Current location - Recipe Complete Network - Catering franchise - Implementation Opinions on Promoting the Development of Regional Tourism and Accelerating the Construction of a Strong Tourism County
Implementation Opinions on Promoting the Development of Regional Tourism and Accelerating the Construction of a Strong Tourism County
The people's governments of all towns, county units:

In order to implement the "Implementing Opinions on Promoting the Development of Regional Tourism and Accelerating the Construction of a Strong Tourism Province" (No. 41 of Anhui Province [2019]), "Notice on Several Policies on Promoting the Development of Regional Tourism and Accelerating the Construction of a Strong Tourism Province" (No. 17 of Anhui Province [2019]) and "A Number of Policy Opinions (Xuanfa [2017] No. 26), Implementation Opinions on Promoting the Development of Territory-wide Tourism and Accelerating the Construction of Strong Tourism Municipalities (Xuanzheng [2019] No. 27), and in accordance with the spirit of the Opinions of the People's Government of Jingde County, Jingde County Committee of Jingde County, on Comprehensively Promoting the Eco-County Territory-wide Tourism (Jingfa [2015] No. 17), we will continue to enhance the overall level of the tourism industry, promote the development of tourism across the whole region , accelerate the construction of culture and tourism county, formulate the following opinions:

First, the overall requirements

(a) Guiding ideology. Xi Jinping new era of socialism with Chinese characteristics as a guide, the full implementation of the spirit of the 19th CPC National Congress and Xi Jinping, General Secretary Xi Jinping's visit to Anhui, adhere to the new development concept, the implementation of the general requirements of the five development action plan, in accordance with the "one body, two wings" working idea, the construction of the South Anhui International Culture and Tourism Demonstration Area and the national regional tourism demonstration area creation as a hand, and the development of a national tourism demonstration area. Tourism demonstration area creation as a hand, focusing on project construction, accelerating the improvement of the whole area tourism public **** service system, comprehensive optimization of the whole area tourism product structure, and strive to cultivate the tourism industry as a strategic pillar industry of the national economy, in order to enter the era of high speed, to create a healthy jingde, to win the completion of a well-off society in all aspects, and the construction of a modernized five beautiful jingde development to provide a strong support.

(ii) Main objectives. In accordance with the layout of "Jingde County Regional Tourism Development Master Plan", make every effort to promote the tourism industry from the ticket economy to the industrial economy, tourism products from the sightseeing type to the sightseeing and leisure, health and vacation composite change, tourism brand from the regional well-known to the domestic well-known change, the tourism industry from the quantity of growth to the quality and efficiency of the change, and solidly push forward the construction of culture and tourism county, and strive to 2022, domestic and foreign tourists yearly Reception exceeded 7.2 million people, the total tourism revenue of more than 3.5 billion yuan, tourism's comprehensive contribution to the economy and employment rate of more than 12%.

Second, the main task

Focus on the implementation of the "boutique build, project construction, four-level construction, two-wing synergy" and other four major engineering initiatives.

(a) "five a batch" boutique building project

1, the target task. Adhere to the tree brand, quality as the goal, the scenic spots, lines, industry, commodities, enterprises and other five areas of quality improvement and upgrading. By 2022, built a number of tourism boutique scenic spots, boutique lines, emerging industry, specialty commodities, leading enterprises.

