For some newcomers, may feel than poster design, logo design, font design, layout design is very simple, just a bunch of pictures and text pile. In fact, not, the difficulty of layout is that we are not based on the layout has been designed to fill the content (set of templates), but according to the specific content of the layout of the layout. The layout of the picture is sometimes one or two, sometimes ten eight, due to the composition of different elements, resulting in the same composition, layout, form is often not feasible. Layout design in graphic design plays a role in the overall situation, it can be said that you do all the design, the last is for the layout and services. In the design (Beijing Zhonghui Avenue Consulting Co., Ltd.) album design methods:
Single-picture layout layout layout
That is, the picture spread throughout the layout, this treatment is used for the cover design, laying the picture requirements are more tense, there is a visual center of gravity of the picture is suitable for such a treatment. There is also a picture as a background, you can also use tiled.
The original album design
2. Layout white
The picture should be smaller than the layout, and let it leave a blank space all around. Here are also divided into two cases, one is the picture is located in the center of the page, the picture around the white space is symmetrical, this effect is similar to a picture frame, commonly used in cover design. There is also a picture around the white space is not symmetrical, as shown below, more white space in the area will be used to line text, often used in poster design and album design.
3. Picture and color block layout
Sometimes in the design, the picture and color block combination in the layout, not only as only pictures so monotonous, but also the use of color block row text. Can also play a role in gathering focus. However, this layout should pay attention to the color of the color block is not too much, and the color is best from the picture, or use the picture of similar colors, to achieve the layout of mutual integration.
4. cross-page
That is, in the design of the album, so that pictures occupy two pages at the same time. When only one picture in a cross-page, if only the picture row in one half of the page, then the other half of the page is easy to monotonous, so in this case usually use the cross-page design, and the picture will be enlarged more tension, but also the left and right of the two panels associated.
5. double picture layout
In the design of the album, sometimes we should take a page as a page, and sometimes need to take a cross-page as a page, which depends on the specific content and layout of the form, so the picture of the layout should be divided into these two cases to consider.
How to design a promotional poster?You can use PS design.
Poster design is based on the
Computer graphic design
technology based on the development of the advertising industry with the formation of a new profession. The main feature of this vocational technology is the expression of images, text, color, layout, graphics and other elements of advertising.
Combined with the characteristics of the use of advertising media, the computer through the relevant design software to realize the expression of the purpose and intent of the advertisement, the graphic arts creative design activities or processes.
Posters are a kind of information transfer art, is a kind of mass publicity tools. Poster is also known as poster. It is posted on the street wall, hanging in the window of the large paintings, with its eye-catching picture to attract the attention of passers-by.
The twentieth century is in a sense the century of political propaganda, posters as a means of propaganda at the time also reached its peak, in which the two
World Wars
, the Soviet Union, the revolution and the construction of the
Spanish Civil War
is the peak of the creation of political posters, especially in the first fifty years of the twentieth century, is the propaganda posters to a great extent. The first fifty years of the twentieth century in particular was the golden age of propaganda posters.
How to make a brochureQuestion 1: How to make a brochure and what software to use? You said that the brochure can be completely with word production.
The key is that you say to be able to fold, you can use the word menu bar in the "Format" - "columns" to achieve, set up a good number of columns, column widths, column spacing, enter the text, insert pictures, set up the bottom of the booklet, adjust the typesetting and then print it out. Only with ordinary paper printing is not as good as those booklets with coated paper.
Question 2: brochure production is how a process 1, the collection of promotional materials, to do the content of the brochure picture collection first
2, and then according to the requirements of the design layout, their own design if they will, not if you ask the designer to design
3, to design the concept of design designers to tell the designer, the preliminary design, modification, finalization
4, printing production, completion of the design, the design of the design of the brochure is the first step in the process of the design of the brochure. 4, printing production, completion
Question three: how to do a good job of brochures do not know what you are talking about the kind of brochures, different industries have different specifications and norms, each enterprise has its own characteristics.
1, the enterprise brochure is mainly with the color, I do not know if they have a special color, if there is to save some things.
2, pay attention to the nature of his business, but can not fall into the cliché, the corporate philosophy is the key to live.
Try to use more shades, guess what color the general boss of such enterprises like, specific or by your grasp, and eloquence.
3, editing should pay attention to the classification, generally corporate philosophy, and company profile, and then the product introduction, the best classification.
4, brochures to see how much content to determine the proportion of graphics and text, if the production of a book, then the picture with text, more than one point of the introduction and philosophy. If a few pages of the booklet on more pictures, a little less text, with a photo of the introduction on the line. After all, the thin, no one will hold half a day to see.
5, look at the customer's requirements booklet content is mainly to highlight what, if highlighting the corporate philosophy, slogan, company honors, enterprise scale, product features. Take up more space.
If it is a pretty big business to save trouble, just highlight the product on the line, the introduction of more products.
You see China Mobile when in the brochure also write on the company profile? The main thing is to listen to the customer.
6, more than a few sets of programs, so that the customer will feel that you are serious, and secondly, there is a choice, will not be shot dead. But do not exceed 4 sets. Too many customers will be annoying.
7, the software to do the map is mainly photoshop, now the latest version seems to cs5, but I personally feel that cs3 is the best to use. Mainly change the photo with. Although the graphic can do, but this software is limited to the text editing ability, and later under the printing press will encounter color and pixels and other agnostic trouble. It is not recommended.
Personally, I tend to CorelDraw graphic editing software is a vector graphics, version 13 I use quite smooth, but around me people use 12 more. It depends on you personally. Vector files under the printing convenience, print out the text than the bitmap to be clearer, but pay attention to the storage version and the text of the curve conversion (transcription). Otherwise, the printer can not find the font can not print, delay.
