business plan for flavor snacks

In our ordinary daily life, the frequency of business plan is increasing gradually, and business plan can help entrepreneurs analyze business risks. How is the general business plan made? The following is my carefully organized flavor snack business plan for your reference, hoping to help friends in need.

flavor snacks business plan 1

1. Market analysis

Qixiang beef flesh and its series of beef hot pot and beef noodle have formed many food streets and countless snack stalls in Wuhan. The rapid development in Hubei has greatly impacted Regan Noodles, a traditional Chinese snack, and it is likely to replace it. North and South, East and West, from acceptance to welcome, this flavor snack is bound to form a climate, and it is more likely to spread throughout the country.

Nearly 31 kinds of herbs and seasonings are added to the popular series of spiced beef and bone, and the delicious bone juice, bone oil, periosteum and bone are cooked to the best state, making them delicious and nutritious. People still want to eat after eating it, which is really memorable and lingering. Experts say that it is rich in trace elements, calcium and high nutrition, and it is a health care product for beauty and body. It is also the pursuit of contemporary people to ensure the nutrition of breakfast and improve the quality of life. Adding this unique variety to local traditional snacks will definitely be particularly favored by the campus snack bar syb business plan. Chinese people have to eat three meals a day. So every family will make money. This is one of the important reasons for its rapid development.

Another important reason is low investment, easy mastery of technology and easy secrecy. Laid-off workers, retired workers and farmers can open this shop. Thousands of dollars investment is not a problem. The key to the technology lies in the soup. Nearly 31 kinds of ingredients can be sewn in a gauze bag and can be recycled after use, which is convenient for the boss to control and keep secret.

2. Estimated investment

1. Technical investment in 311 yuan (298 yuan by correspondence)

2. Equipment investment:

A: 11 sets of tables and chairs, that is, 21 chairs and 11 small tables, totaling 1,111 yuan;

B: five luxury hot pots count as 251 yuan;

C: cooker 311 yuan;

D: tableware 311 yuan; The billboard is 151 yuan,

and the total is 2111 yuan.

3. Renting a house: a 21-square-meter facade house with a monthly rent of 1,111 yuan (the county seat is 511 yuan); It costs 3111 yuan to pay the rent quarterly.

4. Working capital: 711 yuan.

the total estimated investment is 6,111 yuan.

3. Cost-profit analysis: (based on the small scale of the county)

1. Cattle and bone: based on the daily sales of 81 kg (including those bought home, eaten in stores and sold in supermarkets), its comprehensive cost (water-containing coal and electricity rent) is about 311 yuan, its income is 611 yuan, and its profit is 311 yuan.

2. Beef chafing dish: 21 chafing dishes (beef, mutton, donkey meat chafing dishes with water content) are used for each pot of 21 yuan -41 yuan. The minimum income is 411 yuan, the cost is 281 yuan, and the profit is 1.21 yuan.

3. Beef noodle: based on selling 211 bowls of meat and vegetables every day in 2.5 yuan and 1 yuan, the income is 351 yuan, the cost is RMB 151, and the profit is RMB 151.

4. Salary of employees: 4 persons (1111 yuan +411*3=2211 yuan/month, 75 yuan/day)

5. Various taxes and fees are paid in 25 yuan/day.

The profit of the above three items is 571 yuan, and the daily net profit is 471 yuan after deducting the expenditure of RMB 111. The annual profit is more than 1 million yuan.

4. Marketing suggestions

1. Three projects should be done together. Beef bone soup should be used for breakfast to make meat noodles, and beef and mutton should be cooked for lunch and dinner. At the same time, the work plan of syb, a campus snack bar with beef, mutton and donkey meat hot pot, can be added.

2. Ensure the quality, medicinal materials and seasonings are not less, and the meat is better.

3. Give a sufficient amount of flour, ingredients (Chili oil, coriander, etc.) and beef offal to ensure long-term durability. The cost is calculated on the basis of sufficient materials.

4. Excellent service. Treat your customers with courtesy, courtesy and tolerance.

5. extend the service hours, and the city can open 24 hours a day.

6. Small souvenirs can be given to old customers and big customers. Entrepreneurial plan for flavor snacks 2

1. Limitations of investing in opening a shop

Holding 51,111 yuan, there are limitations in the projects that can be invested. Take my snack bar as an example, the rent I bear is less than 3,111 yuan per month for 81 square meters. It is best to choose a place near the downtown area and the farmer's market. It is best to pay the rent once a month, or once every three months!

