Hotel supervisor
06- 10
0 1 Pizza Hut is the first to promote buffet to drain the store.
On June 8th, the 30th anniversary of Pizza Hut, buffet activities were launched in 2,000 stores nationwide, with per capita 158 yuan, and limited time for 90 minutes.
In April this year, Pizza Hut also launched the 99 yuan Buffet, which also caused consumers to queue up for dinner. Probably, the buffet mode earned traffic for Pizza Hut in the post-epidemic era to some extent.
Pizza Hut entered the China market as early as 1990, when there were few western restaurants. Until around 2000, Pizza Hut did not meet strong competitors. However, in recent years, Pizza Hut has been called Yum's "drag bottle". Because of unclear positioning, China has weak R&D ability and low degree of localization.
I just don't know if Pizza Hut can get rid of the title of "drag bottle" by buffet this time.
021Is the Pizza Hut self-service experience in 58 yuan really delicious?
Pizza Hut's positioning is quite awkward. Obviously, fast food brands are determined to be high-end restaurants in China, but the key is not to be high-end.
For example, the price of this buffet is really Pizza Hut!
Per capita 150 has reached the level of poor French cuisine. Michelin is almost cheap, and even with the preferential price, you can almost eat the local high-end buffet. Isn't it delicious to eat some high-end seafood buffet with this 158?
Compared with the average price of Pizza Hut, Master Brother curiously checked the average price of Pizza Hut, which was only 74, even doubled. Why is this? Does Pizza Hut think that 74 per capita makes everyone hungry, so it has to be doubled to get enough to eat?
Many people are concerned about whether the plan is cost-effective. I am more interested in incomplete dishes!
As a person who has found too many problems with wool, if you look closely, you will find that this buffet is not the whole product! There are not many dishes. Some dishes are crossed out in the middle of a page, and the price/performance ratio is lower!
Here's a little coup. Find the restaurant you want to go to online and enter the pre-order interface to see if there is anything you want to eat. If not, try another restaurant nearby. If not, look again. .........
But Pizza Hut's signature pizza is worth mentioning. There are relatively few kinds of pizza in the menu, but this is good news for people who love durian pizza.
In terms of service, because there are few people in the store, the waiters are thoughtful and in place.
After eating, I sat there drinking coffee while brushing my mobile phone, and said to me politely, "Beauty, you can't order for half an hour."
Can we get Ben back? No, you can't really eat it back. And the sign says clearly that you will win the "guest". Is it possible for you to win?
But the relative cost can be achieved, the same per capita consumption 158, the total cost of two people is more than 300. After eating, calculate the total price of the dishes according to the menu, and the cost performance will be much higher.
Recommend the big stomach king to eat! The premise is that the stomach is good, or if you eat too much, be careful to come to the hospital set meal again.
Pizza hut's pizza and steak are delicious. If you go to eat, order more expensive snacks! The most important thing is that this buffet is limited!
I think this activity is a profit-making behavior of Pizza Hut combining the epidemic situation with their 30th anniversary, which stimulates consumption and may even be suspected of clearing inventory.
In short, I still give up Pizza Hut. Compared with the time when there is no discount, the discount is not small, the cost performance is high, and the horizontal comparative advantage is limited. Compared with other buffets such as Xinglunduo and Shuilin, it is really a second kill.
But it's not without its merits. If you bring children to eat, it is still a good choice.
In terms of the rules for buying coupons, the children's rules are that children under 1 meter are free, and children under 1.3 meter are half price, and each order is limited to 2 tickets; If the limit is exceeded, the full-price meal fee will be charged according to the number of people exceeding the limit. Children under 1.3m and 14 must be accompanied by their parents.
In other words, 158 yuan is very suitable for one parent with two children. I regret it now. Why didn't I find two children to eat with me at the gate of the restaurant?
Finally, talk about the cost performance of buffet.
Buffet is very cost-effective in your opinion, but the cost of catering enterprises is actually less than 1/3 of the ingredients, and most of them are on the rent, which means that if you go to buffet, the money you can eat back may be less than 1/3.
Some people will say that those things are expensive. The problem is that a large enterprise like Pizza Hut buys in bulk, and the price of bulk purchase is much cheaper than the price we buy. At the same time, because of the cooking of spices, we may not be so fresh and can't eat it. These two points make the ingredients not necessarily fresh.
This is why the more hotels that can provide fresh seafood or buffet without spices, the more expensive they are.
Finally, if it's a date, girls should never come here with boys. This is really a bit of a test.
No loss, eat the image. .
Click like before you go, and unlock the sad story of me and the buffet next time.