1June 10, according to the official account of WeChat "Jiangxi Real Estate Association", in order to further stimulate the consumption potential and realize the goal of "double promotion" of the consumer market and the real estate market, Honggutan District, Nanchang City, Jiangxi Province launched the activity of buying houses to promote consumption.
According to the activity plan, if a natural person actually purchases a new commercial housing in Honggutan District during the activity and has completed the contract registration, the online signing time for purchasing a new commercial housing with a construction area of over 90 square meters (including 90 square meters) recorded in the commercial housing sales contract is June 2022 10 to1February 3 1. For the purchase of new commercial housing with a building area of less than 90 square meters, the online signing time is from June 65438+1 October1to June 65438+February 3 1 in 2022, and each set is issued with 30,000 yuan consumption vouchers.
According to the regulations, the coupon is valid until March 3, 20231day, and will be invalid after expiration. Buyers who meet the payment conditions receive coupons at the designated platform of the district government, and consume them at designated merchants with coupons; The specific scheme for the issuance and use of coupons shall be studied and formulated separately.
Not only Nanchang, according to incomplete statistics, it includes at least 19 local policies such as Zhengzhou in Henan, Hohhot in Inner Mongolia, Changchun in Jilin, Zhoushan in Zhejiang, Zaozhuang in Shandong, Jining in Shandong, Heshan in Guangxi, Chongqing in Jilin, Quanzhou in Fujian, Liaocheng in Shandong, Yinchuan in Ningxia, Nanchang in Jiangxi, Siping in Jilin, Zunyi in Guizhou, Foshan in Guangdong, Southwest in Guizhou, Jiangmen in Guangdong and Yanji in Jilin.
Taking Zhengzhou, Henan Province as an example, according to Dahe Financial Rubik's Cube, in order to cooperate with the series of activities to promote consumption in the golden autumn of 2022, Zhengzhou issued 60 million yuan vouchers for buying houses and household appliances in the city. Individual consumers who bought commercial houses (excluding second-hand houses and commercial houses) in Zhengzhou during the period from September 1 day in 2022 to October 3 1 day in 2022 (subject to the online signing filing time) and completed the online signing filing procedures can apply for 5,000 yuan per household appliance coupon.
Yinchuan announced that in order to thoroughly implement the work requirements of "stabilizing the economy, ensuring growth and promoting development" and meet the people's demand for rigid housing, improved housing and high-quality housing, xingqing district, Yinchuan City, Ningxia, cooperated with the government to benefit the people, carefully planned the real estate exhibition activities in the "Golden Autumn House Buying Season" and issued government house purchase vouchers, bringing consumers a new round of house purchase dividends.
According to the regulations, from August 20th to1October 25th 10, 2022, government purchase vouchers will be issued to people who buy new commercial housing in xingqing district. Vouchers will be issued under the supervision of xingqing district Housing and Construction Bureau, and there are three types of vouchers.
One is the ordinary purchase voucher, which is aimed at all newly-built property buyers in xingqing district area during the activity. Each leaflet has a face value of 5000 yuan, and 250 copies will be distributed. One kind is the maternity subsidy purchase voucher, which is used to issue subsidy vouchers to families who gave birth to two children and three children from June 65438+1 October1day, 2020 to June 65438+1October 7, 2022, and to purchase new houses sold in xingqing district during the activity. Among them, the face value of the second-child family purchase subsidy voucher is10.5 million yuan, and 20 vouchers are issued; The face value of the triplet family housing subsidy voucher is 20,000 yuan, and 10 voucher is issued. The other is the purchase voucher for high-skilled talents. Issue house purchase vouchers to high-skilled talents, each with a face value of 30,000 yuan, and issue 10 copies.
Chen Wenjing, director of market research in the Index Department of the Central Reference Institute, pointed out that in recent years, due to the epidemic situation, the downward pressure on the macro economy and other factors, the consumer demand of residents has dropped significantly, and promoting consumption has become an important aspect of stabilizing the economy. According to statistics, many cities have issued coupons this year to promote local consumption demand. Judging from the types of coupons, their scope of application is mostly aimed at industries seriously affected by the epidemic, such as retail, catering, cultural tourism and so on. As far as the real estate industry is concerned, some housing subsidies are distributed in the form of coupons, or some coupons are distributed at local housing fairs to promote residents' enthusiasm for buying houses and release consumer demand. Some coupons are aimed at the upstream and downstream industrial chains of real estate such as electrical appliances and furniture. Judging from the current market feedback, the purchase of consumer vouchers has a short-term driving effect on market sentiment, but the actual boosting effect on the market is not obvious.
Guan Rongxue, a senior analyst at Zhuge Housing Search Data Research Center, believes that the new policy of many places mentioned the purchase of houses and the issuance of coupons, which has certain positive significance for the development of real estate and related industries. This can not only promote the release of housing demand such as deed tax subsidy vouchers and household appliances consumption vouchers to a certain extent, but also reduce the financial pressure on buyers to purchase houses in disguise. By offsetting a small part of housing expenditure or reducing the cost of decoration and home ownership of buyers, we will enhance the willingness to buy houses and close the property market. At the same time, it can also drive the consumption activity of real estate-related industries such as home appliances and decoration to rise.