Logo wall (LOGO wall) is to express the company's image, convey culture, show the strength of the image wall of Chengdu Furong Ancient City Sales Center, impress customers with the company and enhance their popularity. The design of image wall (logo wall, logo wall) should have a unified standard. No matter how many chain stores you have, your image wall (logo wall, signboard wall) can't be changed, including counters and colors, so as to form an overall image. It is a long process to determine the whole system, and it takes repeated thinking and argumentation to plan such a system. In modern society, information is expanding rapidly, science is changing with each passing day, products are becoming more and more homogeneous, consumers are becoming more and more mature, and the pursuit of added value such as product quality, reputation, brand and culture is getting higher and higher. Faced with a lot of complicated information, the audience became at a loss.

Image needs unified and centralized communication more than ever before, and the identification of individual identity is more important than ever before. As an important part of CI, VI (Visual Image Recognition) is an external expression of ideas and a static recognition of CI. VI is a system that conveys abstract ideas with appropriate and unified visual language. Strengthening the spread and appeal of ideas in the process of communication is the carrier of the lasting and stable development of image and brand image. Make our image highly unified, make full use of our visual communication resources, and achieve the best brand communication effect. Logo wall is an indispensable part of VI. Logo wall (logo wall) plays a very important role in what kind of image is presented to customers. When a customer enters a company, his understanding of the company begins with the image wall and the environment.