How to get closer to customers
How to get closer to customers, sales is a very skillful occupation, can say the words of the customer, better read what the customer is thinking, so sales to be proficient in communicating with the customer's method of sharing how to get closer to customers.
How to get closer to customers 1
1, the face of the "stranger" and "acquaintance", ready for two sets of chatting system
When these two kinds of people are present at a dinner table, on the The only way you can tell if this is a serious person or a non-conformist is by having the necessary basic material.
Can not be because there are acquaintances present to show no fear, and often end up losing face of friends, but also lost their own.
2, do not do a closed-loop answer, the words thrown back
According to the day sales network of the national survey of 26 industry sales staff, most of the sales staff in the time of the question, will choose their own better at the part of the question he asked him to throw him, the other side is very happy, and you are happy to have a free time. In between you just need to add some, "Really?" "Huh?" "How did it go?" This topic is then expected to talk for a long time.
It's okay not to get it, there's nothing like telling someone who doesn't get it, but acts interested, about something you're good at.
3. "I'm sorry I spoke more directly" is the most pale explanation
Don't expect that any time you say something direct, you can minimize the damage with "I'm sorry I spoke more directly". " will minimize the damage.
People will only remember you as hurtful. So when you're planning to say something heavy-handed to wake the other person up, using a pause will even work better than this remedy. Don't be afraid to tear your face off if you're going to say it, and don't say it if you think it's heavy.
The cheapest thing you can do is to sell the good food and drink business information, and you can't expect the other person to forgive you right away for saying the right things.
4, everyone likes to be praised, but try not to exceed three
praise more than either appear false, or will appear to be angry. Praise should be heartfelt, but skillful.
Sometimes "you look great today" is more useful than "you look great in that dress" because you might not remember if she wore the same dress yesterday.
For girls, direct and excessive praise will win them over for a while, and then they'll get the impression that they're smooth talkers.
5, if you do not want to answer, rhetorical question is the best answer
There will always be some not long for the eyes or even reflex arc slower to ask some of the questions that make you embarrassed or you are not convenient to answer, this time you can use the original topic of the original question back to ask him to try to divert the attention of the other side of the a reminder.
If the other side just want to break the pot to the end, then if you do not want to answer, there is no need to stay face.
6, chatting with the "shallow talk" from the daily fragmentary reading
This is particularly suitable for the kind of colleague relationship, lunch at noon in the meal together, the afternoon in the pantry encountered, and occasionally chat a few words to pass the embarrassment.
Than chatting about coworker gossip, boss gossip, it is better to spend ten minutes a day to browse the daily news, gossip news, it will become the most basic talking points.
7, cultivate one or two little love good, let it become part of your topic
eight hours you belong to the work, eight hours outside of you belong to their own, how to enrich their own can not be a good chat start. Reading, music, these things sometimes pick the crowd, not everyone can appreciate and have ****ing. Modeling, collecting specimens is particularly cold and niche, and I guess only fellow enthusiasts can share.
A research report of the national sales network for the elite sales shows that most people will dabble in food and movies, and can express their own views on these topics.
Try to pick one or two popular things to do, it will be easy for you to get more voices back in the crowd. If you want to become a person who speaks with substance, start by enriching your life.
8. At the end of the conversation, throw the conversation to the next person
When your speech is too long, try throwing the conversation to the next person at the end of the conversation.
Inevitably, you'll come across a topic you're better at, or one you know more about, and there's nothing wrong with being the center of the conversation, but if you're a shy introvert at heart, you'll always feel like the conversation is over, and you don't know how to end it. Then try throwing the conversation to someone else to end it.
For example, at lunch, someone mentioned a star, and you happen to see a recent gossip about him, you are happy to finish and do not like the topic ended up in their own here, not as good as the back to add a sentence, but how did you start to like him? Or, didn't he act in a drama recently? What do you think?
9, with the right is "humor", with the wrong is better than "silence"
Humor this thing is born, it is not memorized jokes or paragraphs can perform. According to the day sales network on the national excellent sales of new research data shows that if you are still a novice, I suggest you first in the circle to find a humorous object catering business information;
Then his paragraph and terrier memorized, in another other party to use a practice hand, if there is a reaction is great, if there is no reaction when trying, there is nothing wrong.
Don't memorize them, they will hurt your self-esteem and leave a shadow on you.
10, don't be afraid of the cold, it's not the pit you want to fill
I have had this compulsion for some time, I am afraid of the topic of the empty space, I feel that a few people face to face dry sitting is very embarrassing, then talk about the day, but always in the chat after a stage of the empty space, then I will always feel that I am particularly obliged to fill the "empty space", I will always feel that I have a special obligation to fill. "Empty field", the result is that the more you want to say, the more you want to heat up the atmosphere more awkward.
