When you say operation, do you mean company operation or product operation? I'm an operation director, and I'm here to answer your questions: two kinds of operation (please refer to Figure 1 for company operation and Figure 2 for product operation)

First, how does the company operate?

1. positioning of the company: the positioning of the company determines the future development direction and investment focus. Don't have strategic greed, do what you should, and go east and west, and eventually fail

2. Rules and regulations: perfecting rules and regulations will promote the proper connection of responsibilities of various departments, implement management and assessment at the same time, and improve the reward and punishment incentive mechanism to motivate employees' working ability. The specific method is introduced in detail in Figure 1, without giving examples.

3. operation system: five departments: human resources department: talent training and finance department: funds, salary distribution and storage department: factory building, and product storage and sales department: market development, maintenance, after-sales service, etc. Production department: production technology, technology, research and development, etc.

We must pay attention to the construction of enterprise decision-making level, clarify the scope of authority of decision-making level, and avoid situations such as different management, insufficient implementation and inadequate implementation.

4. company culture: inculcate company culture into employees, and the concept of company culture can change employees' attitude and enthusiasm for work.

second, how to operate the product?

it is divided into three parts: product research and development, product maintenance and activity planning

1. product research and development: focusing on the company's direction, developing independent products according to the market to achieve profitability, and paying attention to product research and development and its own characteristics.

product development period-before the product goes online: make clear the market positioning and user groups of the product.

product seed period-product internal testing period: collect data of users and related issues, and discuss and optimize the product.

product growth period-product outbreak period: planning is essential for an outbreak now.

product stability period: improvement of product deficiencies in mature period and maintenance between users.

product aging period: users are lost, revenue is reduced, new products are launched, and users are saved.

2. product maintenance: because different users have different maintenance methods, a perfect after-sales maintenance department should be established here to solve complaints and product defects, mediate contradictions and rectify deficiencies.

3. event planning: it is suggested that the marketing department should make good market feedback during the product growth period, and make the main maximization marketing plan, page design and organize implementation according to the market situation and price of the same industry. In special areas, we can adopt scheme marketing according to local conditions.