2, the implementation of content. Boutique scenic spots: solidly promote the Jing She Ancient Road to create 4a, Xuan Yan Cultural Park, Majiaxi Forest Park to create 3a, to support the Yuran Valley to create a provincial tourism resort, continue to promote the quality of scenic spots to enhance the efforts to improve the scenic area infrastructure, enrich the scenic area to visit the content, enhance the level of scenic area services. Boutique lines: continue to build the most beautiful high-speed railroad romantic tour, South Anhui Sichuan-Tibet line mystery tour, international slow city leisure tour, Wenfang Sibao tasting tour, the ancient road stage crossing tour, the provincial capital of the weekend lungs wash tour and other boutique lines. Emerging industry: in accordance with the "tourism +", "+ tourism" work idea, promote the integration of tourism and other industries. Focus on building Xuan ink stone culture park study base, jingxie ancient road sports base, Majiaxi forest recreation base, ganoderma lucidum health tourism base and other provincial Chinese medicine health tourism base, and actively promote the provincial tourism town, the provincial sports characteristics of the town and the provincial red tourism town construction. Accelerate the development and upgrading of the B&B industry, promote the Yu Village Xue Li Village boutique B&B group, promote the quality and upgrading of rural tourism, and effectively revitalize state-owned assets. Characteristic commodities: Encourage the research and development of Xuanyan inkstone, Hui ink, Ganoderma lucidum, wooden living characters and their derivatives, develop a batch of tourism commodities in the category of slow city, "two mountains" theory and culture and creativity, speed up the construction of characteristic tourism neighborhoods and franchises such as Water Street of Wenmiao, and actively carry out the publicity and promotion of characteristic tourism commodities to make the brand of tourism commodities bigger and stronger in our county. Leading enterprises: actively cultivate through iso quality and environmental management system certification, the establishment of advanced modern enterprise management system, tourism service standard system and with the international rules of the leading enterprises. County-owned state-owned enterprises to strengthen inter-enterprise joint ventures, investment and financing, support tourism enterprises to use directed financing, financial leasing, trust, project loans and other financing tools to cultivate leading enterprises. (Responsible units: County Culture and Tourism Bureau, County Development and Reform Commission, County Finance Bureau, County Education and Sports Bureau, County Natural Resources Planning Bureau, County Transportation Bureau, County Agricultural and Water Bureau, County Science and Technology Business and Information Bureau, County Health Commission, County Forestry Bureau, County Huangshan East Management Committee, County Tourism Company, etc., the people's governments of the towns)

(B) Tourism key project construction projects

1, the target task. The new key cultural tourism projects to focus on scheduling. By 2022, the Ice and Snow Culture and Tourism City project was completed to reach the effect, and become a leading project. Efforts to build the Wenmiao Water Street scenic area, enhance the Wenmiao Water Street area greening and lighting, environmental remediation and the level of construction of the signage system, transformation of the old county party committee compound, to enhance the taste of slow life and the overall level of the international cultural core area of the Slow City. Built a number of large-scale, high level, good benefits of tourism boutique projects.

2, implementation content. Focusing on the surrounding resources have the integration function, the construction of tourism routes have a supporting role, the structure of tourism products to adjust and develop a role in promoting the regional tourism has a radiation-driven function of the four aspects of planning tourism boutique scenic spot projects and tourism six elements of the product project. Continuously improve the key cultural and tourism project library, the implementation of the declaration system, dynamic management, annual key cultural and tourism projects from the county library of screening and recommending high-quality projects to be submitted to the provincial key project library. At the same time to strengthen the county's key cultural tourism project guidance, support and services. For projects that do not achieve the construction target tasks on schedule, the implementation of the exit mechanism and will be notified. (Responsible units: County Culture and Tourism Bureau, County Development and Reform Commission, County Finance Bureau, County Natural Resources Planning Bureau, County Tourism Company, etc., the town people's government)

(C) Regional Tourism four-level joint construction project

1, the target task. Actively strive to create a national regional tourism demonstration area, the regional tourism and rural revitalization, urbanization, tourism demonstration base construction organic combination, to determine a number of towns, villages, points, integration of all levels and departments of the policy and funding to give priority to support the cultivation of the establishment of a benchmark for the development of the whole region tourism. By 2022, strive to create a national regional tourism demonstration area and provincial cultural tourism county, Jingyang Town, Baidi Town, strive to create a provincial featured tourism town, Jiangcun, Lucy, Zhuwang Village, Sanfeng Village, strive to create a provincial featured tourism village, Yuran Valley, Ailuwu Parent-Child Paradise, Jingyu Eco Park, etc., strive to create a provincial recreational tourism demonstration point.

