will be difficult to move customers.
2. All staff should be trained on the contents of Father's Day activities to get familiar with them.
3. Father's Day promotions cannot be enjoyed at the same time as other promotions.
4. The "father" who comes to our store for his birthday on Father's Day must make an appointment in advance.
5. When the "father" who celebrated his birthday in our store or invited his father to dinner in our store, he should organize the management to say a word of blessing for him.
6. Make sure that the raw materials of special dishes for Father's Day are sufficient.