Zhejiang higher education self-study exam in July, 2117

Presentation design test questions

Course code: 11128

1. Multiple choice questions (this big question * * 11 small questions, 1.5 points for each small question, ***15 points)

Only one of the four options listed in each small question meets the requirements of the topic. There is no score for wrong selection, multiple selection or no selection.

1. Exhibition is a kind of "advertising form" which mainly appeals to vision in three-dimensional space environment. As far as space creation is concerned, exhibition design is close to

A. Stage art B. Commercial art

C. Architecture and interior design art D. Landscape art

2. The earliest international exhibition recognized in the world was held in _ _ _ _ _ in 1851.

a. Hyde Park, London, UK B. Crystal Palace, UK

C. Louvre, France D. new york, USA

3. The most effective way to create an image of human beings is

a. Language explanation B. Display

C. Communication D. Walking and watching

4. On display.

a. people of medium size B. average size of heads

C. people of small size D. people of large size

5. due to the limitation of human vision, the display height of exhibits should not exceed

a.181cm b.211cm

c.351cm d.511cm

6. Suitable for exhibition

A. Introverted booth B. Central booth

C. One-way booth D. Two-way booth

7. In museum exhibition, the tour route generally has

A. Strict orientation B. Arbitrary route

C. Flexible, short and convenient D. Orientation in no particular order. The limited degree and private density are diluted, but the main problems of this space are

A. It is difficult to attract the audience B. It is difficult for the audience to accept the displayed information

C. It occupies a lot of land and the cost is high D. It is difficult to monitor

9. The dynamically displayed T-stage should be considered comprehensively with the requirements of the whole exhibition space. Generally, the countertop should be properly

a. about 21㎝ below the ground; b. about 31㎝ below the ground; p > c. about 21 ㎝-61 ㎝ d above the ground; about 251㎝ below the ceiling; p>11. There are many ways to draw renderings. The other is

A. Watercolor, B. Sketch,

C. Pale color, D. Color and light,

2. Short answer questions (11 points for each small question, 21 points for each small question)

1. What are the common display design types?

2. what are the four direct elements of exhibition design?

Third, the comprehensive application design topic (65 points in this big topic)

Zhejiang West Lake Silk Fabric Co., Ltd. rented an around-the-island booth at the Guangzhou International Trade Fair. The booth was 9 meters long and 9 meters wide, showing the company's recent new fabrics. Please design a presentation scheme for the company. The draft of the scheme is a plan (25 points) and a perspective drawing (41 points).

Zhejiang higher education self-study exam in April, 2118

Show design test questions

Course code: 11128

1. Multiple choice questions (this big question * * 11 small questions, 1.5 points for each small question, ***15 points)

Only one of the four options listed in each small question meets the requirements of the topic. There is no score for wrong selection, multiple selection or no selection.

1. Macroscopically speaking, any exhibition activity has the meaning of "publicizing", so it is _ _ _ _ _ _ _ the environmental art design of general living and working space. ()

A. Similar to B. Much like

C. Subordinate to D. Different from

2. As far as the forms of expression, artistic means and overall design are concerned, exhibition design is similar to ()

A. Landscape art B. Commercial art

C. Stage art D. Interior design

3. Its format depends on ()

A. Customer's shopping behavior B. Natural lighting

C. Layout of store buildings D. Commodity display

4. The so-called "exhibition plan" is an effective guiding plan for exhibition-related matters, which includes ()

A. Elevation of exhibition props B. Trademark design of exhibitors

. ()

A.1m B.2m

C.51cm D.51-1m

6. Exhibition function space refers to the most basic place to realize exhibition activities, which is mainly composed of public space, information space and _ _ _ _ _ _ _. ()

A. Auxiliary space B. Exhibition space

C. Reception space D. Rest space

7. In economic and trade exhibition activities, the usual method is grid layout, and its basic unit is ()

A. feet B. meters

C. D. booths

8. ()

A. Wide depth and few openings B. You can visit around

C. Clear sequential route D. Open on all sides

9. The basic space requirements of _ _ _ _ _ _ should be considered in the design of dynamically displaying the length and width of the T-shaped platform. ()

A.1 models walk back and forth B.2 models walk back and forth

C.3 square meters D.5 square meters

11. Small booths are similar to building blocks, and small exhibits are generally used ()

A. Lower and wider small booths

C. Higher and smaller booths D.

2. in the exhibition art, what are the basic forms of the spatial design of the facade?

Third, the comprehensive application design topic (this topic is ***65 points)

A clothing company plans to rearrange the window of a specialty store located in the city center after the National Day. Please design a plan with the theme of "Autumn" for it. The draft plan is elevation (15 points), floor plan (15 points) and renderings (35 points).

the window is 1.5m deep, 4m wide and 2.5m high.

Zhejiang higher education self-study exam in July, 2118

Presentation design test questions

Course code: 11128

1. Multiple choice questions (this big question * * 11 small questions, 1.5 points for each small question, ***15 points)

Only one of the four options listed in each small question meets the requirements of the topic. There is no score for wrong selection, multiple selection or no selection.

1. As far as the specific function of appeal is concerned, exhibition design seems to be the same as ()

A. Architectural and interior design B. Stage art design

C. Commercial art D. Landscape design

2. In the exhibition space, the width of the passage is calculated according to the number of people. Generally speaking, the narrowest part of the channel should be able to pass _ _ _ _ _ _ people. ()

a.8-11b.1-2

c.2-4d.1-3

3. The line that gives people lofty and unyielding feeling is ()

a. horizontal line B. vertical line

c. diagonal line D.S type line

4. ()

a.61cm× 91cm b.61cm× 181cm

c.181cm× 241cm d.241cm× 241cm

5. On the color ring, The contrast between two colors within 1.5 is called ()

A. Similar color contrast B. Adjacent color contrast

C. Intermediate color contrast D. Complementary color contrast

6. At night, under the street lamp (high-pressure mercury lamp), the clothes change color seriously. The reason is ()

A. The color temperature is too low B. The color temperature is too high

C. The color rendering index is too low D. The color rendering index is too high

7. What is called "profile light" is ()

A. Top light B. Bottom light

C. Forward light D. Backlight

8. Hang the exhibition board

B. Design and make brochures and posters

C. Prepare the audio, television, video, screen and other equipment needed for the exhibition

D. Make the required charts, words, photos, etc.

9. In the design of exhibition signs, the principle of ensuring that people's memories are not mixed and fuzzy and enhancing their memory of the signs is ()

()

a.1.5—2b.2—3

c.1—1.5d.3—5

Second, short answer questions (this big topic is ***2 small questions, ***21 points)

1. (8 points)

2. What are the main contents of the exhibition work? (12 points)

Third, the comprehensive application design question (65 points in this big question)

Please design a window display scheme for a brand clothing spring collection.

the scheme draft is represented by plan, elevation and effect drawing.