2, implementation content. According to the provincial tourism "four-level joint construction" standard, to strengthen the guidance of the creation of units, and actively strive to create provincial cultural tourism county, provincial characteristics of tourism towns, provincial characteristics of tourism villages and provincial leisure tourism demonstration points. The arrangement of relevant projects is tilted towards poor villages to help rural revitalization and poverty alleviation. The county government and the people's governments of the towns are responsible for the creation and declaration. (Responsible units: County Culture and Tourism Bureau, County Poverty Alleviation and Development Bureau, the town people's government)

(D) Marketing and regulatory services two-wing synergistic project

1, the target task. Effectively implement the "Jingde County Action Plan for the Implementation of the Outline of the Plan for the Integration and Development of the Yangtze River Delta Region", innovative tourism marketing model, adhere to the concept of systematic marketing, comprehensive marketing, and continue to build the international slow city world-class cultural tourism brand and the "two mountains" theory of the national cultural tourism brand, and further enhance the Jingde popularity, reputation. Strengthen tourism supervision and service, adhere to the hardware and software "both hands", "both hands", to create a favorable tourism environment. Strengthen the rule of law, innovative management system, enhance the effectiveness of governance, improve the quality of service, the formation of a comprehensive industry comprehensive grasp of the work situation, the construction of the tourism market under the development model of the tourism market regulatory system.

2, implementation content. In the city of culture and tourism departments of the unified arrangements, the continued implementation of the "1 + n" marketing strategy, consolidate the county in the CCTV city brand image propaganda. Make good use of microblogging, jittering, big v, travel tips and other new media new ways, upgrade the smart tourism platform. Vigorously promote festival marketing, continue to carry out the jingxie ancient road hiking race, ganoderma lucidum culture and tourism festival, xuan ink stone culture and tourism festival and other activities. Organize a series of marketing activities of "Four Seasons Tour Jingde". Continuing to carry out self-driving tourism marketing and publicity represented by the "South Anhui Sichuan-Tibet line", and vigorously carry out high-speed rail tourism marketing. Continue to deepen regional exchanges and cooperation, promote the integration of tourism in the Yangtze River Delta and the g60 city cluster, and actively carry out regional collaboration with Huangshan District. Implement incentive policies for group tours and further optimize marketing policies. Accelerate the promotion of cultural and tourism market law enforcement functions and law enforcement team integration, strengthen tourism safety and emergency team construction, the establishment of tourist attractions passenger flow dynamic analysis and judgment, forecasting and early warning, on-site supervision and emergency response and other working mechanisms, to increase the multi-sectoral linkage of tourism safety information collection, inter-departmental information **** enjoyment and communication of the study and judgment, targeted safety precautions, and strive to improve the ability to improve the emergency response of tourism safety and linkage. Implement the "Holiday Tourism Work Guidelines" to further standardize the county's holiday tourism work. Comprehensively promote the implementation of industry standards, guiding tourism enterprises to learn standards and use standards. Create a number of civilized tourism volunteer service demonstration areas, demonstration units and civilized tourism volunteer service stations. Continuing to carry out tourism integrity day activities, regularly released tourism integrity "red and black list". Increase the role of the National Tourism Supervision and Service Platform in industry supervision, to achieve full coverage of travel agencies, electronic contracts, tourist groups, electronic tour guide cards and other information. Do a good job 12301, 12345 tourism services and complaints received. (Responsible units: County Culture and Tourism Bureau, County Public Security Bureau, County Transportation Bureau, County Science and Technology Business Bureau, County Emergency Response Bureau, County Market Supervision Bureau, County Office of Civilization, County Media Center, County Tourism Company, etc., the people's government of the towns)

