I found a very strange phenomenon. Many shops that seem to line up every day, but the bosses are miserable. Many restaurants that are not very popular at ordinary times are opened by luxury cars. In fact, what the catering industry can make money is nothing but cost and profit space. But now because of the increasingly fierce market competition, in fact, the market price has basically changed little, and the core is cost control. For catering franchise brands, the best way to control costs is to improve the standardization level. So far, the brand with the highest standardization level in bullfrog food field should be Ranlaida, which is also the reason why Ranlaida is recognized as the leading brand in the industry.