How to get closer to the customer2
1, rely on rely on.
Let the customer form a kind of dependence on the company's psychological habits, the customer puts forward any special requirements, or hidden needs must be treated seriously, by all means to find a reasonable reason to give a reasonable answer, the customer puts forward a reasonable demand we will try to meet, that is, the pre-sale and after-sale process must be meticulous, with details to move the customer.
2, complement each other.
The process of sales is also a timely solution to the contradictory interests of the two sides of the process, only the two sides are satisfied with the successful sales. For example, many sellers are not willing to do after-sales service, which should be politely informed of the consequences of the customer will not do;
Which is not necessary to do or late to do the project can also be done, which is the free value-added items we give away, etc., so that customers feel the value of the company's sales service, is really heart for customer service, really want to think about what customers think, and what customers need.
3, just and soft.
In the process of maintaining customer relations, we must listen carefully and patiently to the customer to speak, and can accurately determine the meaning of what he wants to express, and encountered nail households should take out a calm mind, not anxious, not dry, and treat it lightly. For the customer's mistakes and even faults, to show tolerance rather than blame, and immediately *** with the study to find remedies and solutions to the program.
In this way, your customers will be grateful to you from the bottom of your heart, let him know that you can and have the ability to solve the problem for him. When the customer violates your negotiation bottom line, to him categorically expressed refusal. If the customer has some desire to work with your product or its added value, then he will make a step back.
Often, you know that the customer's requirements are impossible to fulfill, but also to stabilize the customer first, so that he expects you.
4. Keep your word.
A person who keeps the principle is bound to win the respect and trust of customers. Because customers also know that to meet a need is not unconditional, but must be in adherence to certain principles. Satisfaction. Only in this way, the customer has reason to believe that you are selling products to him when the same compliance with certain principles, in order to rest assured that you cooperate and interact.
In the process of maintaining customer relations, please do not easily promise customers what things or what conditions, you have to have a sense of mission responsibility attitude to fulfill every word they say. If easily committed, once did not meet the requirements, then you in front of the customer to become dishonest people, which is very unfavorable for future cooperation.
In the sales process, we should use more "I want to think of a way", "I'll get back to you", "I have to apply for instructions" and so on the reply, to leave themselves the greatest maneuverability The first thing you need to do is to get your hands dirty.
5. Mutual benefit.
In the process of communicating with customers, some salespeople in order to achieve sales goals step by step forward, and constantly persuade customers to recognize the quality of the product or service, accept the price of the product or service, etc., but some of the methods they use in order to achieve the goal is not seen as brilliant.
In fact, a lot of good salespeople will be in the sales communication process, consciously or unconsciously use some concessions (beforehand, the price is a little higher, a little more stringent conditions), in order to make the customer satisfied.
For example, in order to ensure that the premise of profit price concessions, or according to the demands of the two sides of the problem of compromise, and so on. Sales communication in the concession strategy if used properly, it will be conducive to the realization of a win-win situation for both buyers and sellers, but also conducive to the realization of long-term sales goals.
6, close the distance.
Smart salesman will be the relationship with the seller of the coordination of the right, because you are not only selling a single product, as well as the added value of the company's products and the company's culture, as well as your own personal charisma. The simple partnership with the customer more into a friend relationship, he will actively sell your products.
However, remember that you can do to let the customer as a friend, but you must not from the heart of the customer as a friend, because the ultimate goal of the businessman is to benefit, once the interests of the fundamental conflict, the process of cooperation will still appear cracks.
7, to win the word of mouth.
Winning word of mouth from customers and the industry, your customers will recommend you in most of the friends who are also his peers, then your sales will quickly expand up in constant sales. The highest level of marketing From EMKT.com.cn is to let the customer take the initiative to come to you. No matter what industry you are in, always remember that if you want to grow or make a difference in that industry in the long run, leave yourself a good reputation in that industry.
8, good start, good finish.
There is no end to the work of sales, the first time the success of cooperation is to create the next opportunity for the best time, so that each business has a beautiful end to bring you the benefits of not less than you re-develop a new customer.
In the business world, there is no forever friends, only forever *** with the interests, if you and your customers do not *** with the interests of your customers, then your customers are quietly lost. Understand that customers who are grateful to you are the ones who are loyal to you.
9. Follow up on tracking.
Now there are many similar products on the market, the competition is very large, and not become your customers you can rest easy, customers may change at any time to pay attention to the procurement of other home products.