Third, safeguard measures

(a) Strengthening of organizational leadership. County leading group of countywide tourism secretariat to promote the development of regional tourism work, the towns to strengthen the main responsibility to establish and improve the corresponding organization and coordination mechanism, to grasp the planning and implementation, policy implementation, strength and security. Leading group members should effectively perform their duties, refine the annual objectives, and closely collaborate with each other. Strengthen the overall coordination of regional tourism planning, tourism development as an important element into economic and social development planning and urban and rural construction, land use, infrastructure construction, ecological environmental protection, forestry development and other related planning. Further improve the tourism planning system, and establish a planning assessment and implementation supervision mechanism. (Responsible units: all member units of the regional tourism leading group, the town people's government)

(ii) Strengthen the basic support. Accelerate the improvement of the whole region tourism public **** service system, promote the tourism station, key scenic spots and rural tourism agglomeration area visitor service center (service point) construction, build "county - town? -tourist spots" three-level tourism distribution system. Support scenic spots, rural tourism gathering areas and tourist towns to speed up the construction of tourist toilets, parking lots, self-driving camps, viewing platforms, intelligent tourism, signage and other infrastructures. Effectively build Wuhuang Expressway Jingde Service Area into a composite service place integrating transportation, tourism, ecological and other services. Actively promote the construction of Xingbai Road. Highlight the "South Anhui Sichuan-Tibet Line" Jingde section of the construction of tourism facilities, enhance the ability to receive tourists and reception level. (Responsible units: County Culture and Tourism Bureau, County Development and Reform Commission, County Transportation Bureau, County Tourism Company, etc., the town people's government)

(C) Strengthen financial support. County-level financial arrangements for each year not less than 10 million yuan special budget. The town governments should increase financial support for the development of tourism and support the construction of regional tourism public **** service facilities. For fixed asset investment of 10 million U.S. dollars (foreign-funded projects) or more than 100 million yuan of cultural and tourism projects, the date of commissioning and operation, the payment of value-added tax, enterprise income tax local retained portion of the implementation of the "first three years of the full subsidy, the next three years of the halved subsidies";

For the investment of more than 500 million yuan of major tourism projects

For major tourism projects with an investment of more than 500 million yuan, "one case, one proposal" will be implemented. For small and micro-profit tourism service enterprises with an annual taxable income of less than 1 million yuan (inclusive), their income is reduced by 25% of the taxable income, and the enterprise income tax is paid at a rate of 20%. For annual taxable income exceeding 1 million yuan but not exceeding 3 million yuan, the income is reduced by 50% to be included in the taxable income, and the enterprise income tax is paid at a rate of 20%.Tourism enterprises in the category of scenic spots and hotels with 3 stars or more than 3a will be rewarded by the county treasury in accordance with a certain percentage of the urban land-use tax paid by the enterprises if there is no violation of tax laws in the current year. Strengthen the silver tourism cooperation, guide the banking financial institutions to support the construction of key tourism projects. Support qualified tourism enterprises to enter the capital market through listing, issuing shares and bond financing. Continue to play the role of credit guarantee for regional tourism. (Responsible units: County Culture and Tourism Bureau, County Development and Reform Commission, County Finance Bureau, County Ecological Environment Branch, County Housing Bureau, County Transportation Bureau, County Agriculture and Water Bureau, County Forestry Bureau, County Finance Office, County Taxation Bureau, County Tourism Company, County Guarantee Company, etc.)

(D) Strengthen land security. Further strengthen the tourism industry land security, tourism land belonging to the permanent facilities construction land, according to law, construction land management;

