The tourism industry has risen from a traditional service industry to a national strategic pillar industry, which puts forward higher requirements for tourism practitioners. In the development of tourism, tourism talents are always the first resource for tourism development. By 2015, the number of people received by China's tourism market will reach 3.5 billion, and the contradiction in the demand for tourism talents is becoming increasingly prominent, especially high-end tourism talents who can meet the standards of modern service industry are exceptionally scarce. The cultivation and development of high-end tourism talents have become the focus of social attention. The Outline of National Medium and Long-term Talent Development Plan also clearly puts forward the guideline that the development of talents should be led by high-end. In this context, the State Education Commission has set up a new professional master's degree in tourism - Master of Tourism Administration (MTA), which mainly recruits people with certain practical experience who are willing to work in the tourism industry in the future. The goal is to cultivate senior applied tourism management talents with a sense of social responsibility and tourism professional spirit, mastering the basic theories, knowledge and skills of tourism management, possessing international vision and strategic thinking ability, and daring to challenge the transnational development of modern tourism industry. The MTA has developed into a new stage of formalized professional training in colleges and universities.
*Ranking of institutions
The ranking of tourism management colleges and universities, ranked in the first three are: Sun Yat-sen University, Beijing Second Institute of Foreign Languages, Zhejiang University
*Requirements for the examination
1, college graduates with five years or more than five years of work experience.
2. Three or more years of work experience after graduating from a bachelor's degree.
3, Graduate degree or have received a master's degree and have two or more years of work experience.
4, abide by the leadership of the Chinese ****production party, age not more than 40 years old, etc..
*Examination Syllabus and Requirements
I. Nature of the Examination
The Comprehensive Competency Examination is a national joint examination of a selective nature for institutions of higher education and scientific research institutes to enroll master's degree students of professional management degree, and the purpose of the examination is to scientifically, fairly and efficiently test whether the candidates possess the basic qualities, general abilities and cultivation potentials required for the professional degree. The purpose of the examination is to scientifically, fairly and effectively test whether the candidates have the basic quality, general ability and cultivation potential necessary for studying for professional degrees, and the standard of evaluation is the passing or above passing level that can be achieved by graduates of undergraduate schools of higher education, so as to facilitate the selection of higher education institutions and scientific research institutes on the basis of their professional merits and to ensure the enrollment quality of the master's degree graduates.
II. Examination Objectives
1. The ability to analyze and solve problems by applying basic mathematical knowledge and basic methods.
2. Strong logical thinking ability in analysis, reasoning and argumentation.
3, strong comprehension of written materials, analytical skills and written expression skills.
III. Examination Format and Paper Structure
I. Paper Marks and Examination Time
The paper will consist of 200 marks and the examination time will be 180 minutes.
II. Mode of Answering Questions
The mode of answering questions will be closed-book, written examination. The use of calculators is not permitted.
Third, the content of the paper and the structure of the questions
Mathematical Fundamentals 75 points, there are the following two types of questions:
Problem Solving 15 questions, 3 points each, ***45 points
Conditional Sufficiency Determination 10 questions, 3 points each, ***30 points
Logical Reasoning 30 questions, 2 points each, ***60 points
Logical Reasoning 30 questions, 2 points each, ***60 points
Writing 2 questions, 2 points each, ***60 points
Writing 2 questions, 2 points each, ***60 points
Writing 2 questions, of which 30 points for argument validity analysis, 35 points for expository essay, ****65 points
IV.Examination content
I.Mathematical foundation
Mathematical foundation part of the comprehensive ability examination is mainly to test the candidates' arithmetic ability, logical reasoning, spatial imaginative ability and data processing ability, through the problem solving and the conditional sufficiency judgment in two forms to test.
The scope of mathematical knowledge involved in the test questions are:
(a) Arithmetic
1. Integers
(1) Integers and their operations
(2) Integer and division, common multiples, common denominators
(3) Odd numbers, even numbers
(4) Prime numbers, composite numbers
2. Fractions, decimals, percentages
3.
3. ratios and proportions
4. axes and absolute values
(II) Algebra
1. integers
(1)Integers and their operations
(2)Factorization and factorization of integers
2. fractions and their operations
3. functions
(1)sets
( 2)Quadratic functions and their images
(3)Exponential and logarithmic functions
4.Algebraic equations
(1)Quadratic equations
(2)Quadratic equations
(3)Systems of quadratic equations
5.Inequalities
(1)Properties of inequalities
(2 )Mean value inequality
(3)Inequality solution
One-variable inequality (group), one-variable quadratic inequality, simple absolute value inequality, simple fractional inequality.
6. Number series, equal-difference series, equal-ratio series
(III) Geometry
1. Plane figures
(1) Triangles
(2) Quadrilaterals (Rectangles, Parallelograms, Trapezoids)
(3) Circles and Sectors
2. Spatial Geometry
(1) Rectangular bodies
(2)Cylinder
(3)Sphere
3.Plane Analytic Geometry
(1)Plane Cartesian Coordinate System
(2)Equation of a Line and Equation of a Circle
(3)Formula for Distance Between Two Points and Formula for Distance from a Point to a Line
(IV)Data Analysis
l.Counting Principle
(1) Principle of Addition, Principle of Multiplication
(2) Arrangement and Arrangement of Numbers
(3) Combination and Combination of Numbers
2. Description of Data
(1) Mean
(2) Variance and Standard Deviation
(3) Graphical Representation of Data
Histograms, Pie Charts, Number Tables.
