My brother recently opened a snack bar. The store has very little foot traffic, being at the end of the road, and surrounded by only about 4 residential buildings, totaling **** only about 144 households based on 3 double units of 6 floors each. In addition, there is a kindergarten near the end of the road, but the number of people in this kindergarten is pitifully small, less than 200 people. With such a sparse flow of people, it is difficult to survive and earn a relatively decent income!
When I first opened this snack bar with so little traffic, objectively speaking, because of the small amount of money invested. Before renting the house inside nothing, the house around as well as the ground are exposed cement. Rent is only 3,000 yuan a year, taking into account their own money to renovate, they rented five years at once, so even if they do not open a restaurant, they rented out more than 3,000 yuan; subjectively, on the one hand, they are husband and wife for the restaurant business experience in this area is indeed very little, eating less people, it can be busy over. On the other hand, my brother is still waiting for the previous coal mine shovel driver still need him, that work although hard to earn money can be quite a lot.
One way or another the lot is not good is in front of the eyes have to overcome the defects. I think the first thing that comes to mind is the online food ordering app, which is a good way to avoid the defects of the lot. My brother, they also thought of it, so they made an appointment with the delivery salesman. Brother bumpy bumpy hands served their own carefully prepared cold skin and personally brined out of the lean meat buns, the two businessmen ate cold skin and meat buns and praised, after eating with a paper towel to wipe the grease around the mouth, began to talk about takeaway to join the matter of the younger brother was full of anticipation to listen. Here's what the salesman talked about.
Every time we open the APP to see above there is a delivery fee of 5 yuan, in fact, the delivery fee is based on the distance of the journey to the long to determine, too far away may face refusal to deliver the takeaway, the distance within a certain range of delivery fee ranging from 5 to 8 yuan (this cost is the consumer out of money). On top of that, delivery vendors charge a 20% fee with the merchant. Now you know why the delivery business is so generous from time to time to invite consumers to "eat a big meal for a dollar"! Cheap eating meals on the one hand to increase the number of APP users, on the other hand, increase the business of food consumption, and finally delivery merchants earn more pots full of money.
A little far away, but for the brother of this store. Due to the remote location, the delivery fee may not be less than 8 yuan, which to a large extent restricts the consumer's motivation to order food. In addition, the store's food and beverage was originally below market price, after the delivery provider deducted 20%, the profit is very little.
?02
So another way is very necessary. Considering their small staff, it is almost impossible to deliver their own food situation, but if you can guide consumers to order in advance, their own delivery of food is not bad. Specific operations are as follows:
Speaking of here know why can not be lower than the price of others? Because we want to free delivery; we also need to discount to promote consumers to order in advance.
If from a certain day to find a time period is always more than 10 or even 20 people order, then congratulations! Your flavor is recognized by the public. At this point you can limit yourself to 20 or more people per session. You also need to have a bellhop at the busiest time of the day.
03
This is some of my advice, if you can, try it is not bad, after all, the restaurant opened to earn money! Don't be a deadbeat, and these suggestions aren't foolproof. The most omnipotent is coupled with the brother of their hard work and good food flavor this level. I believe that to do these business will step by step on the right track.