belonging to the natural landscape land and agriculture, animal husbandry and fisheries, planting, farming land, not expropriation (take back), no diversion, according to the current use of management. Priority is given to key tourism projects, new tourism projects, scenic area quality enhancement projects, and construction projects of highways through scenic areas to be included in the annual land use plan, and timely arrangement of construction land use plan indexes. Encourage the construction of tourism projects by way of carrying out urban and rural construction land increase and decrease hooks and industrial and mining waste land reclamation and utilization pilot. The introduction of major tourism projects land in accordance with the principle of "a matter of discussion", in accordance with the law and the prescribed procedures to be supplied to the land. Seriously implement the "Office of the People's Government of Xuancheng City on the issuance of Xuancheng City non-centralized construction area construction land planning and management implementation opinions (for trial implementation)" (Xuanzheng Office Secret [2019] No. 42), encourage and guide village collectives and farmers to make full use of existing resources such as idle collective construction land and houses to carry out B&Bs, catering, agro-parlors, and other recreational leisure and leisure-related services. Rural collective economic organizations may, in accordance with the law, use collective construction land to run their own or land use rights in shares, joint ventures, etc., with other units and individuals of social capital **** with the establishment of B&Bs, Nongjiale, parking lots and other tourism hospitality service enterprises. Urban and rural residents may use their own homes to engage in tourism operations such as B&Bs in accordance with the law. Under the premise of not changing the main body of land use and planning conditions, market players utilizing old factories and warehouses to provide tourism and leisure services in line with the needs of the development of regional tourism can implement the transitional policy of continuing to use land according to the original purpose and type of land rights within five years. (Responsible units: County Natural Resources Planning Bureau, County Culture and Tourism Bureau, the township people's government)

(E) Strengthen talent security. In-depth implementation of the "talent strong tourism, science and education tourism" strategy, to carry out "tourism talent gathering" action to strengthen the construction of cultural and tourism talent team, encouraging through the exchange of postings, short-term part-time, project cooperation, expert think tanks and other flexible ways to introduce planning, planning, Art, management and other professionals. Strengthen the cooperation between schools and enterprises, strengthen the construction of tourism talent base, and establish a tiered and graded training mechanism through exchanges and studies inside and outside the county, holding thematic training seminars, and organizing and carrying out industry rotational training. Promote the reform of the tour guide management system, the establishment of tour guides, interpreters, strengthen the business training of tour guides, organizing and carrying out tour guide skills competition. (Responsible units: the county party committee organization department, county science and technology business letter bureau, county education and sports bureau, county human society bureau, county culture and tourism bureau, etc.)

(F) increase incentives. Comprehensively implement the "on promoting the development of regional tourism to accelerate the construction of tourism province a number of policies" (Anhui government office [2019] No. 17) and "on the cultivation of tourism into an important pillar industry views" (Xuanfa [2017] No. 26). A one-time award of 300,000 yuan and 200,000 yuan will be given to newly created national and provincial tourism resorts respectively;

A one-time award of 1 million yuan, 200,000 yuan, and 100,000 yuan will be given to newly created national 5a, 4a, and 3a tourism scenic spots respectively. A one-time award of 100,000 yuan, 100,000 yuan and 50,000 yuan will be given to the newly created provincial featured tourism towns (provincial excellent tourism townships), featured tourism villages (provincial and municipal rural tourism demonstration villages) and leisure tourism demonstration sites respectively. A one-time award of 300,000 yuan, 200,000 yuan and 50,000 yuan will be given to newly created five-star, four-star and three-star tourist hotels respectively. A one-time award of 50,000 yuan will be given to newly built tourism toilets. A one-time award of 0.3 million yuan, 0.2 million yuan and 0.1 million yuan respectively for the exhibition fees of cultural and tourism promotion activities organized by the provincial, municipal and county cultural and tourism authorities outside the province, within the province and within the city.

In 2017 and 2018, the incentive policy refers to the Notice on Several Provisions on Further Expanding Openness and Promoting Development (Trial) (SPARK [2012] No. 18) and the Implementation Opinions on Further Accelerating the Development of Rural Tourism (Govt. Office [2013] No. 26). (Responsible units: County Finance Bureau, County Culture and Tourism Bureau, etc., the people's governments of the towns)

(VII) Strengthen the assessment and incentives. Establish and improve the county to accelerate the development of tourism supervision and inspection and assessment mechanism, tourism development into the towns and county related units of the target management performance appraisal content. The results of the assessment as an evaluation of the party and government leadership team and leading cadres work performance is an important element. (Responsible units: county government supervision room, county goal office, county culture and tourism bureau, etc., the town people's government)

This policy in the various subsidy policy, and other subsidy policy can not be repeated to enjoy. This policy has been implemented since the date of issuance of the document.