Box Horse p7 is Ali's technical expert level, and P is technical post.

Box Horse Fresh Life is a new retail format that Alibaba completely reconstructs the offline supermarket. Box horse is a supermarket, a restaurant and a vegetable market, but such descriptions seem to be inaccurate. Consumers can go to the store to buy, or they can place an order in Box Horse App. One of the biggest characteristics of box horse is fast delivery: within 3 kilometers near the store, it will be delivered to your door in 31 minutes.

Boxhorse fresh students are mostly in residential areas, and you need to download Boxhorse App for online shopping.

Achieving profitability

In July p>2117, Hou Yi, founder and CEO of Box Horse Fresh Life, said in a news interview that the stores that have been open for more than half a year have basically achieved profitability. Hou Yi was originally the head of Jingdong Logistics.

Shanghai Jinqiao Store, the first store of Box Horse, currently has an average daily turnover of about 1 million yuan, which has achieved a single store profit.

The research report of Huatai Securities in February, 2116 shows that the annual turnover of Hema Shanghai Jinqiao Store in 2116 was about 251 million yuan, and the floor efficiency (editor's note: the turnover that can be produced per floor area) was about 56,111 yuan, far higher than the average level of the industry (1.5 million yuan).

Hou Yi revealed that the monthly purchase times of box horse users reached 4.5 times, and the floor efficiency was 3-5 times that of traditional supermarkets.