The following is the design of the issues that need attention
The first step, the ps set to CMYK mode, this right?
Answer:Yes! Because you are going to take to print, cmyk is the value of different colors, c blue, m red, y yellow, k black, rgb is the light source color, there is no black, so can not print.
Step 2, we all know that the pages of the booklet connected. For example, a total of **** 10 pages of the booklet (including the front cover and back cover), the cover and back cover is with the same piece of paper, 3 and 9 pages is the same side of the paper. Then, when done on the PS, they are also made into a continuous one, or a separate page is one? By the printing unit to spell out.
Answer: to be made into a joint one, so as to bind ah. Then according to your album of the number of open collage, because the printing press is printed more folio, so the picture to be placed on the folio paper to facilitate the printing, but can also be sent to the pre-press company to go, not expensive. Printing house can also give you a spell.
3, done, to where to print. About 300 copies. Is it to the printing house, or to the street advertising company to go?
Answer:If you are your own collage, you can send directly to the printer, the street advertising company is not.
You are still missing one is out of the film and sun board, but the printing company will have the relevant departments
The following tells you to pay attention to:
1, collage to have a corner line, cutting line, of course, if you ask someone to spell the words do not have to worry about it.
2, do the map to the black words are made into a 'positive film overlay' so that the print will not appear in the font white edge
3, pay attention to every aspect of the checking work, proofreading! Proofreading over and over again, and customers need to sign the last, no problem to print, not responsible for the aftermath because the customer has signed
Go! Good luck!
Hope to help you, have any questions and then contact.
Question 4: How to do a brochure design? PUBLICITY. Brochure. Brochure. Design. Design, then certainly not too low, do a good and bad directly related to the career, haha, I before. I've helped the company. I've helped the company do a documentary. I've helped the company make a record. Book, then collected some photos, and finally made out of the feeling is like a company. The company's development. It was much better than expected. You can. You can. I'd like to take a look at it.
Question 5: How to properly utilize the brochure to do a good job of promoting the brochure, then it is best to make the offline physical version, online H5 page version. Offline publicity is to organize the relevant personnel for the crowd to put, so you can get a good promotion. H5 page promotion is to use the Internet platform combined with the cell phone to promote.
Question six: how to use word to make brochures, specific steps as long as you are familiar with word operation is very simple! Can only follow their own ideas to do, there is no step!!!!
Question seven: the company to do engineering, want to do brochures, how to do at least have a company profile, do not want others to know is a new company, then do not write the time of establishment of a kind of words to years of experience or other words on the line, to avoid the shortcomings of the company's products, personnel are on the full to take some more professional photographs, each group of photos should have a simple introduction to the project! In terms of the introduction, what kind of strength, with what kind of ability, have done what projects, listing some well-known success stories, can improve visibility.
Question 8: How to unify the style of brochures? Posters and DMs face the random crowd, focusing on the visual effect of the moment, so the expression is open, strong impact.
The brochure is just the opposite, its target is clear, most of the distribution of the object is the need to further understand the company's population. If it is a product brochure, focusing on product (service) quality performance, if it is a corporate brochure, contains a brief introduction to the company, culture, organization, honor, field and so on.
The brochure is to reflect the strength and value of an enterprise, each part of the booklet for the performance of the core values of the enterprise, so there is no individuality, only to comply with the requirements. In short, the form is unified, the style is introverted.
There is a method: carefully arranged a main element in each article, and then according to the content of the chapter to make the corresponding changes. Do not change the effect of change.
You can first refer to the excellent foreign works.
Question nine: how to do their own electronic brochures with photoshop scanning, and then modify
with coreldrawx3 layout
generate *.drw file or PDF file
or
with photoshop scanning, and then modify
with illustrator layout to generate *.tif or *.jpg picture
With Acoustic Studio software to join the picture with music and voice-over, you can generate electronic video promotional base or electronic album
Question 10: How to make a brochure? Need electronic version also need paper version. That you can use coredraw or PS or AI or indesign first layout, this is for the production of the paper version of the magazine, and then the picture or made into a PDF imported into a software called the name of the editor of the electronic magazine master (an electronic magazine production software, Baidu it), add some multimedia effects, you can convert a real page-turning effect of the The first is to add some multimedia effects, so you can convert the e-magazine with real page-turning effect.
Single or batch PDF conversion
Name Editor is a PDF-based development of rich media e-books, electronic samples, e-magazine production software. It not only supports single PDF conversion to e-magazine, but also supports batch PDF conversion to e-magazine to improve your work efficiency.
Fast and easy to operate experience
Name editor is a very simple operation of the e-zine production software, basically can be understood as a fool of the software, does not require the user to understand any of the code, compilation, flash language! Maybe a few minutes, or ten minutes, you can create a decent page-turning e-magazine!
Super Realistic Page Turning Effect
Name editor can set the cover border, hard cover effect, you can also set the thickness of the whole e-magazine and the shadow effect between the pages; and the browsing interface is very neat, atmospheric, so that the first time you see it, you will feel very realistic, and can't wait to use the mouse to turn the page to browse.
Support for Embedding Rich Media Files
If you feel that the simple realistic page flip effect produced by the eMagazine Creator is not enough to attract people, then you can also embed multimedia files, such as videos, hyperlinks, players, Flash, and so on, into your eMagazine page flip.
Support online or local browsing
Name Editor supports outputting HTML, EXE, APP, etc. HTML is used for online uploading to the web, and EXE and APP are used for downloading to local browsing, so your eMagazine can be browsed anytime, anywhere.
Compatible with all mobile devices
The page turning e-magazine output from the e-magazine maker can be viewed not only on the computer, but also on all mobile devices. Through the cell phone browser, you can also easily browse your e-magazine. You can also turn the pages on your mobile browser!