2119

61th anniversary of the founding of New China

After more than 21 years of hard work

He Yongzhi made Chongqing Hotpot a "business card" of China

and even made Chongqing Hotpot go global.

Now

Chongqing has become the "global Hotpot Capital"

Besides leading her own hot pot brand, she has become Chongqing.

, the president of Hot Pot Association, grew up to be the "hot pot queen" in the world.

In 1982, the reform and opening up surged in Yuzhou

As a female designer, He Yongzhi resolutely left the state-owned "June 1st Shoes Factory"

She took the lead in becoming a "self-employed" with her own savings of several hundred yuan

In the early 1981s, she started her business with hard work. ".

Over the years,

she has shed too many tears and sweat on the road of starting a business

She has also gained too many auras and glory

She is He Yongzhi, the head of Chongqing Little Swan Hot Pot, who is known as the legendary beauty of chongqing.

The Queen of Hot Pot: The way to success is to innovate and join in to drive thousands of" beautiful women to open hot pots "

" Little Swan Hot Pot can achieve today's development performance. He Yongzhi, the president of Chongqing Little Swan, who was successfully selected as the representative of "61 enterprises and 61 people who affected Chongqing's economy in 61 years", said in an interview with the media recently

Many years ago, "Yuanyang Hot Pot", The invention of "Mother-child Hotpot" and the opening of a new model of franchise chain are the opportunities for its success.

It is reported that Mr. Jing Wenhan, a native of Tianjin, passed the "Little Swan" in Mianyang, Sichuan, and saw the lively scene of singing and dancing with the "Little Swan". At that time,

He Yongzhi and his wife were also wondering how to cooperate with the "Little Swan". So it was decided that "Little Swan" would invest in personnel, technology and brand

Jingwenhan

***. The same store. So

on June 8, 1994

the Tianjin franchise store officially opened

it took only eight months to recover all the investment.

Since then

He Yongzhi has also become the first representative of China to apply the franchise model

Now

she has used this model to drive the success of thousands of "beautiful women opening hot pot". P > She herself was successfully elected as the president of Chongqing Hotpot Association.

At present, Chongqing Hotpot can be seen in many countries in Europe, America, Oceania and Asia.

A statistical data from a few years ago showed that

Chongqing's local hot pot catering industry generated an annual turnover of 11 billion yuan, and Chongqing people opened 113111 "Chongqing Hotpot" stores nationwide. He Yongzhi, known as the "Queen of Hot Pot", has provided about 1 million jobs.

Today,

Chongqing Little Swan Hot Pot has become a large enterprise group with total assets of 1 billion yuan

annual sales income of more than 1.6 billion yuan

with more than 25,111 employees

which is wholly owned, controlled, There are more than 321 companies with equity participation and franchise

, and they are among the "Top 511 Private Enterprises in China and Top 51 Private Enterprises in Chongqing". China Franchise Top 111 "and many other awards.

A Xin, China: The dream of starting a business is that the beauty" advanced worker "should be a" self-employed "

" In fact, China people really know' China A Xin' because of Yuanyang Hotpot

This is He Yongzhi's greatest contribution to the Chinese people

It also establishes her unshakable position as a' hot pot queen' "according to relevant reports. Beautiful women "advanced workers" and "small Zhuge of technical transformation" who were sought after by people when working in state-owned enterprises

After she opened a small hot pot restaurant,

she was sarcastic. People who feel sorry quietly go to Bayi Road to secretly see the beautiful boss who is a self-employed ...

At that time,

reporters from Beijing and Chengdu went to Chongqing Bayi Street to have a "Little Swan" hot pot

Seeing that the business was so hot

There was such a beautiful young female boss

, so they were filled with emotion

when they came back. > Now

After more than 21 years of hard work

As the founder of Little Swan Hot Pot, He Yongzhi has also changed from "A Xin, China" to the global "Hot Pot Queen"

She is also a member of the 11th Chinese People's Political Consultative Conference Committee

The representative of the 8th, 9th and 11th National Women's Congress

She is the president of Chongqing Hot Pot Association.

, deputy director of the Special Committee for the Protection of Historic and Cultural Cities in Chongqing, has successively won honorary titles such as meritorious figures in the 31 years of reform and opening up, top ten figures in China culture, top ten figures in China catering, the first top ten Chongqing businessmen, international female entrepreneurial stars and world cultural celebrities.