II. Decoration and facilities

The wall of the storefront is white, with ceiling, lights and exhaust, and the minimum price is 5111 yuan for 81 square meters; The floor ceramic decoration is 3111 yuan. Kitchen decoration and facilities are 4,111 yuan, 15 sets of chairs and tables are 6,111 yuan, two air conditioners are 6,111 yuan, and tableware is 2,111 yuan. Although the investment is not too great, opening a snack bar should reflect elegance, and people's appetite is often related to the environment. I like to post some introductions of snack characteristics on the wall: origin, taste and related celebrities. There are one or two brochures on our snacks on each table. The decoration period is one month.

third, the operating characteristics

The biggest feature of snacks is to make some foods that ordinary people can't cook well, but the profits are quite high. If it's not a franchise store, investing 51,111 yuan, at least the boss is a food expert who can make all kinds of foods suitable for local habits, and then standardize the production process. I am in Hangzhou, what I do is to have a little salty taste characteristics of hangzhou dishes, and to show the Cantonese style to the greatest extent.

4. employees who open a snack bar use

to invite two shifts of employees, one to collect money, one to collect tables and wash dishes, three to operate in the kitchen window, and one to send takeout delivery. It is related to the management of discount promotion that the payee is the boss or any other person. Employees should have uniform clothing, and employees should pay 211 yuan deposit when they are hired. The problem of uniform clothing is almost an investment offset, not an investment in uniform clothing. The basic salary of employees is 811-1211 yuan, and then 5% of monthly turnover will be used as employee bonus, which will be evenly distributed according to attendance.

V. Marketing Strategy

1. In order to save costs, small advertisements in the form of business cards can be printed and distributed in nearby communities or shops or markets. In addition to decorating and storing goods, leave another 3111 yuan as working capital, and try to spend it on advertising.

2. Give out a 21% discount coupon one month before opening.

3. Draw cards for discount. Prepare a deck of 61 cards at the cashier's desk, including 1, 2, 3, 4, 5, 6, 7, 8, 9, and a king. If you buy more than 11 yuan, you will get a coupon of 11 yuan. If you draw 123456789, you will get a discount rate according to the number drawn, such as Add 51 jqk without discount.

6. Gross profit of opening a shop

This snack bar can basically operate in the morning, at noon and at night, and the daily target turnover is 3,111-5,111 yuan. That is, the gross profit is 1811 yuan.

summary of experience in opening a shop

opening a snack bar is a special food that most people don't want to make and can't make well, focusing on local tastes. Only when the food tastes high can the gross profit rate be high. No matter how delicious the food is, the sales promotion means should be unique. Our shop uses lottery to discount, which is a kind of sales method of buying one get one free, and it is also a pleasure for people who enjoy food to get discounts. Business Plan for Flavor Snacks 3

I. Development Prospects

I have been living on campus since junior high school, and I am well aware of the headache of "eating", that is, the food in the canteen. Because school canteens are generally made in the form of cauldrons, although the price is low, they are rarely really welcomed by students. The students' complaints about the food in the canteen are even more "since ancient times". Although college students can eat outside the school, most students are still willing to eat in the school cafeteria because of economic factors. The quality of food can not be guaranteed, which will lead to many problems, students' nutrition can not keep up, and even some students often skip meals. As a result, malnutrition, stomach diseases and other diseases that should not appear in college students are also common, which has laid a hidden danger for students' physical and mental health. So I decided to integrate the advantages and disadvantages of canteens and restaurants and open a self-help nutrition fast food restaurant for students.

ii. introduction to the store

our store is located in the center of a university gathering area, and its customers for risk assessment are college students, teachers and migrant workers. The business area is about 81 square meters. It mainly provides breakfast, lunch, dinner, special cold drinks and casual dining. Breakfast mainly features southern snacks such as Zhejiang, and of course local snacks are also indispensable. Variety, full taste and rich nutrition make diners have more choices. For lunch and dinner, there are different flavors of dishes in the north and south. Instead of meals, all kinds of cold drinks are provided, such as juice, thin ice, ice porridge, shaved ice, ice bean sweet soup, frozen coffee, fruit platter and so on. This restaurant adopts the way of buffet fast food, which makes customers have a more relaxed dining environment and more choices. This restaurant is decorated naturally and casually, and at the same time, it has a modern flavor. The walls are light and warm, the kitchen layout is reasonable and exquisite, and the lighting is good. The overall sense is between the nature of family kitchen and the nature of hotel kitchen.

3. Development strategy

1. Before the opening of this restaurant, we should advertise, because the main customer base is aimed at students, and the speed and breadth of information transmission among students are great, so we don't need to spend too much effort on publicity, just carry out simple advertisements in the form of leaflets or multimedia (such as audio).

