If we want to learn copywriting, we can do it in these three ways:
0 1 online course
At present, there are many courses on copywriting in Litchi Micro-class, Thousand Chats, Only Library, Get, Himalayan, Netease Class and Ten o'clock Class, and many courses are systematic.
If you want to learn copywriting, taking courses is a good way. You can choose some well-known lecturers and take courses that sell well. Learning 1-2 series courses can help you master simple copywriting skills.
In addition, most online courses have communities. After joining the club, you can learn copywriting with like-minded friends, which will definitely enable you to master this skill faster.
02 books
Learning copywriting skills with books can lay a good foundation, because many books are systematic.
Recommend two books about copywriting: Copywriting Training Manual and Copywriting Creation Complete Manual.
03 self-media tuba
Wechat official account and Zhihu have many copywriting-related self-media tubas. Self-media is also a good way to learn copywriting skills. Although the content may not be systematic enough, most of the content is still dry. He can improve the depth of a certain knowledge point, which is also of great help to personal growth.
If you want to improve your personal copywriting ability, learning is just a step. Constant practice and summary is the best way to improve copywriting. When writing a copy, you must spend enough time and make full use of what you have learned, so that you can better master the skills of copying.
I am the home page of the workplace, and I am good at writing questions and answers about the workplace and operation. If my answer helps you, don't thank me, just give me a compliment and we'll be even.