3. Probability
(1)Events and their simple operations
(2)Addition formula
(3)Multiplication formula
(4)Classical generalization
(5)Benuri generalization
II.Logical Reasoning
Logical reasoning part of the General Aptitude Test mainly tests the test takers' understanding, analyzing, judging, and understanding of a variety of Information understanding, analysis, judgment and synthesis, as well as the corresponding reasoning, argumentation, comparison, evaluation and other logical thinking ability, does not test the professional knowledge of logic. The test questions cover various fields of nature, society and humanities, but do not test the specialized knowledge of related fields.
Three, writing
The writing part of the comprehensive ability test mainly tests the candidates' ability to analyze the argumentation and the ability to express themselves in writing, through the analysis of the validity of the argument and thesis statement two forms of testing.
1. Argument validity analysis
The stem of the argument validity analysis test is a flawed argument, which requires the candidates to analyze the problems and select a number of points to comment on the validity of the argument.
The main points of analysis in this type of test question are: whether the concepts in the argument are clear, whether the judgment is accurate, whether the reasoning is rigorous, whether the argument is sufficient, and so on.
The essay requires proper analysis, sound reasoning, rigorous structure and appropriate language.
2. The Essay
There are two forms of essay: the propositional essay and the free propositional essay based on written materials. Each exam is in one of these formats. Candidates are required to accurately and geographically understand the meaning of the question, analyze the proposition or the point of view given by the material, show their own point of view and argue.
The essay should be healthy in thought, clear in point of view, well-argued, tightly argued, reasonably structured, and fluent in language
*Dissertation/Grant
The dissertation shall be closely related to the practice of tourism management, reflecting the students' ability to analyze and solve the practical problems of tourism management by applying the theories, knowledge, and methods of tourism management and related disciplines. The type of the dissertation can be a thematic study, a survey and analysis report, a case study, a policy study or a project design study. The dissertation defense can be in various forms, and the members of the defense must include experts with professional and technical positions in the field of tourism management practice.
The Master of Tourism Management degree will be conferred on those who have completed the required credits, completed the internship in tourism management and passed the dissertation defense.
Actively promoting the effective connection between the Master's Degree in Tourism Management and the professional qualification examination of tourism management.
Master's degree in Tourism Management shall be conferred by the state-approved postgraduate cultivation units of master's degree in Tourism Management.
The certificate of Master's Degree in Tourism Management is uniformly printed by the Office of Academic Degrees Committee of the State Council.
*Objectives of Talent Cultivation
To cultivate senior specialists in tourism management who are adapted to the needs of China's socialist modernization and develop morally, intellectually and physically. The basic requirements are:
1, a good grasp of Marxism-Leninism, Mao Zedong Thought, Deng Xiaoping Theory and the important thought of the "Three Represents", support for the Party's basic line and policies, love for the motherland, abide by the law, high moral character, a strong sense of commitment and spirit of solidarity and cooperation, and to become a scientific and innovative person who is able to dedicate himself to scientific endeavors and actively serve the construction of socialist modernization. They should be innovative talents who can dedicate themselves to the scientific cause and actively serve the construction of socialist modernization.
2. Master the basic theories, systematic specialized knowledge and skills of tourism management; understand the development level of modern theories and technologies of the discipline, as well as the domestic and international developments of the research direction; be able to read books and journals of the discipline skillfully in a foreign language, and have good ability of listening to and writing scientific papers in a foreign language; have the independent working ability of engaging in scientific research, teaching or management of the discipline of tourism management; have good ability of engaging in scientific research, teaching or management of the discipline of tourism management; have good ability of engaging in scientific research, teaching or management of the discipline of tourism management; have a good ability of working independently. Independent work ability; have a good overall quality, rigorous scientific attitude and work style of theory and practice.
3, physical and mental health, hard-working and diligent.
*Employment Direction
One, with large scenic spots as the leader, formed the overall system of participation in the HoBo and participation in the form of work, covering lodging and hospitality, food and beverage, entertainment, tourism and shopping, labor services.
Second, in tourist cities, transportation centers and distribution bases, with lodging and hospitality as the core, forming a comprehensive overall system of tourism services, forming a high degree of sparsity of hotels and other concentrated areas to participate in the work of the scope of the region.
Third, to satisfy the citizens' leisure national holiday, the national holiday belt around the city has turned into a critical point of improvement for tourism participation, and a corresponding overall system of participation has been set up for the citizens' leisure service, which covers tourist national holiday areas, theme parks, rural music, industrial tourism and so on.
Four, along the important tourist traffic arteries and airports, railway stations, transportation stations and other stations formed in the tourism participation in the key to improve the axis. Along the transportation along the line to help bring the overall system of participation in the work of the three main styles of raising standards; along the line of tourism and transportation services, such as food and beverage, vehicle maintenance, merchandising, etc.; to help along the line of tourist attractions along the research and development of resources; to help along the line of the town's progress and participation in the formation of the overall system of participation in the work of the system.
Fifth, small tourist towns and rural tourism to participate in the overall system. In recent years, our country revealed the old town tourism, countryside tourism, this tourism standard style of participation in the work of the whole system, compared with the ordinary tourist attractions, with higher participation.
Sixth, relying on industrial tourism to help bring the standard style of participation. With the continuous progress of tourism, revealed a lot of new tourism hotspots, such as industrial tourism, agricultural tourism, sports tourism, festival tourism, educational tourism. Industrial tourism to participate in the standard style of work is unique in that the tourism industry depends on other industries, often not the main industry, in the industry is often part-time commitment to tourism.
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