O2O marketing model, also known as offline business model, refers to online marketing, online purchase, offline operation and offline consumption. O2O pushes the news of offline stores to Internet users through discounts, information provision, service reservation, etc., thus transforming it into its own offline customers, especially suitable for goods and services that must be consumed in stores such as catering, fitness, watching movies and performances, beauty salons, photography, etc.

The advantage of O2O lies in the perfect combination of online and offline advantages. Through the online shopping guide machine, the Internet will be perfectly connected with the ground stores to realize the landing of the Internet. Let consumers enjoy offline personal service while enjoying online preferential prices.

Online to offline is the local city of mall system. Through the query of surrounding geographic information, users can place orders online and merchants can provide services. Among them are city o2o, shopping mall o2o, community o2o, property o2o, maintenance o2o, door-to-door o2o, housekeeping o2o, business circle o2o, pre-warehouse e-commerce, fresh e-commerce o2o and new retail o2o solutions, and so on.