The business plan of the rotisserie
Nowadays, the business plan is more and more widely used in life. The business plan provides the current situation and future development direction of the enterprise, and also provides a good benefit evaluation system and management monitoring indicators for the enterprise. I believe many friends are very upset about drawing up the business plan. The following is the business plan of the barbecue shop I compiled for reference only. Let's take a look.
BBQ business plan 1
A brief introduction
Main contents: self-help barbecue (consumers like to barbecue themselves or ask waiters to barbecue on their behalf according to their own tastes
Related business: beer and beverage
Location: snack street in the old city of Luoyang
Site size: 151 square meters
Analysis of secondary market
Analysis of industry market
. The huge market needs to be tapped, which is indispensable everywhere in urban and rural areas, bazaars, streets, residential areas, night markets and leisure snacks. It has become a part of many consumers' diets and created a huge consumer market.
With the update of fashion, barbecue food has become one of the foods that people like more and more because of its natural and simple way and original game taste. There are many kinds of barbecue, including meat: beef, mutton, chicken and fish. In addition, peppers, eggplant, cucumbers, cabbage and potatoes are all upstarts in barbecue.
suitable for high, middle and low-end consumer groups and people of different ages.
competitive analysis
self-service barbecue restaurant attracts people of different classes and ages with its interesting and unique management mode, which allows consumers to experience the alternative fun of doing it themselves and make them spend in entertainment.
The traditional barbecue is difficult to ensure food hygiene because of its poor equipment and irregular operation, and at the same time, it is smoky and causes serious environmental pollution. Although people often know the smell of kebabs, they stop. The increase of street vendors affects the appearance of the city and causes great environmental pollution. Our smokeless charcoal has solved the environmental protection problem and is in line with the low-carbon economy called for at this stage.
III. Financial analysis
Investment and application
Desk and chair: 21×511=11111 yuan
Air conditioner: 2×3111=6111 yuan
Freezer: 1×5111=5111 yuan
Refrigerator: 1×2111=2111 yuan. 1×2111=2111 yuan
Barbecue oven: 11×811=8111 yuan
Decoration cost: 31111 yuan
Other expenses: 5111 yuan
Total: 73111 yuan
Profit budget
Monthly rental: 3111 yuan/month. 2×2111=4111 yuan/month
Other expenses: 3411 yuan/month
Total: 13411 yuan/month
Monthly income of vegetables: the purchase price is 1.3 yuan/bunch, sold at 1 yuan/bunch, and the monthly profit is 1.7× 311× 31 = 61 if 311 bunches are sold every day. The monthly profit is 1.5×211×31=9111 yuan
Fish: the purchase price is 2 yuan/piece, which is sold as 4 yuan/piece, and the monthly profit is 2×71×31=4211 yuan if 71 pieces are sold every day
Chicken legs and wings: the purchase price is 2.5 yuan/piece, which is sold as 4 yuan/piece, which is calculated as 111 pieces sold every day. Calculated by selling 31 bottles a day, the monthly profit is 2× 31× 31 = 1,811 yuan
Beer: the purchase price is 1.8 yuan/bottle, and it is sold by 3 yuan/bottle. Calculated by selling 111 bottles a day, the monthly profit is 1.2× 111× 31 = 3,611 yuan
Total: 29,111 yuan/month
Net income. On the opening day, ticket holders will spend money in our store, and each time they spend money in 51 yuan, they will be given a 31 yuan voucher.
Three days before the opening day, they will be given a 21% discount.
A lucky draw will be held in the first week of the opening day, and every time they spend money in 51 yuan, a lucky draw will be held.
(First prize 51 yuan voucher, second prize 31 yuan voucher, 11 yuan voucher for the third prize)
A one-time consumption of over 111 yuan will be sent to 21 yuan as a voucher
Five risk analysis
There is no barbecue shop in this mode in the local area, and the competition pressure is less. There is no problem of goods and goods pressing when operating, so the goods needed on the same day can be purchased, which can ensure the freshness of vegetables and meat.
there is a local food festival to promote our store every year, so there is no problem in publicity.
the smokeless charcoal used in our shop conforms to the' low-carbon life' advocated now, and it is easier for people to say that it is acceptable for long-term development.
there is no problem of less passenger flow because of the large local traffic. Barbecue Shop Venture Project Plan 2
I. Company Profile
The company is named Wuhan Tianzi Barbecue Co., Ltd., and its development will be based on Wuhan to create Wuhan specialty snacks. The company will be established in Jiangxia, Wuhan, my hometown, learn from the business model of Haidilao Hotpot, adopt scientific management methods, and strive to build the company into a first-class catering company combining theory with practice.
