recipes are made regardless of the size of the city, mainly depending on whether the producer understands the process and has the skills of post-press processing. In order to understand the problems that should be paid attention to when making recipes, this paper introduces seven processes of making recipes for Feiying quick print.

1. Determine the demand and draw up an agreement

At this time, many demanders don't know exactly which aspects to determine, and they don't understand why the price difference is so big. Then they have to read the seven processes of recipe making compiled by Feiying Graphic Express, and naturally they will know, oh, I have to pay attention to so many different places.

2. The demanders tidy up the draft recipes.

The recipes provided by the demanders must be clearly written, otherwise they will appear. Cookbooks are documents for the public, and there must be no typos. Cookbooks should be classified according to their own actual conditions. Generally, the classification of cookbooks includes: special dishes, cold dishes, griddle hot pot, seafood, meat, stir-fried, staple food snacks, drinks, refreshments, etc., and can also be classified according to their own characteristics and styles. The producer of Feiying quick print of graphics and text will input the information of the demander into the text of the draft recipe. At this time, the demander can go to the producer's site to proofread and modify it, and both parties can also check it by email.

3. The collection and processing of image pictures, that is, taking photos of special dishes and stores

dishes, is the key, and professional photography technology is required, which is beyond the competence of ordinary digital cameras and is also one of the costs. The producer negotiates the shooting time with the demander, and makes good preparations before shooting to improve the work efficiency of both parties.

Shooting requirements (many of these steps are arranged by professional senior photographers appointed by the demander):

A Before shooting, the demander determines the similar background color of the whole menu, so when shooting, the photographer will first select the interlining and table color that match the background color to match the dishes, so as to avoid the need for large-scale matting in the shot photos and the loss of the original rhyme of the dishes.

The shooting of menu making is not about tasting the taste of the dishes, but highlighting the characteristics of the dishes. Feiying Express believes that the best level of our store that can best reflect the demand side should be displayed through pictures. At this time, the dishes cooked may not be delicious, but they must be beautiful and clean in shape, especially in color, which gives people an appetite. At the same time, it is necessary to pay attention to the corresponding contrasting substrates to highlight the dishes and match different accessories or objects with the dishes.

B choose a good clear weather when shooting the facade and the interior of the store, so that the pictures will be clearer and closer to nature.

this step usually costs 51 to 151 yuan per photo, which varies according to the photographer's level and region.

4. Post-processing of pictures, mixed layout of pictures and texts

A After shooting, post-processing of pictures is needed, which is the biggest, tedious and meticulous work, and takes about 3-7 days. The effect of picture processing directly affects the quality of recipes. And its proper function.

B layout is mixed with pictures and texts, refer to other recipes, adjust the color and size of pictures, find a beautiful picture as the background, set the picture against it, and put the introduction text. Of course, we should also pay attention to rationalization, especially the placement of dishes on each page. Flying Eagle Express printing generally requires the chefs of our store to discuss the price and location of dishes (customers' ordering habits and psychological prices, etc.).

In this step, the average line is 51 to 211 yuan /P, depending on the difficulty of graphic processing and different regions.

5. proofreading of the first draft, and confirmation of the manuscript sample

feiying express printing will be proofread by the producer and the demander together, and the first draft of the discharged recipe will be carefully proofread and modified, and signed by the chef or manager of the demander, or the second proofreading of the manuscript sample will be made with the reply email as the proof

to ensure that the words, pictures and prices are correct.

after printing and binding the menu, the menu can no longer be modified.

Many companies in the industry also charge a sample fee, which varies slightly from region to region.

6. Binding design, according to the hotel style.

Paper for the inside pages of the menu: A ordinary coated paper; B cloth coated paper; C photographic paper; D art high-grade colored paper

Western food, star-rated hotels and feiying express printing suggest using some high-grade special paper, and the printed recipes will be more innovative, have a very special feeling and be more noble.

There are more materials for the cover of the cookbook: there are thousands of high-grade binding materials such as pvc packaging materials, leather covers and cloth covers, which can be selected according to different design styles. It should be said that to make an exquisite cookbook, the materials selected account for about one-third of the overall feeling.

menu binding methods: hardback mounting, matching hardback, double hardback, antique thread binding, thread binding, bow hardback, antique book hardback, ring binding, thread binding, reverse thread binding, built-in copper nail hardback, bamboo board binding, folder binding, magnet hardback, high-grade nine-ring, thread-locking drawstring hardback, etc ...

the following process of the menu: coated stainless steel.

the price of this process is determined by the selected process, and the summary of feiying express printing generally consists of paper fee (depending on P number, paper thickness and quantity)+printing fee+binding fee

7. Recipes are delivered

The producer will deliver the recipes to the demander customers within the specified time limit according to the agreed number of recipes, and the customer will be accepted by the manager or chef, and the balance will be settled to complete the recipe making process.