The exchange of chicken feathers for sugar means that in that era of lack of materials, small traders shuttled through the streets and lanes, exchanging cheap items such as brown sugar and toilet paper for waste products such as chicken feathers in residents' homes to obtain meager profits. The most famous chicken feather for sugar should be Yiwu, Zhejiang. It can be said that the formation history of Yiwu market is the history of changing chicken feathers into sugar, which is slowly formed!
In the past, Yiwu was most famous for exchanging chicken feathers for sugar. For hundreds of years, exchanging chicken feathers for sugar was once an important means of livelihood for many farmers in Yiwu. Chicken feathers of sugar sold along the street shook the largest wholesale market of small commodities in Asia with a bell. The commercial tradition of exchanging chicken feathers for sugar handed down from generation to generation by farmers in Yiwu is the historical origin of the rise of Yiwu small commodity market, which is known as "the first city in China".
"Chicken Feathers Fly to Heaven" spans more than 30 years, focusing on the emotional and entrepreneurial stories of Chen Jiang and his wife Luo Yuzhu. The first generation of entrepreneurs, represented by Zhang Yi, the hero, and Yin Tao, the heroine, continued the business philosophy of the previous generation of "chicken feathers for sugar", successfully established their own modern style, and showed the characteristics of businessmen who worked hard and were brave in reform and innovation. From the initial "chicken feathers for sugar" to starting a business from scratch, to small workshop management, and finally to realize the network integration of international trade. "A chicken feather flies to the sky" shows the difficult and touching entrepreneurial history of Yiwu people in overcoming the lack of material and living conditions, which can be called the "burning years of passion" of the entrepreneurial version.