2. Company philosophy:
Learn from the management culture of Haidilao Company, the development concept of "experience delicious food, enjoy life, have health and create excellence", and advocate the value orientation of "change your destiny with your hands and realize your dreams by diligence", and the company has formed a "one heart and one mind, striving for a first-class catering enterprise in Wuhan; Go up and down to Qi Xin, and build the brand-name brand of Wuhan No.1 Hot Pot.
third, industry analysis
advantages: the barbecue industry has little investment, but the return is considerable. There are many kinds of barbecues that are attractive, and barbecue shops are very popular places for leisure and gathering among students. In Jiangxia Paper Mill, there are few places where barbecues develop their business with a formal facade. As far as market saturation is concerned, it has not reached market saturation, and there is a phenomenon that demand exceeds supply.
Disadvantages: First, barbecue itself can't be eaten much, which also restricts the development of barbecue industry, and second, there are great health problems in barbecue shops.
IV. Competition in the same industry
Because the distribution of barbecues in Jiangxia Zhifang is not concentrated and there are few stores, the competition is relatively flat, and the industry threat is less.
V. Analysis of investment amount and appearance
Initially, it is envisaged to invest 211,111 yuan in the first year. Due to the limited economic situation of individuals and parents, it is planned to implement the principle of shareholding and absorb funds. The facade is chosen near the gymnasium, which is far away from Zhongbai Storage Department. There is a large flow of people here no matter day or night. Initially, it is planned to use 1 million yuan for facade rental and decoration, 51,111 yuan for food purchase and opening promotion, and another 51,111 yuan for employee salaries.
6. Staff recruitment and division of departments
1. The barbecue shop is divided into three departments, one is the logistics purchasing department, the other is the front desk service department, and the third is the backstage kitchen. It is initially envisaged to recruit ten people, five of whom are in charge of the front desk, two are in charge of logistics, three are in charge of the kitchen, and Ren Fan is the boss.
2. Salary standard: 1,911 yuan/month for logistics and front desk, and 3,111 yuan/month for kitchen
3. Employee protection: set up employee reward and punishment measures, handle relevant protection for employees, and stimulate their work enthusiasm.
VII. Opening Promotion
A trial camp is held one week before opening, and various promotion methods are used, mainly as follows:
1. Discount: 21% discount during the trial camp. This method is the most direct way to make customers get real benefits. It can make customers feel that they are really cheap and psychologically satisfied for the time being. The disadvantage is that there are more discounts, higher costs and less discounts, which can't be effective.
second, the cash coupon: compared with the discount, the discount is smaller, which is actually the same discount, but it needs to be spent twice. It is a kind of promotional means to contain the nature of induced consumption. During the trial camp, if you spend over 111 yuan, you will get 21 yuan, if you spend over 211 yuan, you will get 51 yuan, and so on.
third, membership discount: membership discount promotion is a long-term preferential means. At the beginning of the restaurant's opening, the number of customers is insufficient, and the speed of membership development can demand customers. During the trial camp, lower the membership entry threshold to attract customers. Hurry up, if the popularity has gathered in the future, and even the phenomenon of waiting in line will appear every day, the development of members will slow down, even stop, or narrow the scope. Barbecue shop business project plan 3
1. Conduct business investigation and consultation
Investigate the local food market, consult chefs with entrepreneurial experience and friends with certain social skills and real power, and maintain good relations with them.
2. Write a business plan
The business plan includes industry analysis, competition in the same industry, food introduction, business circle analysis of stores, store size, investment amount analysis, manpower planning, monthly cost analysis, profitability evaluation, store opening plan, medium and long-term development goals, etc. Each item must also be analyzed in detail.
3. Venture capital raising
Due to the limited financial ability of individuals, friends and relatives or employees can be invited to participate in the shares (the net profit is divided according to the amount of shares).
4. Learn management skills
Ask people who have experience in catering management, and it is best to go to similar barbecue shops for several months, do all the work in each link, learn management experience, get familiar with the management details and accumulate practical experience.
