1, vegetarian restaurant name how to take
First of all, to their own vegetarian restaurant to think of a good name, and in line with the catering industry. With a name you can start the rest, and with a name you know what the main business scope of your vegetarian restaurant is.
2, vegetarian restaurant storefront selection
Find a storefront, of course, if you have a house inside the home is suitable, you can also be used to open a restaurant. Whether it is a vegetarian restaurant, or any other type of restaurant, you need to have the right place to operate.
3, the business sector registration
Go to the local business sector for registration. Whether you open a vegetarian restaurant or any other restaurant, you need to operate under the premise of legality and reasonableness, so that you can make your business do a long time.
4, prepare a sum of money
In fact, start a business to open a restaurant and business to open a company is the same, all need to cost, the cost of vegetarian restaurant is also quite a lot, so you need to prepare a start-up capital, need a sum of money to operate.
5, recruitment team
Including chefs, waiters, cleaning and so on need to be recruited, the right people in order to make their own vegan restaurant normal business, in order to be able to serve the customers who patronize well.
6, meal quality and innovation
Focus on the innovation and creativity of the meal, vegetarian restaurant to open a good, to ensure the quality is very important, in addition to the need to have a good innovation and creativity, to attract more people to patronize.
7, grasp the safety and health work
Opening a restaurant is different from other industries, safety and health issues must pay extra attention, as a manager to grasp these two aspects of the work, in order to operate the restaurant well.
Two, self-service vegetarian restaurant how to run
1, faith and business
In the management of vegetarian restaurant business, may be the existing vegetarian restaurant operators also realize that the vegetarian gimmick is not very advantageous, they also know that only *** with the same vegetarian beliefs can not sustain many customers. Vegetarian food operators must also have considerable business acumen, to know how to run a good restaurant, to do business, to match the market from time to time to launch a variety of promotional offers, the regular introduction of some new dishes, to strengthen the training of the front office service staff, at least vegetarian restaurant operators to have these hard business skills, in order to be able to compare with the traditional restaurant.
2, vegetarian restaurant decoration style
Vegetarian restaurant decoration style to be off the beaten track, can not give people a pompous or follow the crowd feeling. Many vegetarians are rushing to the fresh dining environment, if a vegetarian restaurant decorated with gold and blue, it will give rise to the idea that the dishes must not be expensive, so that consumers stay away from the restaurant. So vegetarian restaurants in the decoration should be plain, simple, and to avoid too heavy religious colors, decorative colors should be light, fresh.
Another point to note is that many vegetarian restaurants today in order to pursue the original effect, like to use a lot of wood to decorate, not knowing that wood is a big taboo in the decoration of the restaurant business.
3, marketing strategy
The restaurant industry has always attached importance to holiday marketing, vegetarian restaurants should be no exception. Because every holiday is a good income and even a great opportunity to create brand momentum, and because of the close relationship between vegetarian and Buddhist origins, vegetarian restaurants can borrow the holiday far more than the average meat restaurant. For example, the choice of Amitabha Buddha's birthday to open, in order to show that vegetarian restaurants on the importance of Buddhist cultural festivals.
China's traditional festivals have corresponding traditional customs, such as the Lantern Festival to eat Lanterns to express the reunion, the Mid-Autumn Festival to eat mooncakes, Dragon Boat Festival to eat zongzi, the second day of the second month of the lunar calendar to eat donkey rolls, spring spring to eat spring cakes and so on. Vegetarian restaurant to start from the vegetarian culture, combined with special dishes, the use of hand-operated advantages, taking into account the special needs of the vegetarian population, and continue to introduce new and innovative ways of holiday promotions.
4, the target group positioning
A vegetarian Institute of Beijing, Shanghai, Shenyang, Dalian, Tianjin, five cities have conducted a detailed market research, after careful analysis, it is clear that the positioning of vegetarian restaurants for the white-collar white-collar class under 40 years of age, because they have a strong spending power, but also easy to accept the advanced concept of vegetarian health. Therefore, it is recommended that all marketing strategies of vegetarian restaurants are developed around this part of the population, whether it is the location selection, environmental layout, service concepts, publicity methods, or dish innovation, kitchen management, crisis management, etc. have formed a clear target system, and standardized with a variety of manuals such as staff manuals, self-inspection manuals, lobby management manuals and so on.
Three, vegetarian cafeteria what business skills
Opening a vegetarian cafeteria, the most important issue is still the location, it is best to choose those who like to eat vegetarian food in the region:
1, you can choose to go in the monuments or temples around
Temples, temples and monuments can be said to be a holy place, so a lot of people will also eat vegetarian to cater to the surrounding atmosphere. And the tourism industry in these places is also more developed, some popular tourist locations, if there are hot monuments on the line, it can be said to be able to usher in millions of tourists, but also because of the existence of these factors, so it also promotes the prosperity of the tourism industry and the catering industry, and if you open up a vegetarian restaurant in these temples, places of interest to serve as a restaurant with special characteristics, then, there will be a broad and beautiful Prospects.
2, choose a higher standard of living and cultural level of consumer groups in the region
Now, people will not because of "poor and vegetarian", but more "rich and vegetarian". This is probably due to the fact that people's concept of vegetarianism is related to the degree of material and spiritual civilization.
3, first choose the coast and then choose the inland
The development of the coastal areas are basically very fast, the people in the coastal areas of your standard of living are generally higher, so very often they also pay more attention to the food culture, which focuses on a healthy diet of the people are also more, so the coastal areas to accept the culture of vegetarianism will be more people.
4, actively to meat-based areas
For those who often meat-based areas, people may be more fresh to the vegetarian restaurant, the main thing is that the meat-based areas of the growth rate of affluent diseases will be higher, so it also leads to these areas of the people pay more attention to the health of the diet, and will begin to lean towards the vegetarian life.