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The Origin of Master Kong Brand

Many people will ask, why is it named "Master Kong"? Instead of Master Wei and Master Wang ...

"Kang" means health, and the word "Master" has the connotation of kindness, responsibility and professionalism, while "Master Kong" has a particularly cordial feeling when it is called. Master Kong's unique logo is sincere and amiable, and its image with open arms makes many customers familiar and happy, which is also the spiritual expression of Master Kong's warm and cordial service to customers.

In the process of hard work, Master Kong has constantly practiced his ideals, pursued higher goals, and repeatedly innovated new standards of instant noodles, so that more customers can enjoy instant noodles with good quality and reasonable price.

Master Kong has become a big brand of instant noodles.

However, the history of his rise is a bitter and bitter story:

"Master Kong is in the mainland. After traveling around the provinces, I thought of developing an edible oil in the mainland-top fragrant oil, but the product was unsalable. Later, the "Kanglai Egg Crispy Roll" and another castor oil were introduced successively, but they still failed. Three years later, Wei Yingxing almost lost all the NT$ 1.5 billion he brought. Ready to go home, instant noodles "instant noodles is the third time that four Wei brothers in Taiwan Province invested in the mainland of China. The first two times, they lost miserably. But the third time they became big winners. Wei Yingzhou, Wei Jiaoshou, Wei Yingchong and Wei Yingxing are the founders of Master Kong. Wei Yingxing told reporters that at present, under the leadership of the eldest brother, the four people have their own division of labor, but the division of labor is not separated. Wei Yingzhou, the eldest, is in charge of Master Kong holding company, Wei, the second, is in charge of Tesco Life Shopping Center, Wei Yingchong, the third, is in charge of Taiwan Province Weiquan, and Wei Yingxing runs the family convenience and Dicos fried chicken chain store. It is said that until now, the four brothers have concentrated all the money they earned in a family fund, and each family receives a fixed monthly living expense, and all the tuition fees of their children are paid by the fund. In the late 1971s, the Wei brothers decided to invest in mainland China. The four brothers are quite different in personality, and each has his own strengths in the process of starting a business. Wei Yingzhou, the eldest brother, is a father and supports a large family. He is serious and domineering, but he is devoted to his work and is a workaholic. Wei Ying, the second son, was born as a salesman, good at communication, and easily mingled with others. He was the most popular among the four brothers and his speech was very convincing. Therefore, Wei Ying, the third son, was born in finance and his style was low-key. Wei Yingxing, the fourth child, is easy-going and eloquent.

In p>1988, Wei Yingxing turned from Hong Kong to Zu, which gave him a chance to turn over. On a business trip, Wei Yingxing brought two boxes of instant noodles made in Taiwan Province because he was not used to train food. Unexpectedly, it aroused great interest from the passengers in the same car, and everyone thought it was delicious and convenient. Therefore, after analyzing the instant noodle market in mainland China, the four brothers cheered up again and gave the instant noodles ready for production a resounding name-"Master Kong". Wei Jiao, the second child, handed it over to his comrade-in-arms' father and got hundreds of millions of funds. After tens of thousands of taste tests, "braised beef noodles" was introduced as the main product.

In p>1991, Tianjin Science and Technology Development Zone invited tenders, and Master Kong registered Dingyi Food Company here. "Master Kong" instant noodles immediately started as soon as they were launched. At the door of Dingyi Company, there was even a scene where wholesalers queued up to order. In this case, Dingyi quickly expanded its production scale, and Dingxin Group also tasted the sweetness of investing in the mainland for the first time. Today, "Master Kong" holds the first position of instant noodles in mainland China with nearly half of the market share.

master kong is a Japanese holding company.