5. evaluation of storefront business circle
location selection: factories, office buildings, bustling commercial areas, schools and other places where working-class people or students are concentrated, or places with large floating population such as stations, docks and traffic arteries, etc., so as to ensure sufficient tourists. If you can't find the ideal store for a while, you must be patient and keep looking. Don't give up halfway.
business circle evaluation: including business circle attributes, store size, floor, surrounding facilities, nearby competitive stores and complementary stores, rent, difficulty in obtaining various legal licenses, whether there are large shopping malls and stations nearby, business hours, population (mobile and fixed), customers and proportion, consumption power and motivation, road width, development prospects (business circle changes) and other factors.
when evaluating business districts, it is necessary to evaluate them at different time periods, such as during the day, at night, on normal working days and holidays, to observe the business districts in this place, so as to avoid misjudgment in business district evaluation by only looking at the day but not at night, or only looking at working days and ignoring holidays. When evaluating the business circle, a business circle evaluation record table should be made, and the conditions for evaluating the storefront should be recorded in detail for reference in future evaluation.
6. find a house and sign a contract with the landlord
according to the evaluation of the store business circle, determine a good store. The next step is to sign a contract with the landlord. This action can't be too early, and it can only be carried out after the previous steps are completed. Because, once you sign a contract with the landlord, you have to start paying the rent, and there will be time pressure. Therefore, before signing a contract with the landlord, all the preparatory work and written data must be prepared first. When signing a contract with the landlord, the lease period should not be too short. If you only sign for one year, you may not be able to recover your investment until one year later. As a result, the store was taken back by the landlord. Therefore, the lease period of the store should be three to four years.
In addition, when signing a contract, you usually have to pay the landlord's deposit, which is usually about 31% of the rent. Therefore, when signing the contract, you must pay the landlord's store deposit and the first month's rent, but the store needs a decoration period when it is rented. It is best to negotiate with the landlord, and the decoration period can be deducted from the date when the rent starts to reduce the rent expenditure.
7. Apply for a business license
Before opening a store, you must apply for a relevant license, otherwise you will operate without a license and will be investigated by relevant departments. Applications for licenses are generally divided into two types: one is to apply for a company license, which is issued by the industrial and commercial bureau; The other is a small capital, which only needs to be registered for profit-making business and issued by the local county and city industry and commerce. Most stores only need to register for profit-making business because of their small capital. In addition, you have to go to the tax authorities to handle the relevant tax surgery and get a unified invoice. Unless you are allowed to exempt from using a unified invoice, you will have to handle it.
in addition to the application for business license, if you want the signboard hung by your store not to be abused by others, and if you want to use it for your own use, you must also apply to the industrial and commercial bureau for the registration of service logo. The name of the signboard hung at the entrance of the store may have its own special design except the name text or pattern. This kind of non-commodity text and image is called the service seal. It is different from the company or business name you apply for, and their names may be different. Therefore, if you don't want your future gold-lettered signboard to be stolen, you must first apply for service badge registration.
8. Store decoration
Store decoration is related to a store's business style and affects customers' first impression. Therefore, the choice of decoration manufacturers is very important, and the decoration manufacturers you are looking for must have relevant store decoration experience. For example, to open a coffee shop, you must find a manufacturer with experience in coffee shop decoration, and to open a children's store, you must find a manufacturer with experience in children's culture, education and decoration. Because, if the decoration manufacturer does not have the decoration experience of the same type of storefront, the storefront decorated by that time may not fully meet the demand. At that time, if it is destroyed and redone, it will certainly cost money and time.
therefore, before decorating, please ask the decorator to draw pictures, including floor plan, elevation plan, profile plan, materials to be used, colors, sizes, etc., and make clear in advance. In order to communicate clearly what you want to decorate, it is best to take the decorator to the same type of store to observe on the spot and explain clearly how you want to decorate, so that the decorated storefront will be closer to your own ideas.
the decoration concept of the barbecue shop:
a. French windows facing the street.
B. Put folk paper-cuts on the glass floor-to-ceiling windows.
C. logs for indoor counters, square tables and chairs are in log color.
D. Hang local handicrafts with characteristics on the wall to highlight local folk customs.
e. the lighting is mainly soft light.
F. the decoration of the door head is characterized by simplicity. In short, the decoration should adopt simple style, bright color and local characteristics, giving customers a relaxed and pleasant feeling.
9. Recruit employees
A. Determine the number of departments in the barbecue shop and the number of people in each position.
B. determine the employee's salary standard and reward and punishment methods.
C. Recruiting employees should have employment certificates, and employees from other places should have ID cards, temporary residence permits and health certificates.
D. Staff training.
11. Purchasing raw materials, appliances and equipment
Make a list of purchasing appliances, equipment and raw materials for opening a shop. From large equipment such as air conditioning