2. This restaurant adopts a buffet style, with free tea and fresh soup. And the quality of rice is better than that of competitors, so we can adopt different methods to make the taste different, in order to be different from competitors, give customers more discounts and attract more customers. In addition, our restaurant also offers couples' packages such as barbecue+cold drinks and eight-treasure rice, which will also become a major feature of our restaurant due to the vacancy of casual diet.

3. Many students are accustomed to the 3.1-point lifestyle. Many times, in order to save time, they will choose the nearest dining place rather than a restaurant far away, so they will not be too far away from the school gate in terms of geographical location. In due course, the restaurant will also offer delivery service, and take corresponding measures according to different situations. For example, if there are more than three orders (including three orders), they can be delivered to your door free of charge, and those who order takeout separately have to pay a certain delivery fee, which has another advantage. If someone wants to order takeout, they will pull two other takeout orders in order not to pay the delivery fee, which will also increase sales.

4. The restaurant uses stainless steel buffet plates, which is economical and environmentally friendly, and the waste can't be dumped casually. You can contact the farmers and ask them to collect it for free on a regular basis, which can be mutually beneficial. It is reported that competitors do not do well in this respect, so a good dining environment can attract more customers.

5. Although the number of tourists will drop sharply during the summer vacation, after all, there are still some students staying in school, nearby residents and migrant workers. At that time, measures such as reducing production and shifting service focus can be taken to improve the business situation in the summer vacation. Consider studying for one month during the winter vacation, which has reduced unnecessary costs.

6. The market economy is developing rapidly, changing and dynamic. Therefore, we should look at the development of an enterprise from a long-term perspective and make a long-term plan. After each stage, we should summarize the overall situation of the operation and make the next plan, which is a ladder-like development model. After the operation is stable, we can consider expanding our business and adding other services, and we can find new markets, do chain operations, and slowly build our own brands, so that we can develop into the catering industry that provides food for students. In short, we should look at the problem from a long-term perspective, so as to have the future of the enterprise.

iv. Management structure of the restaurant

There are 1 store managers and cashiers, 1 chefs and 2 waiters.

business philosophy focuses on the following points:

main cultural features: health care and humanistic care

main product features: vegetarian meals with dietotherapy and health care functions

main service features: membership-based tracking service

main environmental features: green dining environment with traditional cultural flavor

V. Market analysis

Dining in university canteens has always been. It has become a recognized problem that the quality of diet in university risk assessment is not high, which only meets the students' food and clothing problems, but the quality is far from meeting the students' requirements. The diet situation in some universities is worrying, and even some university canteens have been poisoned collectively.

This plan is based on this point. In order to ensure the food safety and improve the food quality of college students, the University Food Alliance is established, aiming at providing low-cost, safe, high-quality and distinctive food for college students, and at the same time providing certain work-study jobs for colleges and universities to help poor students finish their studies better.

VI. Promotion and market penetration

Pre-publicity: large-scale, high-intensity, and large investment.

Post-publicity: Pay attention to the existing customer relationship management to carry out word-of-mouth marketing. Plan and organize specific activities on a regular basis, such as sponsoring the evening party organized by the school, so as to publicize and remind customers of their consumption consciousness from time to time through activities. For holidays, carry out targeted promotion strategies such as distributing leaflets.

VII. Analysis of financial situation

1. According to the calculation, it can be preliminarily concluded that the start-up capital of the restaurant is about 11,611 yuan (2,111 yuan for venue leasing, 3,111 yuan for venue decoration, 4,111 yuan for basic facilities and other expenses in 611 yuan).

2. The costs in the operation stage mainly include: staff salaries, materials procurement expenses, venue rental expenses, taxes, water, electricity and fuel expenses, miscellaneous expenses, etc.

3. Daily financial budget and analysis According to the budget analysis and investigation, the market capacity can be preliminarily determined, and the total daily turnover can be roughly estimated to be about 811 yuan, with a yield of 31%, from which the payback period can be calculated to be about three months.

VIII. Marketing mix strategy

1. Tangible marketing strategy Because the economic strength of this restaurant is still weak, we will adopt a marketing strategy of avoiding reality and avoiding a large number of hard advertising marketing in the early stage, and adopt a set of effective "commitment marketing" to promote products. Through menus, posters, cultural manuals, advertisements, promotional activities, etc., we will publicize and advocate the business purpose and concept of "Nature of Heaven".

2. The persistence and planning of skillful marketing strategy will determine that this restaurant has inherent advantages in avoiding the defect of low customer loyalty in ordinary restaurants. In order to enable this restaurant to establish a sense of authority and trust in customers' minds, this restaurant will establish a complete member information feedback system to realize its marketing commitment.

IX. Vigorously build