What does the executive summary include

Although the executive summary is a "mini version" of the business plan, it does not have to cover every aspect of the business plan. The following are the basic contents of the 51 Fund Project Network:

1. Summarize the investment highlights of the company in one or two sentences.

2. Introduce the company's products or services in one or two sentences and what problems it solves for users.

3. clearly describe the company's business model in one or two sentences-how to make money? You need to be clear about the company's position in the industrial chain and value chain, who are the partners and why do they want to cooperate with your company?

4. Summarize the company's advantages over competitors in one or two sentences.

5. Use a table to show the company's historical financial situation and future financial forecast.

6. Use one or two sentences to state the financing finance expected by the company in this round and what it is mainly used for.

7. Use one or two sentences to show the background and "brilliant achievements" of entrepreneurs and core management teams.

remember, don't copy the above outline completely mechanically. No template can be applied to all companies, as long as every key point is taken care of. What you need to consider is which are the most important, which are irrelevant, which need to be emphasized and which can be brushed aside for your company. First, the background and necessity of the project include the domestic and international status, intellectual property status and development trend; The significance and role of technological breakthrough in industrial technological progress; The possible industrial scale and market prospect of the project. Two, domestic and foreign market analysis, including the international market situation and the future growth trend of the product, the competitiveness of the international market, the possibility of product import or export substitution; The scale of domestic market demand, the development prospect of products, the competitive advantage and market share in the domestic market. 3. The main development and construction contents of the project include the main scientific and technological research contents, objectives and development tasks of the project. Four, the technical scheme of the project implementation includes the technical route of the project, the rationality and maturity of the process, the advanced nature and innovation of key technologies; Comparison of product technical performance level with similar products at home and abroad; Advantages of the project undertaker in implementing this project.

How to write the executive summary of a business plan

Usually, when we write a business plan, there are usually 13-15 parts. These parts are all important parts of the business plan, but when we make a business plan, we must never have too many pages. Don't write all your life stories on it, because the average number of pages in a business plan is generally about 41-91 pages, not more than 111 pages.

what do investors need to know most?

Why do people want to invest in your project? What kind of problems do investors need to know most?

First of all, our executive summary is the first and most important part of the business plan. We must take it as the top priority of the business plan and write it well.

Investment opportunities of the project

Generally speaking, a good implementation needs to explain clearly the company's mission, market opportunities, future plans and vision in 1~3 sentences.

These opportunities include investment opportunities for your project. Tell the project what their goals are. Tell you what the financing goal is and how your funds are used. The executive summary is the 1 th part and the most important part of the whole business project plan.

The executive summary of a business plan is the essence, the soul and sustenance of the whole business plan.

Why can't everyone write a business plan well, because they don't grasp the most important thing.

the other is the lack of technology and the grasp of the whole project.

What does the abstract include

Main contents of the paper:

First, the title of the paper

The title is the title or title, and the title needs to reflect the logical combination of important specific contents in the paper with the most appropriate and concise words. The title of the paper is very important and must be carefully selected.

second, the abstract of the paper

A paper should generally have an abstract, which is a brief statement of the content of the paper without comments or comments. It should include the following contents:

1, the purpose and importance of this research

2, the main content of the research

3, what work has been done

4, the basic conclusions and research results obtained, highlighting the new insights of the paper

5, the significance of the structure or results

3, the key words of the paper

belong to one of the key words. Key words are the subject content of identification documents, and they are not standardized subject words.

IV. Introduction

Also called preface, it belongs to the introduction part of feature paper. The writing contents include:

1, the reason of the research

2, the research purpose

3, the background

4, the work and knowledge gaps of predecessors

5, the function and significance

5, the body part

The theme of the paper occupies most of the paper. The creative achievements or new research results embodied in this paper will be fully reflected in this part, which requires that this part must be enriched, the arguments are fully reliable, the arguments are favorable and the themes are clear.

VI. References

References are a list of relevant documents that have been referenced in the research process and thesis writing, and the complete annotation of references is a respect for the original author. There are specific requirements not only in format, but also in quantity, type and year.

what to write in the executive summary

The structure of the executive summary is as follows:

1. Introduction

In the opening statement, paragraph or chapter, the purpose of the document and the following contents should be clearly stated. How to use this part depends on the expected results of readers or viewers, who will immediately find the value of the information you present. Therefore, the details contained in the introduction should catch the reader's attention.

2. Company information

When you write an executive summary for external readers, include your company name, description of mission or purpose, contact information, location and business scale. In some cases, the abstract will introduce the founders, investors and company leaders. It may include everyone's background information, an overview of previous industry or entrepreneurial experience, or the historical background of the company's current state. When used for presentation or research report, introduce the team responsible for presentation or report discovery.

3. Products and services

The executive summary is a place to emphasize the problems you solved or the needs you met. For a report, you can highlight your research here, and readers should know your findings. For a project proposal, include what you plan to accomplish and what you need to do to make it successful. For marketing plans or product launches, tell readers why your service or product is relevant at this special moment.

4. Market analysis

The executive summary of a business plan can describe the target customers and explain the market opportunities of products or services. Consider answering the following questions: Do you have any five-year plans for this market? What are your expectations for expanding customer base and increasing market share? What should readers know from your customer survey?

5. competitive analysis

this part should include answers to the following questions: what is the competitive advantage of your proposed solution or product? Who or what do you compete with in this market? What are the present and future opportunities? Do you have any experience in dealing with major competitors? What is the future development plan? What obstacles do you hope to solve?

6. Financial situation

An executive summary can summarize key financial data related to readers or data supporting your research. If the purpose is to secure funds, include the specific amount you require. Be sure to provide context for financial data or any figures you highlight in the executive summary. This section is a good way to highlight growth, or use indicators to provide a company's perspective.

7. Summary

Restate your findings, discussed problems and solutions, or proposed projects and work. If the reader needs to make a decision, put it directly in the executive summary. Let the results be clear at a glance, but leave enough suspense to lead to other contents of the document.