So in cooperation with customers, you have to track the product delivery date, after the product is handed over to the customer, but also to track the sales progress of the product, is not good to use there is no problem need to be resolved in a timely manner or whether you need further technical services and so on.
In the good product sales service at the same time, but also regularly give customers a greeting or blessing, so that customers can always feel you as a friend should have the care and consideration. There are many Chinese festivals, every time the holidays to give customers a warm greeting and blessings, will let the customer feel that you are really concerned about him, rather than doing the show.
Experience your sincerity, you can also get the customer's sincerity and support.
10, the tent.
In the maintenance of customer relations, we must leave the initiative to themselves, rather than letting the customer lead you by the nose, the real means of maintaining customer relations, is the cumulative handling of major and minor issues between the customer, such as holidays, text message greetings, regular phone greetings, regular visits to exchange, gift some local souvenirs.
How to get closer to customers3
First, for the old customers who buy a single, are to be personally sent to the door
In the management process, we ask every shopkeeper to do this. As long as it is a single old customer, must personally send customers to the door, although the process is very short, the action is insignificant, as long as this to do, customers will feel respected enough.
Previously, this store customers buy single after basically no one tube, so it is difficult to return to the single, so we strengthen the training, focusing on the instructions to send customers to the door, on the one hand, the customer will not appear to buy the psychological cold, on the other hand, this moment is also very critical;
Because the customer has just closed the deal, the need to strengthen the brand and the service has just been recognized in the process of sending the customer to communicate with the customer, not only can we send the customer to the door, but also can be used as an example. In the process of sending the communication with customers, not only can strengthen the customer further to our recognition, but also can further draw closer to the relationship with customers. By strengthening the service to the old customers, slowly did not buy a single customer, did the service. Customers, clerks will be sent to the door, in sending customers;
often remind customers to remember to come often, to bring friends over, customers at this time, is very easy to listen to, and often will often come, and bring friends, because customers come more, the performance will be raised very quickly!
Two, two days must send a greeting message
Customers in the store to buy our products, there are many reasons, may feel that give her a good feeling, may be because of the efficacy of a certain aspect of the product just to meet their needs, but also because of the price is affordable, the quality is also good, and even more likely to be a figure! The newest.
No matter what the reason, after all, is to buy, which is a good thing, do not feel that everything is fine, do not feel that you get a loyal customer. We all know that customers may be buying on impulse, and then become rational when they get home, especially with cosmetics.
The customer's dressing room has a lot of brands, accidentally is the use of the original brand has been used or other brands, our products are idle, put to get a long time may have forgotten. I do not know if you will also like a similar experience? Often see female friends shopping all day long, bought a pile of clothes, but a lot of buy back, not how to wear, became a closet accompaniment.
Third, a week to use the survey and consultation
If we can do the above two points, we have an additional layer of links between the customer, but if there is no follow-up action, the previous may be done in vain! Because of these two actions alone, the customer is not going to produce more feelings with the shopkeeper, so it is necessary to further improve the service.
You can buy a week after the customer, continue to send a message to the customer, pay attention to its use, especially after the use of feelings. Customers who have been using our products, feel good, then the text message will strengthen the customer service, you can let the customer back to promote customers to introduce friends over.
Four, to often keep in touch with customers often to maintain customer relations.
First of all, the need for shoppers and customers to keep in touch, but customers do not like to send messages often to harass her, so we have to grasp the frequency of sending messages to customers, neither too high, so as not to attract the customer's disgust, nor too little or nothing. How can we grasp this degree?
Generally speaking, holidays are the best time to send a message, because the holidays who will not refuse the blessings from all sides. If there is no holiday time, the average of about a month to send is about the same, and the content of the message, can be some makeup tips, new information, skin care, life information, holiday blessings, etc., for these, the customer is usually more concerned about, and will not produce too much resentment.
Fifth, there are new products, promotions, or mentors to the store guidance, invite the old customers to experience the purchase
To let the old customers to consume again, usually need to be a reason, there are a lot of reasons, it can be new products on the market, it can be a promotional offer, it can be a mentor to the store guidance to provide a higher quality of service, etc.
The new products can be used for a variety of purposes, such as to improve the quality of life and to improve the quality of life.
What we need to do is, in the store in the new listing, promotional activities, or the company sent a mentor to the store to guide the time, we must seize the opportunity to send a message to tell the old customers, invite the old customers to the store experience.
Some of the better relations between the old customers personally call to invite them to come, do not feel embarrassed, we must know that this is the old customer again consumption of the golden moment, but also to enhance the sales performance is very good time. Relative to the development of new customers, invite an old customer back, the cost is also very low, it may just be a message, a phone call, a small investment, a big investment in things, why not?