When it comes to instant noodles, the most popular convenience food among Chinese consumers, there have been countless records created,and the highest annual sales volume of instant noodles in the Chinese market actually reached 46.22 billion packages, that is, on average, each person ate about 35 packages of instant noodles every year, a number that is undoubtedly quite amazing.
But with the rapid explosion of the takeout market in recent years, it has led to a rapid decline in the sales of instant noodles. According to relevant statistics, sales of instant noodles have dropped by nearly 8 billion packets in the last three years.
While the traditional instant noodle market is rapidly dwindling, but some emerging instant noodle cafeteria has quietly sprung up, in front of a period of time since the original unobtrusive instant noodle steeply become the newest catering net red since an instant noodle cafeteria was sunshine on the jitterbug video, instant noodle craze quickly presented on the seat to turn the line, a number of noodle halls with this theme is now rapidly in the public's field of vision.
Bubble noodles, something that has a history of decades in China, may not even think of themselves, can one day become the staple food of a restaurant, a sudden big fire in 2018.
The reason for the popularity of the bubble noodle cafeteria is actually not complicated,on the one hand, because the diversification of food and beverage development itself is the norm for domestic food and beverage enterprises, and the bubble noodle cafeteria this model is nothing more than a kind of one of the many emerging food and beverage modes, and the sudden popularity relies on the development of the Internet's era and dissemination of the bubble noodle cafeteria relying on the The exquisite and unique decoration style, especially suitable for the status of young people.
And the most attractive place is to have a large number of foreign kimchi, for some consumers who have a curiosity psychology, is undoubtedly a very big attraction.
But the bubble noodle cafeteria is considered a very short-lived industry, as it only took about three months from its overnight popularity to its disappearance. Since the bubble noodle cafeteria became a net red economy from around July 2018,just more than three months, now a large number of once net red bubble noodle restaurants have to face the embarrassing position of no one asked for.
One of the most important reasons is because it's too expensive, the price of a random bowl of instant noodles is about 20 dollars, so expensive that you can't even afford to eat instant noodles anymore.